Samsung at 2011 CES
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Samsung at 2011 CES
How Samsung used to CES to begin its CultureCasting strategy
Curated by Richard Wise
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Samsung CMO Ralph Santana Talks About 'Geek Factor' - Advertising Age - Special Report: CES

Samsung CMO Ralph Santana Talks About 'Geek Factor' - Advertising Age - Special Report: CES | Samsung at 2011 CES | Scoop.it
Ralph Santana, who became Samsung's new CMO six months ago after coming from Pepsi, talked to Ad Age about Samsung's brand outlook for 2011.
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Samsung's Fashionista-Friendly Notebook - NYTimes.com

Samsung's Fashionista-Friendly Notebook - NYTimes.com | Samsung at 2011 CES | Scoop.it
A sleek notebook PC puts Samsung up against the MacBook Air. (Samsung's Fashionista-Friendly Notebook http://nyti.ms/gpDaxD)
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Samsung Had One Of The Craziest, Most Secretly Impressive Keynotes At CES

Samsung Had One Of The Craziest, Most Secretly Impressive Keynotes At CES | Samsung at 2011 CES | Scoop.it
The presentation was nuts, but it featured a lot of interesting technology, and a lot of important executives.
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