Seth Chancy - Strategic Foresight
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Social Media Marketing In 30 Minutes A Day? - Business 2 Community

Social Media Marketing In 30 Minutes A Day? - Business 2 Community | Seth  Chancy - Strategic Foresight | Scoop.it
#SocialMedia #Marketing In 30 Minutes A Day - b2c http://t.co/tEqt9cCQhn
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"Purpose-Driven Branding" cartoon | Tom Fishburne: Marketoonist

"Purpose-Driven Branding" cartoon | Tom Fishburne: Marketoonist | Seth  Chancy - Strategic Foresight | Scoop.it

“ People don't buy what you do, they buy why you do it, Simon Sinek famously said. Marketers are all taught to define a brand promise. The deeper opportunity is to understand our brand purpose - an ideal that drives everything a brand does.”


Via Jim Signorelli,Story-Lab, Dr. Karen Dietz, Os Ishmael
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Dr. Karen Dietz's curator insight, September 5, 2013 9:59 PM
LOL -- this is too true these days :) You can have the best biz story ever about your cause, and if the cause isn't part of your business DNA, your story won't be credible for long. But I digress.... I hope this gives you a chuckle today and enjoy your weekend! And thank you Jim Signorelli for finding and sharing this cartoon. Karen Dietz, Just Story It, www.scoop.it/t/just-story-it
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Social Marketing is Relationship Selling

Social Marketing is Relationship Selling | Seth  Chancy - Strategic Foresight | Scoop.it
Mainstream small business will more reliably get better results from social media if they view it more as selling than marketing. Why? Because effective relationship selling is personal, and now ma...
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New Research: Marketers Report Strong Switch to Inbound Marketing | Business 2 Community

New Research: Marketers Report Strong Switch to Inbound Marketing | Business 2 Community | Seth  Chancy - Strategic Foresight | Scoop.it
Here is a short summary slideshare presentation on the results of a very large survey of marketers carried out by Hubspot.
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How to Avoid Social Media Marketing Failure | Social Media Today

How to Avoid Social Media Marketing Failure | Social Media Today | Seth  Chancy - Strategic Foresight | Scoop.it
We don’t have budget. This type of failure is always there and is true for other arenas as well. Businesses take social media marketing as something that is free and should not require focus or energy.
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How to Turn Difficult Customers Into Marketing Success Stories

How to Turn Difficult Customers Into Marketing Success Stories | Seth  Chancy - Strategic Foresight | Scoop.it
Small Biz Refresh: How to Turn Difficult Customers Into Marketing Success Stories http://t.co/Yc8J1l9k78
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Hashtag Pendants: 5 Ways of Starting a Tsunami of Buyers…

5 Ways of Starting a Tsunami of Buyers!...#marketing #smallbiz #tools #etsy http://t.co/9558M41lxC
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Online and Offline Marketing Tips to Improve your Company’s Search Engine Ranking

Online and Offline Marketing Tips to Improve your Company’s Search Engine Ranking | Seth  Chancy - Strategic Foresight | Scoop.it
Here are 10 areas every small business owner can focus on to drive online and offline promotion that yields favorable search engine results.
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How to Save Your Marriage with Content Marketing Strategy

How to Save Your Marriage with Content Marketing Strategy | Seth  Chancy - Strategic Foresight | Scoop.it
Improving your relationship with Google is like improving any relationship. Learn how communication, ethical behavior, and giving a hoot can get you far. (Post #2 in my "how to save your marriage" SEO series launching at 12pm PT.
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Mobile Talent Strategy Workshop: Q&A | Mobile Recruiting | Webinar Q&A

Mobile Talent Strategy Workshop: Q&A | Mobile Recruiting | Webinar Q&A | Seth  Chancy - Strategic Foresight | Scoop.it
Mobile Talent Solutions (Some mobile recruiting questions answered #mobilerecruiting #mobilebling @NikLaCroce @newmaed http://t.co/z33ik02y2P)
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What Does Social Business Have To Do With Brand Strategy? - HootSuite Social Media Management

What Does Social Business Have To Do With Brand Strategy? - HootSuite Social Media Management | Seth  Chancy - Strategic Foresight | Scoop.it
From a content perspective, your brand strategy should be more like that of media companies, because media companies are content engines.
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Twitter does drive sales says Deloitte study | Marketing Magazine

Twitter does drive sales says Deloitte study | Marketing Magazine | Seth  Chancy - Strategic Foresight | Scoop.it
The big question for many brands when it comes to social media is how does it affect the bottom line? Twitter provided an answer to that question yesterday as it released a study showing how tweets drive sales.
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5 Surprising Marketing Trends for 2013 - Forbes

