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5 Time-Consuming Tasks Small-Business Owners Should Outsource

5 Time-Consuming Tasks Small-Business Owners Should Outsource | Small Business, Marketing, Brand and more | Scoop.it
Sure, you can do it all, but why would you want to? It's relatively inexpensive to hire some outside help for these duties.
István Taubert's insight:

Overhead can overtake small businesses in a hurry. But too many business owners impede their revenue growth doing everything just to save a few bucks.

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How to Get ALL Notifications from a Facebook Page - Mike Gingerich

How to Get ALL Notifications from a Facebook Page - Mike Gingerich | Small Business, Marketing, Brand and more | Scoop.it
 The ability to become a fan of a brand on Facebook offers a great way to stay in touch with company happenings, new products, special sales alerts and more.   By “Liking” a page, you’ve chosen to become a fan so that you get information from the company and the posts they make in your [...]
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Dear HubSpot: I Have to Market My New Business. Where Do I Start?

Dear HubSpot: I Have to Market My New Business. Where Do I Start? | Small Business, Marketing, Brand and more | Scoop.it
This week, we hear from an entrepreneur who is just starting his own company and wondering where to focus his marketing efforts in the very beginning.
István Taubert's insight:

Dear HubSpot is a weekly column that we do to answer people's most burning questions about inbound. If you want to submit a question to be answered, click here. This week, we hear from an entrepreneur who is just starting his own company and wondering where to focus his marketing efforts in the very beginning.

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67 Tools That Will Help You Grow Your Email List

67 Tools That Will Help You Grow Your Email List | Small Business, Marketing, Brand and more | Scoop.it
Your email list is the heart of your marketing strategy. To grow it, consider this expansive list of helpful tools.
István Taubert's insight:

This article will show you 67 tools you can use to start growing your email list today.

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10 Tips to Improve Your Pinterest Marketing Strategy

10 Tips to Improve Your Pinterest Marketing Strategy | Small Business, Marketing, Brand and more | Scoop.it
Pinning as much as you can is not a strategy, here are some ideas to help you better present your products, learn more your pinners, adjust your frequency and more
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Webáruház blog - WebShop Labor - 20 tipp a webáruház pénztár folyamatának javítására

Webáruház blog - WebShop Labor - 20 tipp a webáruház pénztár folyamatának javítására | Small Business, Marketing, Brand and more | Scoop.it
WebShop Labor - a webáruházak boszorkánykonyhája. Blog a webáruházak hatékonyságának növeléséhez.
István Taubert's insight:

Remek és hasznos cikk!!!

 

20 tipp a webáruház pénztár folyamatának javítására

A kosárelhagyás (azaz a vásárlás be nem fejezése) minden webáruház életében óriási problémát jelent. Nem is csoda, hiszen egyes kutatások alapján a vásárlások 68%-a nem fejeződik be.

Ezért is nagyon fontos, hogy alaposan vizsgáljuk meg pénztár folyamatunkat, hogy minden a lehető legnagyobb rendben legyen.

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A/B Testing in MailChimp: 7 Years of Successful Experiments | MailChimp Email Marketing Blog

A/B Testing in MailChimp: 7 Years of Successful Experiments | MailChimp Email Marketing Blog | Small Business, Marketing, Brand and more | Scoop.it
Since its release in late 2007, MailChimp’s A/B testing tool has been a huge success with our customers. In fact,…
István Taubert's insight:
What is an A/B test? 

A/B testing allows you to send two different versions of your campaign to part of your list, and then select the version that gets the most opens or clicks to send to the rest of your list. MailChimp can run the tests automatically for you, so all you have to do is tell us what to test and what percentage of your list you want to test it on. By changing aspects of the campaign between the two different groups, you can find out what your subscribers respond to. What can you test this way?

 
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How to Make Your Facebook Marketing Work for B2B |

How to Make Your Facebook Marketing Work for B2B | | Small Business, Marketing, Brand and more | Scoop.it
How to use Facebook marketing, Google Analytics and other sources to see how your B2B marketing tactics can increase customer engagement on Facebook.
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4 Tips for Preparing Your Business to Grow

4 Tips for Preparing Your Business to Grow | Small Business, Marketing, Brand and more | Scoop.it
Who doesn't want her business to scale? But getting enough customers to make your company sustainable can be challenging. Here are a few ways to make...
István Taubert's insight:

Everyone wants their business to succeed. You want your business to be around next year and the following year, don’t you? The question is, how many customers do you need to be successful and, more importantly, sustainable?

