Facebook Increases Referral Traffic to Media Sites by 170%, Is the #1 Driver of Social Traffic | Small Business Marketing | Scoop.it

If you run a media site and are looking to increase referral traffic, Facebook might be your best bet.In a recent blog post Facebook shared referral traffic data from media sites such as TV broadcasters, music startups and publishers that promote their articles through the network. It announced that in the past year referral traffic from Facebook to media sites increased by over 170% on average. Facebook also ran an informal study that suggests posting to your Facebook Page more frequently might drastically increase your referral traffic from and engagement rates onFacebook. To give media Pages a leg up in scoring still more referral traffic, Facebook is launching a new promotions tool called "Stories to Share."

Facebook Is the Number One Driver of Social Traffic

Via Brian Yanish - MarketingHits.com