The future of Entertainment
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The future of Entertainment
We focus on the future of entertainment industry and its insights
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Big data and semantic analysis are required to understand social TV, according to Daedalus [2369] | Social TV - TV App Market

Big data and semantic analysis are required to understand social TV, according to Daedalus [2369] | Social TV - TV App Market | The future of Entertainment | Scoop.it
TV App Market - Second Screen, Social TV, Transmedia, VoD, Connected TV News and Opinion
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How the Grammys Integrated Live Television and Social Media | TKGenius | Online Marketing Strategies & Training

How the Grammys Integrated Live Television and Social Media | TKGenius | Online Marketing Strategies & Training | The future of Entertainment | Scoop.it
Last night's Grammy Awards was heavily integrated with social media, television programming and Twitter hashtags. Find out more...
Mattia Nicoletti's insight:

Grammys strategy, pros and cons. 

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The Toad Stool by Alan Wolk: The TV Business: A Primer For The Uninformed

The Toad Stool by Alan Wolk: The TV Business: A Primer For The Uninformed | The future of Entertainment | Scoop.it
Mattia Nicoletti's insight:

A deep and clear analysis of tv players and how they work and behave. Tv offer is going to be huge and second screen companies have to find the right way to get money.

 

With so many channels it will be important to have a guide letting you know what to watch.

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SocialGuide launches ‘On Now’ for real-time analysis

SocialGuide launches ‘On Now’ for real-time analysis | The future of Entertainment | Scoop.it
Exclusive: SocialGuide launches ‘On Now’ for real-time analysis...
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The Second Screen: Is It Time? | ClickZ

The Second Screen: Is It Time? | ClickZ | The future of Entertainment | Scoop.it
Mattia Nicoletti's insight:

Second Screen trends according to this article by Andrew Solmssen

Video fingerprinting. All video is going to have fingerprinting information in time. Fingerprinting allows the systems showing the video to know and understand what information is on-screen at a particular time. That means interactive content on the phone can know what is on-screen and serve up the appropriate content automatically rather than needing to be programmed.Virtual MSO. Many believe that we are close to seeing a new option for consumers in the pay-for-TV space. A "virtual" MSO would be a partner that had the content deals with all of the channels and could offer live TV packages, but without the infrastructure of cable to the home, satellites in the sky, and the like. By using an all-Internet solution, they have much greater potential to link the primary and secondary screen. Sony, Amazon, Apple, Microsoft, Google, and others are well-positioned to try it.Use UI to predict the winner. Content is king, but the user interface (UI) is queen. The data proves what we've intuited for years: to catch on, experiences need to be seamless, easy to learn, and easy to use.Ad auctions. We've started to see auctions come on strong on the web in the last couple of years and they are now taking up 20 percent of online inventory. The second screen is the perfect place for ad auctions because knowing what the user is watching provides the context that advertisers are going to want to compete for space in real time.
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the intersection: How was your Second Screen Super Bowl 47?

the intersection: How was your Second Screen Super Bowl 47? | The future of Entertainment | Scoop.it
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Thoughts on the Digital Video Space: The Second Screen Hype Cycle

Thoughts on the Digital Video Space: The Second Screen Hype Cycle | The future of Entertainment | Scoop.it
Disillusioned already?!Detailed component view of a 2nd Screen Hype Cycle http://t.co/BJuHT7G1...
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The Trendrr Blog » Blog Archive » Social TV Special Analysis: Cable Television 2012 (Jan-Apr) Part I

The Trendrr Blog » Blog Archive » Social TV Special Analysis: Cable Television 2012 (Jan-Apr) Part I | The future of Entertainment | Scoop.it
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