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Yelp and TripAdvisor Lash Out at Google Over Recent Change to Restaurant Searches - Search Engine Journal

Yelp and TripAdvisor Lash Out at Google Over Recent Change to Restaurant Searches - Search Engine Journal | SEO guides | Scoop.it
Yelp has filed another grievance, so to speak, against Google over a recent change to search results that affects restaurant review sites.
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Proof, as if you didn't need it, that Google is not neutral in its decisions and that review sites now rule SEO business
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The Top 5 Reasons Your SEO Campaign Is Failing

The Top 5 Reasons Your SEO Campaign Is Failing | SEO guides | Scoop.it
Shooting from the hip won't get you anywhere when making headway with your SEO campaigns.
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well some of them anyway, but certainly things you should be watching for
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Avoid Google SEO Update Hell With A Solid Digital Strategy - Brand Quarterly

Avoid Google SEO Update Hell With A Solid Digital Strategy - Brand Quarterly | SEO guides | Scoop.it
Are you hitting the panic button with every new Google update? Failing to prepare is preparing to fail; find out how to take back control with a solid digital strategy as your new mantra.
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Improve Mobile Search Experience To Receive New Ranking Benefits - Search Engine Journal

Improve Mobile Search Experience To Receive New Ranking Benefits - Search Engine Journal | SEO guides | Scoop.it
Search Engine Journal
Improve Mobile Search Experience To Receive New Ranking Benefits
Search Engine Journal
Mobile is huge and you can't deny it. More and more searches are being conducted via mobile search.
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The State of SEO: What’s Working Now

The State of SEO: What’s Working Now | SEO guides | Scoop.it
There is no doubt that SEO has changed a lot over the last 12 months. I remember the days when ...

Via Gareth Harris
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SEO: The Free Beginner’s Guide From SEOmoz

SEO: The Free Beginner’s Guide From SEOmoz | SEO guides | Scoop.it
New to SEO? The Free Beginner's Guide to SEO has been read over 1 million times and provides the information you need to rank better.
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5 Simple Google Analytics Clean-Up Tips

5 Simple Google Analytics Clean-Up Tips | SEO guides | Scoop.it
From time to time there are little chores you need to do the keep the Google Analytics data clean and organized properly so that the numbers you analyze are as good as they can be. Nothing can ever be absolutely perfect (yes, even with data!
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Always worth remembering to do
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Meta Descriptions are the Professional SEO's Secret Weapon

Meta Descriptions are the Professional SEO's Secret Weapon | SEO guides | Scoop.it
A Meta Description is the ad copy for your page. A well-written Meta Description supports your SEO leading to more click throughs from the search results.
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A Small Business Owner’s Guide to Local Search Optimization

A Small Business Owner’s Guide to Local Search Optimization | SEO guides | Scoop.it
It’s a restaurant owner’s worst online nightmare – someone is searching for a restaurant in your neighborhood and your business doesn’t appear until page 7
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Many local businesses feel they struggle to do things for themselves. Here are some simple SEO tips to improve your status.

 

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Complete Guide to Google Adwords Analytics

Complete Guide to Google Adwords Analytics | SEO guides | Scoop.it
Google Adwords Analytics is the analysis of the marketing campaigns which run on Google Adwords. Learn everything about Google Adwords Analytics.
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6 Tips on How to Optimize Your Website for SEO | Business 2 Community

6 Tips on How to Optimize Your Website for SEO | Business 2 Community | SEO guides | Scoop.it
This is the 4th instalment of our 10 part series expanding on my recent article 10 Killer Techniques to Quadruple your Internet Marketing Success.
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