Here are four tips for preparing your business for growth.

1. Treat your business like a restaurant......
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10 Free Project Management Applications - Freelance Folder

10 Free Project Management Applications - Freelance Folder | Small Business, Marketing, Brand and more | Scoop.it
Want to get your projects organized? Click here to discover a few amazing project management tools that help you track your progress and reach your goals.
István Taubert's insight:
What is the Solution?

You need to find a project management tool that works for you, your team members, and your business. Think of what you struggle with – is it accounting? Is it the overflow of ideas that you can’t keep up with? Do you hate waiting for email updates about where a project stands?

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5 Twitter Tools to Increase Your Blog Retweets |

5 Twitter Tools to Increase Your Blog Retweets | | Small Business, Marketing, Brand and more | Scoop.it
Discover five easy-to-use Twitter tools that make it simple and fast for readers to spread the word about your newest blog content with one click.
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Egy 14 éves srác találmányával százmilliókat spórolhat az amerikai kormány - !!444!!!

Egy 14 éves srác találmányával százmilliókat spórolhat az amerikai kormány - !!444!!! | Small Business, Marketing, Brand and more | Scoop.it
Olyan az egész, mint egy Wes Anderson-filmben: Suvir Mirchandani szerint elég egyszerűen betűtípust váltani a bürokráciában. A CNN is felkapta az ötletet.
István Taubert's insight:

Sustainability StartUp(?)

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The 120 Most Trusted Brands

The 120 Most Trusted Brands | Small Business, Marketing, Brand and more | Scoop.it
We surveyed more than 5,000 Entrepreneur readers to learn the companies that elicit their greatest loyalty and trust. Here are the results.
István Taubert's insight:

1. Sephora
2. In-N-Out Burger
3. Publix
4. Patrón
5. Trader Joe's
6. The Ritz-Carlton Hotel Company
7. Panera Bread
8. Virgin America
9. Southwest Airlines
10. Apple Store

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3 Elements of a Successful Startup Business Plan

3 Elements of a Successful Startup Business Plan | Small Business, Marketing, Brand and more | Scoop.it
If you've got a great product, platform or business that you’re stoked to start up take a look at our tips to help you craft the perfect business plan.
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5 Facebook Timeline Contest Types and 10 Examples You Can Run Now - Mike Gingerich

5 Facebook Timeline Contest Types and 10 Examples You Can Run Now - Mike Gingerich | Small Business, Marketing, Brand and more | Scoop.it
The social media world has been chattering extensively about the recent change by Facebook to allow Pages to run contests on the Timeline. Page Admins now simply need to create a post on their page and push it out to run a contest!  (Well, a few more items are needed but we’ll get to that.) [...]
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What Rich People Have Next To Their Beds

What Rich People Have Next To Their Beds | Small Business, Marketing, Brand and more | Scoop.it
Research finds that although both rich and poor people read, the content of that reading is different.
István Taubert's insight:

Here's how the numbers break down:

11% of rich people read for entertainment, compared to 79% of poor85% of rich people read two or more education, career-related, or self-improvement books per month, compared to 15% of poor94% of rich people read news publications including newspapers and blogs, compared to 11% of poor people



Read more: http://www.businessinsider.com/rich-people-read-self-improvement-books-2014-6#ixzz357sfDqtA

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62 programas esenciales gratis | Emezeta

62 programas esenciales gratis | Emezeta | Small Business, Marketing, Brand and more | Scoop.it
Listado de 62 programas esenciales gratuitos (gratis, opensource o freemium) para descargar en nuestro equipo, ideal para ese Windows nuevo recién instalado.
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3 Perfect Product Pages - 'Net Features - Website Magazine

3 Perfect Product Pages - 'Net Features - Website Magazine | Small Business, Marketing, Brand and more | Scoop.it
István Taubert's insight:

Did you know Steve Madden is offering a promo code for free shipping for orders over $50?

