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YouTube Business Video Marketing Techniques

YouTube Business Video Marketing Techniques | SEO | Scoop.it
YouTube is the largest video sharing site on the internet. Because it is owned by Google, there are many advantages to u…
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Appealing to Audiences' Inner "Divergent" Factions

Appealing to Audiences' Inner "Divergent" Factions | SEO | Scoop.it
Are you a Divergent fan? Your customers might be. Learn how to sort your clients into factions and understand their needs.
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The Social Firm News | Your Digital Agency

The Social Firm News | Your Digital Agency | SEO | Scoop.it
A professional, award winning digital marketing agency in Columbus, Ohio.
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4 Ways Onsite Blogging Can Boost Your Small Business

4 Ways Onsite Blogging Can Boost Your Small Business | SEO | Scoop.it
Thriving in the digital world is an ongoing effort. In order to drive success for your small business and maintain your competitive edge, it is essential to set yourself up for success by meeting your audience where they work and play—online. One of the best ways to do this is to utilize the power of… continue reading
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Content Rules to Live By

The Social Media Intern shares some tips on how to create content that your audience will captivate your audiences.
The Social Firm's insight:

For those of us who work in public relations, social media and marketing, we all know one thing to be true: Content is King. Anyone can draft a tweet or write a blog post, but there is a fine line between producing content that actually matters to your readers and producing content that no one will read.

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The Best Digital Marketing Service for My Business - Technology news and reviews

The Best Digital Marketing Service for My Business - Technology news and reviews | SEO | Scoop.it
With the variety of digital marketing techniques available today, it may be hard for a business owner to decide what will work for them
The Social Firm's insight:

Here at The Social Firm we are dedicated to our clients to provide the best quality work.  We provide services ranging from SEO services, Social Media Marketing, PPC services, Web Design and much more!  

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The Importance of a Unified Brand Experience | Innovate New Albany | New Albany, Ohio

The Importance of a Unified Brand Experience | Innovate New Albany | New Albany, Ohio | SEO | Scoop.it
When engaging in brand building, it’s important to present a unified voice in your marketing.
The Social Firm's insight:

Once you establish your voice, you will have no problem presenting a unified brand experience for your audience.

Jeromy is a Brand Analyst at The Social Firm – A full-service digital marketing agency in Columbus, OH. He specializes in Digital Advertising, Analytics and Reporting, Social Media Campaigns and Video Production.

- See more at: http://www.innovatenewalbany.org/business/importance-unified-brand-experience/#sthash.4Z62cuU3.dpuf

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Getting Started on Facebook

Getting Started on Facebook | SEO | Scoop.it
If your brand is new to digital marketing, these 4 basic steps will help you get started on Facebook.
The Social Firm's insight:

Presenting to an industry exploring digital marketing, it is always fascinating to discover where the audience is with social media. One of the many things I’ve learned from presenting social media is to address best pracitices, tools, drive people's curiousity, and to provide them steps to take so they can walk away with a plan of action.

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Keep Your Resume in Tip-Top Shape

Keep Your Resume in Tip-Top Shape | SEO | Scoop.it
Updating your resume doesn't have to be a pain anymore. The Social Media Intern shares her advice on how to make the process less dreadful.
The Social Firm's insight:

For those of you who enjoy resume updating, this list could serve as a simple “change in routine” or opportunity to try other tactics. But for those who loathe the task, this list could potentially adjust your views on the necessary responsibility.

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How to Use Image Previews in Tweets to Maximize Marketing Efforts | Sprout Social

How to Use Image Previews in Tweets to Maximize Marketing Efforts | Sprout Social | SEO | Scoop.it
To discover how Twitter’s new visual integrations are useful to brands and how they can be best utilized, we chatted with a number of industry experts.
The Social Firm's insight:

"To dig in deeper to the reasons Twitter’s new visual integrations are useful to brands and how they can be best utilized, we chatted with a number of industry experts. Jeromy Ko is a strategist at the aptly-named The Social Firm in Columbus, Ohio, where he manages the Twitter accounts of several regional clients"

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Snapchat's Magic Disappearring Act and Why it Won't Go Away Just Yet

Snapchat's Magic Disappearring Act and Why it Won't Go Away Just Yet | SEO | Scoop.it
Why the photo-based app, Snapchat, holds huge value for brands.
The Social Firm's insight:

...What is most enticing for users of the app is that everything on Snapchat is temporary. Individual snaps (sending a photo or video to a targeted audience and not your entire audience) can be sent for 1-10 seconds and Snapchat stories only last 24 hours...

