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12 Great Ways to Use Your Business Blog's RSS Feed

12 Great Ways to Use Your Business Blog's RSS Feed | Search What Works Now | Scoop.it
If you have a blog on your website, then you probably have an RSS feed which gives you lots of options when it comes to distributing your content with your audience and beyond. Let's look at the various ways you should be using your RSS feed.
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How to Optimize Your Content for Google's Featured Snippet Box

How to Optimize Your Content for Google's Featured Snippet Box | Search What Works Now | Scoop.it
Uncover what a Featured Snippet is and what steps you can take to help your business earn more visibility on a search engine results page.
Media Marketing Wave's insight:
A great case study on featured snippets in SERPs. Backlinks don't matter much  but other factors do. 
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Microsoft Introduces The SEO Tag: Empowering Webmasters To Rank Better

Microsoft Introduces The SEO Tag: Empowering Webmasters To Rank Better | Search What Works Now | Scoop.it
Search Engines look to rank good content well in hopes that the businesses producing valuable information receive the most traffic.
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Rich snippets for idiots. And, er, you.

Rich snippets for idiots. And, er, you. | Search What Works Now | Scoop.it
Great content is the backbone of great SEO. But great content needs to be appreciated by search engines, not just humans. If your content is text-based, search engines can’t ‘read’ it, they can only match it to search queries.
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Payday Loan Sites' Dirty Tricks To Boost Traffic

Payday Loan Sites' Dirty Tricks To Boost Traffic | Search What Works Now | Scoop.it
A Sky News investigation has found that some payday loan brokers have benefitted from hacking into websites to divert the history and status of a legitimate business to their domain.
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5 Mind-Blowing SEO Tools Every Industry Expert Needs

5 Mind-Blowing SEO Tools Every Industry Expert Needs | Search What Works Now | Scoop.it
Everyone in the SEO industry is searching for a competitive edge. To this end, here are five SEO tools that simply must be in your toolbox.
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Google Zeitgeist 2012: A Year in Search

Google Zeitgeist 2012: A Year in Search | Search What Works Now | Scoop.it
1.2 trillion searches. 146 languages. See what the world searched for.
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What the world searched for on Google in 2012? Google Zeitgiest -

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How To Get Featured Snippets For Your Site

How To Get Featured Snippets For Your Site | Search What Works Now | Scoop.it
Google is displaying answers for many search queries directly in its search results, and many are wondering how they can get their website content featured there. Luckily, columnist Eric Enge describes his process for doing just that.
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Which is faster: WordPress vs. Drupal | BlazeMeter

Which is faster: WordPress vs. Drupal | BlazeMeter | Search What Works Now | Scoop.it
Which is faster:: WordPress vs. Drupal - Today we’ll be testing several servers and software configurations to obtain summary test reports and compare the results.
Media Marketing Wave's insight:

Since speed is an SEO factor, this is a great case study and tool to test your own sites.

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How Common Are SEO Problems With Responsive Web Design?

How Common Are SEO Problems With Responsive Web Design? | Search What Works Now | Scoop.it
It seems people have strong feelings for or against responsive Web design. My thanks to those with open minds who responded to last month’s column on SEO problems with responsive Web design with either praise or reasonable criticism.
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96 Quick SEO Wins - What Can You Do With an Hour?

96 Quick SEO Wins - What Can You Do With an Hour? | Search What Works Now | Scoop.it
If you want to win at SEO in 2013, you must commit to a solid long-term strategy. However, that's not to say you can't build small wins into your long-term strategy to strengthen it along the way.
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Google Plus SEO and Authorship

How to use Google+ and Authorship to build your business and increase your share of voice on search engine results.
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Planning a Link Building Campaign - State of Search

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SEO changes > new thinking on link building

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Disavowing 100% Of Your Links Doesn't Alway Remove Google Link Penalty

Disavowing 100% Of Your Links Doesn't Alway Remove Google Link Penalty | Search What Works Now | Scoop.it
So after waiting and waiting, Webmasters who have struggled to remove all their bad links have been granted the Google Disavow link tool.

Hooray! Well...
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