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The 10-Minute Marketing MBA

The 10-Minute Marketing MBA | Small Business, Marketing, Brand and more | Scoop.it
Wish you had your MBA? Don't shell out for grad school just yet. This post will give you a quick and dirty primer of what you should know.
István Taubert's insight:

........

Blue Ocean Strategy

In 2005, W. Chan Kim and Renée Mauborgne wrote and published a book called Blue Ocean Strategy. This book emphasizes how companies can succeed by creating a space that's completely unique, rather than entering a saturated market and battling competitors.

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Search Marketers: Keep Calm, Carry On

Search Marketers: Keep Calm, Carry On | Small Business, Marketing, Brand and more | Scoop.it
Everybody loves progress, but nobody likes change. This adage is particularly true any time Google announces major upgrades to AdWords. If recent comments on Twitter are any indication, Google this morning was gearing up to pull your hair, throw sand in your face and take your lunch money. None of this is true. The Sky Is […]
István Taubert's insight:

As Google’s announcement today demonstrated, it’s high time that search marketers learned to embrace change, stop worrying and love the bomb. Sorry, Google.

Think about it. When most technology companies announce a major new product or service, consumers hang on every word in eager anticipation of what it could mean.

Not so with search marketers and Google. Whenever Google makes an announcement, most search marketers go into full-on panic mode — running around, flailing their arms, desperately looking for fire extinguishers or stockpiling bread and bottled water.

This is a waste of time, and it makes us look silly.

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Modern Marketing Strategy

Modern Marketing Strategy | Small Business, Marketing, Brand and more | Scoop.it
Technology has steadily been transforming the marketing profession, adding new tools, techniques, and strategies. With this change, it shouldn’t be a surprise that modern market strategy must be mul
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Google's Latest Apps: Tips to Stay Organized - SiteProNews

Google's Latest Apps: Tips to Stay Organized - SiteProNews | Small Business, Marketing, Brand and more | Scoop.it
The folks at Google are busy bees indeed. In the first quarter of 2014, they launched new services, acquired companies, and updated many of their most used
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Biggest Challenge for Marketers in 2014?

Biggest Challenge for Marketers in 2014? | Small Business, Marketing, Brand and more | Scoop.it
In 2014 it's more important than ever to optimize your campaigns for mobile. The percentage of subscribers viewing your emails on some type of mobile device continues to increase.   As Jim Davidson discussed in this whitepaper on responsive design nearly half of all emails (48%) are opened on mobile devices. 
Let’s now discuss a few quick tips on how you can build more mobile friendly emails, make them more responsive, and feel more confident in how your emails are being viewed on mobile devices.
István Taubert's insight:

In 2014 it's more important than ever to optimize your campaigns for mobile. The percentage of subscribers viewing your emails on some type of mobile device continues to increase.   As Jim Davidson discussed in thiswhitepaper on responsive design nearly half of all emails (48%) are opened on mobile devices. 

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Communication and Flexibility, The Heart Of Membership

Communication and Flexibility, The Heart Of Membership | Small Business, Marketing, Brand and more | Scoop.it
If you are looking to build a membership site then WPMU DEV's Membership plugin has just had a major update that brings plenty of improvements and enhancements to its already formidable feature list.
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Milyen a jó Pitch?

Milyen a jó Pitch? | Small Business, Marketing, Brand and more | Scoop.it
Sokan úgy gondolják, hogy egy jó pitch a profi prezentáción múlik. Én ezzel nem értek egyet. Egy kevésbé jól összerakott bemutatkozás is lehet meggyőző, ha a projektgazda személye hiteles, eredeti és képes annyira bevonni, hogy a végén lelkesedjek és kérdéseket tegyek fel.
István Taubert's insight:

Ha a pitch végén nincs kérdés, az két dolog miatt lehet. Az egyik, hogy érdektelen vagyok, a másik, hogy minden témával kapcsolatos gondolatomra választ kaptam. Ez utóbbi elég ritka, de ha a projektgazda átül egy kicsit a befektető székébe, akkor nem lehetetlen.

Lássunk 5 konkrét példát jó és fejleszthető bemutatkozásokra:

 
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