5 Surprising Marketing Trends for 2013 - Forbes | Seth  Chancy - Strategic Foresight | Scoop.it
It feels like every January we see list after list of business forecasts for the year to come. More often than not these lists feel a bit repetitive and not all that inspiring.
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How Your Nonprofit Should Be Using Content to Emphasize Donor Impact

How Your Nonprofit Should Be Using Content to Emphasize Donor Impact | Seth  Chancy - Strategic Foresight | Scoop.it
Learn how nonprofits can use content to demonstrate and communicate constituent impact.
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Heather Card's comment, April 3, 2013 8:08 AM
Thanks for sharing it out. HC
Deborah Spector's curator insight, April 14, 2013 6:40 AM

Good post on how to use content to communicate the impact of donors on your nonprofit. It is so important to show how their actions contribute to solutions. 


I especially like the solid examples of how a nonprofit can emphasize donor impact.

 

María Dolores Díaz Noguera's curator insight, April 16, 2013 6:25 AM

Comunicación en las organizaciones.

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Side Effects of an Effective Social Media Marketing Strategy - socialface-blog

Side Effects of an Effective Social Media Marketing Strategy - socialface-blog | Seth  Chancy - Strategic Foresight | Scoop.it
Effective social marketing has a host of side effects. Smart social media strategy is not just about sharing engaging content on your Facebook for business page or retweeting on Twitter to garner goodwill and a host of followers. In fact, there...
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Twitter Hashtags and Your Network Marketing Success

Twitter Hashtags and Your Network Marketing Success | Seth  Chancy - Strategic Foresight | Scoop.it
I see a lot of people working in affiliate marketing, direct selling and network marketing using twitter as a platform to reach out to others on twitter who may have an interest in their product, s...
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SEO Tips That Drive The Success Of Your Internet Presence - Online Marketing Profits

SEO Tips That Drive The Success Of Your Internet Presence - Online Marketing Profits | Seth  Chancy - Strategic Foresight | Scoop.it
SEO Tips That Drive The Success Of Your Internet Presence http://t.co/cF3hkkNBNU
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A 4-Stage Proofreading Strategy To Error-Proof Your Copywriting | The Copy Detective

A 4-Stage Proofreading Strategy To Error-Proof Your Copywriting | The Copy Detective | Seth  Chancy - Strategic Foresight | Scoop.it
Proofreading in tough! Especially when it's your own copywriting. If you choose to proofread your copy yourself, then here is a systematic way to go about it. (RT @copywritemattrs: Many of us self-correct when we read our own work.
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The Top 10 Content Marketing Strategy Lessons from the Last 15 Years

The Top 10 Content Marketing Strategy Lessons from the Last 15 Years | Seth  Chancy - Strategic Foresight | Scoop.it
Here are the top 10 lessons we at CMI have learned about content marketing strategy along the way. We hope you find one or two helpful nuggets of wisdom here.
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22 Brilliant Social Media Marketing Tips

http://www.maturesocialmedia.com There are 22 Brilliant Social Media Marketing Tips we use on our campaigns that you can use to gain brand awareness and trus...
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More than customer service

More than customer service | Seth  Chancy - Strategic Foresight | Scoop.it
How you collect information is just as important as what you say. You need to know what happened to improve and supply better customer service.
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This Is What A Modern Marketing Professional Looks Like [Infographic]

This Is What A Modern Marketing Professional Looks Like [Infographic] | Seth  Chancy - Strategic Foresight | Scoop.it
The marketing profession has changed over the years. Marketing professionals have had to evolve along with technology. This infographic illustrates that.
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Design an Engagement Strategy for Your Seasonal Workers | The Snelling Blog

Design an Engagement Strategy for Your Seasonal Workers | The Snelling Blog | Seth  Chancy - Strategic Foresight | Scoop.it
Design a Powerful Engagement Strategy for Your Seasonal Workers http://t.co/PtMYxskvqQ via @SnellingCorp
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Kingfisher and Ikea among brands pioneering net positive strategy

Kingfisher and Ikea among brands pioneering net positive strategy | Seth  Chancy - Strategic Foresight | Scoop.it
It's no longer just a case of being less bad, to stay socially relevant, businesses need to give back more than they take (LOL. Good shout @HenryPimpff Not leather. I come from a place with high ideals and actions.
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Small Business Owners – Do you have Long-term Saving Plan? | Small Biz Viewpoints

Small Business Owners – Do you have Long-term Saving Plan? | Small Biz Viewpoints | Seth  Chancy - Strategic Foresight | Scoop.it
It is essential for small business owners to have long-term savings plan to take care of emergencies, future goals and retirements. This article shows how to do it. (NEW BLOG POST: Small Business Owners: Do you have long-term saving plan?
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