SEO Tips, Advice, Help
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SEO Tips, Advice, Help
How to achieve online visibility to increase your business exposure. igmktg.com - Digital Marketing Pros
Curated by Bonnie Burns
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Are YOU An Industry Leader?

Are YOU An Industry Leader? | SEO Tips, Advice, Help | Scoop.it
What does it take to succeed in Blogging and be seen as an industry leader? As with most things in life, it’s not really that hard but it does take time, effort and commitment. So what are some of ...
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What does it take to succeed in Blogging and be seen as an industry leader?

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Infographic: How Users Interact with Pinterest - Search Engine Journal

Infographic: How Users Interact with Pinterest - Search Engine Journal | SEO Tips, Advice, Help | Scoop.it
There has been a great deal of buzz about marketing opportunities via Pinterest over the last year. But is the buzz about something that is worth your tim
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10 Tools for Creating Infographics and Visualizations

Communicating visually is one of the most effective ways to explain complex concepts and relationships, both internally with your teammates and externally with your clients.
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Eric Schmidt Confirms Identity Verification Impacts Google Rankings - Search Engine Journal

Eric Schmidt Confirms Identity Verification Impacts Google Rankings - Search Engine Journal | SEO Tips, Advice, Help | Scoop.it
Sneak peeks into the soon to be released book, “The New Digital Age”, by Google executive chairman Eric Schmidt, confirm what many industry writers have be
Bonnie Burns's insight:

“Within search results, information tied to verified online profiles will be ranked higher than content without such verification, which will result in most users naturally clicking on the top (verified) results. The true cost of remaining anonymous, then, might be irrelevance.”

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Did Google Lose All Your Links To Your Home Page?

Did Google Lose All Your Links To Your Home Page? | SEO Tips, Advice, Help | Scoop.it
Yesterday we reported that Google's link report dropped the number of links being reported across virtually all sites. Some have seen 70% drop in link counts as reported in Google Webmaster Tools.
Bonnie Burns's insight:

It seems that Google stopped reporting on the links pointing to your home page. Typically, but not always, your home page attracts the most amount of links. Now if Google stops reporting those home page links, then your link count may drop significantly.

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25 Excellent Female SEO Bloggers Worth Reading – UpCity

Bonnie Burns's insight:

Conrats to our Jennifer Horowitz of Ecombuffet.com for being listed as one of the top female SEO Bloggers

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How Local Businesses Can Leverage New Facebook & Foursquare Features

How Local Businesses Can Leverage New Facebook & Foursquare Features | SEO Tips, Advice, Help | Scoop.it
Recently, Facebook and Foursquare announced new features that will drastically change the ways local businesses leverage the social networks to build customer loyalty and drive new sales.
Bonnie Burns's insight:

With Facebook, the introduction of Graph Search provides businesses with greater incentive to invest time and effort in their presence on the site so they can appear among the top search results for a wider group of potential customers.

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96 Quick SEO Wins - What Can You Do With an Hour?

96 Quick SEO Wins - What Can You Do With an Hour? | SEO Tips, Advice, Help | Scoop.it
If you want to win at SEO in 2013, you must commit to a solid long-term strategy. However, that's not to say you can't build small wins into your long-term strategy to strengthen it along the way.
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Blog Design That Rocks SEO - Search Engine Journal

Blog Design That Rocks SEO - Search Engine Journal | SEO Tips, Advice, Help | Scoop.it
You've committed yourself to blogging on a consistent basis. The copy is readable, informative, and rich with important keywords. You are writing all of
Bonnie Burns's insight:

Great SEO isn’t just about giving the search bots enough keyword rich text to crawl.  Is the design of your blog helping or hindering other important ranking factors?

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UGG Boots Giveaway - Facebook Scam

UGG Boots Giveaway - Facebook Scam | SEO Tips, Advice, Help | Scoop.it
Scam Message:To celebrate the winter, we are giving away boots to all facebook users!!
Bonnie Burns's insight:

There appears to be several variations of this scam circulating on Facebook at the moment. We have seen some bit.ly links redirect to rogue Facebook applications

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11 Bizarre Facebook Apps You Won't Believe

11 Bizarre Facebook Apps You Won't Believe | SEO Tips, Advice, Help | Scoop.it
Facebook has some strange apps hidden in the App Center. Here's what we found.
Bonnie Burns's insight:

For most users, Facebook apps fall into one of three categories: entertainment, productivity or annoyance. While some enjoy using these apps, others would prefer not to see what their friends are doing within the news feed — not to mention field dozens of app invites.

Hidden within Facebook's App Center are a number of strange apps. And let's just say you might want to double check your privacy settings before using some of them. Some of the apps might be overly personal, like marijuana-related games, birth control alarm clocks and religious preferences. Others reveal less touchy information, but are nonetheless downright strange or unnecessary.

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Google+ Engagement for News Sites: Top Performers and One-Year Growth Rates

Google+ Engagement for News Sites: Top Performers and One-Year Growth Rates | SEO Tips, Advice, Help | Scoop.it
Which news organizations are getting the most Google+ engagement? Google+ pages ranked by average engagement, total engagement and one-year growth rates.

Via Level343
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Level343's curator insight, January 9, 2013 1:23 PM

Both comparisons are skewed by the fact that a year ago some of the news sites were just getting started with Google+ and hadn’t made a lot of posts yet. But it is still interesting to see the differences one year later.

WendySoucie's curator insight, January 11, 2013 6:19 AM

Getting G+ figured out and having tools that will allow you to post your content there are important for moving ahead. Are you posting directly or using an SMMS to post?

