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12 Examples of Native Ads (And Why They Work)

12 Examples of Native Ads (And Why They Work) | Small Business On The Web | Scoop.it

"Despite all the hype, native advertising remains a fuzzy concept for most marketers."


According to our 2014 status report:

  • 49 percent of respondents don’t know what native advertising is
  • 24 percent are hardly familiar with it
  • Another 24 percent are somewhat familiar
  • Only 3 percent are very knowledgeable


"Demian Farnworth walks you through a dozen examples of native advertising -- and why they work."

craig daniels's insight:

When it comes to advertising on your website big and bold may not be the answer. Check out this post on native advertising to refresh your outlook.

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Copyblogger's 2014 State of Native Advertising Report

Copyblogger's 2014 State of Native Advertising Report | Small Business On The Web | Scoop.it
More than 2,000 people responded to Copyblogger's survey about the state of native advertising in 2014. Find out what we learned.
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