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How to Leverage Facebook Ads to Drive Business | Sprout Social

How to Leverage Facebook Ads to Drive Business | Sprout Social | SEO | Scoop.it
The best network to dip your toes into for social advertising is probably Facebook, with over a billion users and many tools for the savvy social marketer.
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Why Your Business Needs Local SEO

Why Your Business Needs Local SEO | SEO | Scoop.it
Marketing is a vast field filled with seemingly endless tasks, duties, and responsibilities. Break it down even further, and internet marketing commands hours of daily attention and focus. One of t...
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The Social Firm Reviews - Columbus, OH | Revroo

The Social Firm Reviews - Columbus, OH | Revroo | SEO | Scoop.it
Reviews for The Social Firm in Columbus, Ohio. We are a full service internet marketing company in Columbus, with a proven track record of success.
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SEO Basics: How Digital Marketing is Changing

Learn the basics of SEO by The Social Firm. http://thesocialfirm.com.
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The Benefits of Email Marketing for Your Business

The Benefits of Email Marketing for Your Business | SEO | Scoop.it
It may seem too basic to be effective, but email marketing is still one of the most reliable methods for communicating with a target audience. Whether you choose to send an email newsletter or an e...
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Attributes Crucial to Success

Attributes Crucial to Success | SEO | Scoop.it
Find out how build a successful startup from Ivan Serrano, a business and social media journalist.
The Social Firm's insight:

Already on its sixth season, Shark Tank continues to be a wildly popular TV show, and for good reason. Not only does it provide the element of drama, it also offers aspiring entrepreneurs someexcellent tips on how to get their businesses off the ground. The embedded infographic will provide you with some advice on building a successful startup, but there's more to building a startup than having a good plan and money.

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The Best Digital Marketing Service for My Business - Technology news and reviews - Jimsgoods

The Best Digital Marketing Service for My Business - Technology news and reviews - Jimsgoods | SEO | Scoop.it
With the variety of digital marketing techniques available today, it may be hard for a business owner to decide what will work for them
The Social Firm's insight:

From web design, to SEO to social media, The Social Firm has got you covered!  Contact us today and we will get all of your digital marketing needs taken care of!

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2015 Bowl For Kid's Sake

2015 Bowl For Kid's Sake | SEO | Scoop.it

The Social Firm works hard to give back to the city we love and show our support for our neighbors. One of our favorite fundraisers is the Big Brothers Big Sisters Bowl for Kids' Sake event held annually. This will be our second year participating in the event, and we are determined to make it an even greater success than last! 

The Social Firm's insight:

Check out more photos of last year’s event by visiting our Facebook page, and stay tuned for pictures from this year!

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Three Internet Places to Productively Waste Your Time

Three Internet Places to Productively Waste Your Time | SEO | Scoop.it
The Social Firm's Andrea shares some of her favorite sites to productively waste time.
The Social Firm's insight:

Today, I will give you a few internet places that have won over my heart and mind. They provide useful information and they satisfy my curiosity. I don’t have anything against Netflix, but sometimes it is great to do something other than binge watching Friends or Orange is the New Black. Especially if it means that you will get a chance to work your mind and be introduced to some new ideas. After all, what are we if we are not constantly learning? So, without further ado, here they are, my three favorite online places to “waste” my time right now:

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Why The Social Firm Celebrates Wear Red Day

Why The Social Firm Celebrates Wear Red Day | SEO | Scoop.it
The Social Firm is celebrating National Wear Red Day for Heart Awareness Month!
The Social Firm's insight:

Did you know that cardiovascular disease is the No. 1 killer of all Americans? In fact, someone dies from CVD every 39 seconds! Heart disease also kills more women than all forms of cancer combined. And congenital cardiovascular defects are the most common cause of infant death from birth defects....

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An Interview with The Social Firm’s Office Manager, Jenni Light

An Interview with The Social Firm’s Office Manager, Jenni Light | SEO | Scoop.it

"I will occasionally do little pranks or put silly pictures or quotes up around the office as a way to keep spirits up.

Whether it’s putting a light-up disco ball in the bathroom, a funny picture of our boss dressed up as a dancing elf in the conference room or a sticker that says “Gotcha!” on the sensor underneath of someone’s computer mouse,  it’s fun to get people laughing..."

The Social Firm's insight:

We LOVE <3 our office manager Jenni Light :).  She always keeps us smiling and never lets things get her down!  Here she shares how she keeps all of us on track and happy here at The Social Firm!

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10 Reasons to Add Mobile Targeting to Your Marketing Campaign

10 Reasons to Add Mobile Targeting to Your Marketing Campaign | SEO | Scoop.it

More than half of traffic to online websites occurs through mobile devices now. Using mobile technology to promote marketing campaigns is no longer a supplement to a campaign; it is part of a core marketing effort most companies cannot afford to ignore. 

The Social Firm's insight:

For questions about mobile targeting and implementing a mobile strategy into your marketing campaign, contact The Social Firm. We provide services for the full marketing spectrum. In addition to optimizing your mobile campaign, we can assist with SEO, social media, reputation management, and web design and development.

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