Level343's comment, January 18, 2013 12:32 PM
I use various tools, from Hootsuite, triberr, also manually. I manage a few G+ accounts - What I've discovered is managing each account individually with a different sign in has kept my sanity. ;)
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How To Pick An SEO Firm

How To Pick An SEO Firm | SEO Tips, Advice, Help | Scoop.it
One of the biggest complaints I hear from site owners is that they don’t know how to pick an SEO firm.  There is no one regulatory body for this industry and everyone tells you something different....
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Matt Cutts and Othar Hansson on How to Establish Authorship - Search Engine Journal

Matt Cutts and Othar Hansson on How to Establish Authorship - Search Engine Journal | SEO Tips, Advice, Help | Scoop.it
Have you ever noticed that some search results show up with a smiling face included? Like this one for Matt Cutts. This is the Google Authorship
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New YouTube Channel Design - What You Need To Know

New YouTube Channel Design - What You Need To Know | SEO Tips, Advice, Help | Scoop.it
On February 4th, YouTube announced a new Channel design. Though it is currently in limited beta, the new design will soon be available to all users. YouTube Channel ...
Bonnie Burns's insight:

On the homepage of your YouTube Channel, you now have the ability to feature a “trailer” to users who are not yet subscribed to your Channel. Currently, you can specify a “featured video” that takes up a majority of the space on a Channel homepage above the fold.

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Beginners' Guide to Google+ - Search Engine Journal

Beginners' Guide to Google+ - Search Engine Journal | SEO Tips, Advice, Help | Scoop.it
Authorship, hangouts, circles? What is all the buzz about and why do webmasters, SEOs, and business owners need to pay attention? The super savvy markete
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LevelTen Interactive's curator insight, February 7, 2013 2:48 PM

Authorship, hangouts, circles? What is all the buzz about and why do webmasters, SEOs, and business owners need to pay attention?

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Referer Spam Explained by Google's Matt Cutts

Referer Spam Explained by Google's Matt Cutts | SEO Tips, Advice, Help | Scoop.it
Referer spam is kind of old school but because of that, many SEOs don't fully understand what it is. Referer spam is basically making repeated requests to a specific web page with the goal of showing up often in the referer logs and analytics...
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Quickly and Easily Move A WordPress Site From Development To Production

Quickly and Easily Move A WordPress Site From Development To Production | SEO Tips, Advice, Help | Scoop.it
There are numerous ways to move a WordPress site from a development environment to the live, production environment, but there's one method I've found that makes things quick and easy for me. I tho...
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#Twitter Changes Passwords of Hacked Accounts, Emails 250,000 Users - Search Engine Journal

#Twitter Changes Passwords of Hacked Accounts, Emails 250,000 Users - Search Engine Journal | SEO Tips, Advice, Help | Scoop.it
Late Friday afternoon, Twitter began notifying account holders that their account security had been compromised and their passwords had been changed. In a
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The Hard Truth – We Are Women in SEO

The Hard Truth – We Are Women in SEO | SEO Tips, Advice, Help | Scoop.it
Our extraordinary Top SEO Women list has been one of the most visited posts in the history of Top SEO Women, with over 2700 unique views. From a marketing standpoint, it’s great publicity for...
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Social Media Trends for 2013: 7 Tips on How to Maximize ROI - Search Engine Journal

Social Media Trends for 2013: 7 Tips on How to Maximize ROI - Search Engine Journal | SEO Tips, Advice, Help | Scoop.it
A look at the important trends in social media for 2013 and how to leverage them for greater ROI and brand marketing.
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Missed Opportunity On Your Website?

Missed Opportunity On Your Website? | SEO Tips, Advice, Help | Scoop.it
Are you missing out on a great chance to sell more on your site?  Probably!  Most site owners are and they don’t even realize it. The “Thank you” page is one of the most underused pages on a site. ...
Bonnie Burns's insight:

Don’t let your customers off too easy, most customers will tolerate (and often welcome if the product is well chosen) a couple of up-sell / cross-sells within their transaction.  Don’t abuse the opportunity by throwing everything you have at them though.  Pick 1-2 of the products that you think is the best fit for them.

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How to Use Google Analytics Advanced Segments

How to Use Google Analytics Advanced Segments | SEO Tips, Advice, Help | Scoop.it
Advanced segments are the tool that expands the repertoire of possible Google Analytics analysis up to near-unbelievable levels. If you want to know anything about how different types of users behave on your site, then segments are the way to do it.
Bonnie Burns's insight:

Google Analytics provides powerful but under-advertised features for grouping your visitors into buckets based on features of their visit. If you don't know much about these yet or how to use them, read on.

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dharmeshvaidya's comment, February 1, 2013 6:19 AM
Hey there! I simply want to offer you a huge thumbs up for the excellent info you've got here on this post. I'll be coming back to your web site for more soon.
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Press Release Tips

Press Release Tips | SEO Tips, Advice, Help | Scoop.it
Press releases were used and abused by many as an SEO tactic and then some of the hype wore off.  Because people aren’t talking them up as much, many site owners don’t think of a press release as p...
Bonnie Burns's insight:

Launch with your strongest, more interesting info.  People won’t keep reading unless they are compelled so spill the news up front and then follow up with details.

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Are You Getting These SEO Fundamentals Right?

Are You Getting These SEO Fundamentals Right? | SEO Tips, Advice, Help | Scoop.it
Millions of ardent fans were shocked when Argentina crashed out in the quarter-finals of the 2006 FIFA World Cup soccer tournament. They didn’t lose on field goals against Germany, but in a dramatic penalty shootout.
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dharmeshvaidya's comment, February 1, 2013 6:22 AM
Excellent write-up. I absolutely appreciate this website. Continue the good work!