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Not All Goals Are Created Equal

Not All Goals Are Created Equal | Strategy Matrix | Scoop.it
I've just returned from the 5th International Conference on Self-Determination Theory.  The remarkable and often mind-blowing research on motivation that was shared and debated by 500 scholars from...
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Fascinating post on intrinsic versus extrinsic goals -- should "strategic objectives" created for a Strategy Matrix be evaluated on this critereria as well as the traditional "S.M.A.R.T." criteria?

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Christopher Kenny's comment, July 4, 2013 10:50 AM
This article is dead-on. Organizations that develop a clear connection between furthering the intrinsic values of their employees and other stakeholders, with the more traditional, extrinsic "SMART" goals (profitability, market share, etc.) are far more likely to be successful. Why? Because those organizations value contribution - we exist as an organization not to "get" things (extrinsic goals) but rather to add value to society. If you're only focused on what you and your organization can "get," you'll be seen for what you are. Conversely, organizations who focus on contribution (not in the give-away without profit mindset, but rather in the "add real value" context), are the ones who will attract and retain like-minded employees as well as customers who see, appreciate, and will be willing to pay for the added value that those organizations provide. Smart business leaders recognize and can articulate clearly the connection between providing real value to all of the organization's stakeholders (which includes things like professional growth for employees) and the ability to build a sustainable organization.
Strategy Matrix
Strategy Matrix
Joel Barker's Strategy Matrix -- A Strategic Exploration Tool
Curated by Jim Schreier
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Only 14% of employees understand their company’s strategy and direction

Only 14% of employees understand their company’s strategy and direction | Strategy Matrix | Scoop.it
Why don’t more employees do what they are supposed to do?  Author and consultant William Schiemann might have part of the answer—only 14% of the organizations he polled report that their empl...
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www.strategymatrix.com

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Ade Ayonrinde's curator insight, July 22, 2013 8:32 AM

While Strategic Visualisation, Formulation and Execution appear to be the key focus of most Organisations, Communication of the Strategy in a clear and effective manner is essential. The very people who are supposed to execute the strategy need to understand it. Failure of executives to communicate their strategies could result in a dichotomy of the strategy-full and the strategy-less. The message is clear to executives; involve your employees in your strategy and communicate it or watch as those visions rapidy turn into nightmares.

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Eight shifts that will take your strategy into high gear

Eight shifts that will take your strategy into high gear | Strategy Matrix | Scoop.it
Developing a great strategy starts with changing the dynamics in your strategy room. Here’s how.
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How to confront uncertainty in your strategy

How to confront uncertainty in your strategy | Strategy Matrix | Scoop.it
Lack of certainty about the future is the very reason you need a strategy. Instead, embrace probability.
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Strategy: 3 Ways AI Will Help PR in 2018

Strategy: 3 Ways AI Will Help PR in 2018 | Strategy Matrix | Scoop.it
Even if we aren't ready to sound the death knell for press releases, it isn't revolutionary to discuss how PR (and PR tools) are evolving. 2018 has ushered in ways AI will help PR pros.
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5 Questions to Ask before you Draft a Content Marketing Strategy

5 Questions to Ask before you Draft a Content Marketing Strategy | Strategy Matrix | Scoop.it
If you want to stay ahead of the competition and to improve your profitability, having a viable content marketing strategy is vital. When you craft and publish the right content at the right time, you…
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Why Digital Transformation Always Requires A Top-Down Strategy

Why Digital Transformation Always Requires A Top-Down Strategy | Strategy Matrix | Scoop.it
Only 3 percent of CEOs say they've successfully completed digital transformations. Why? They might be standing in their own way.
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A Vision At Rest Is Never Your Best

A Vision At Rest Is Never Your Best | Strategy Matrix | Scoop.it
When a vision describes what we feel and believe, it becomes a mindset rather than a memory. The vision, not a statement, must drive your strategic process.
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Does every company and brand need to take a political stand?1

Does every company and brand need to take a political stand?1 | Strategy Matrix | Scoop.it
Social media has made the world more polarized. Consumers want to know what you stand for. Does every company need to take a political stand?
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Fascinating strategic question in today's environment.

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9 Approaches You Can Use Build A Successful Communications Event Strategy

9 Approaches You Can Use Build A Successful Communications Event Strategy | Strategy Matrix | Scoop.it
You want the time and effort you put into an event to pay off. Here are a few things to keep in mind when planning.
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8 Tough Questions to Ask About Your Company’s Strategy

8 Tough Questions to Ask About Your Company’s Strategy | Strategy Matrix | Scoop.it
Most companies don’t have the answers.
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The American City Survival Guide

The American City Survival Guide | Strategy Matrix | Scoop.it
A guide to making the shifting world of mobility work for everyone.

Via James Schreier, Jim Schreier
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One of the things that this report demonstrates well is the multiple strategy decisions facing many cities.  The Strategy Matrix could be an on-going tool for evaluating impacts on a city's stragegic objectives.

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James Schreier's curator insight, January 2, 6:53 AM

Dozens of interesting points in this article, each calling for strategic exploration.  Implications Wheel  T.I.P.S. Tracking

Jim Schreier's curator insight, January 2, 7:30 AM

Multiple issues here -- any city could use this as the foundation for a major strategic exploration of critical issues.

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Best of : 2017 Edition

Best of : 2017 Edition | Strategy Matrix | Scoop.it
Sharp lessons about strategy, creativity, and digital business to review as you prepare for 2018.
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6 crucial job search strategies

6 crucial job search strategies | Strategy Matrix | Scoop.it
6 crucial job search strategies
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A "Career" version of the Strategy Matrix has been used by hundreds of college students at both the graduate and undergraduate level.

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Which brands inspire consumers the most with their missions

Which brands inspire consumers the most with their missions | Strategy Matrix | Scoop.it
An annual survey asks people about how inspired they are by the missions of big companies (Amazon, Facebook), nonprofits (the Red Cross, Doctors Without Borders), and even social movements like the Women’s March. What can we learn from their answers?

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Are your strategy discussions stuck in an echo chamber?

Are your strategy discussions stuck in an echo chamber? | Strategy Matrix | Scoop.it

Sometimes, companies can inadvertently lose sight of the big picture when setting business strategies and targets. Line managers and senior executives hold overly optimistic views about projects and performance, and they use mostly internal data to develop plans around major product lines or individual customer segments or regions

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4 Mistakes to Avoid in Content Marketing Strategies

4 Mistakes to Avoid in Content Marketing Strategies | Strategy Matrix | Scoop.it
In 1996, Microsoft’s Bill Gates published an article containing his predictions regarding the future of the internet. In it, he declared that “Content is where I expect much of the real money will be made…
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Want Your Leaders To Think More Strategically? Start With These Three Things

Want Your Leaders To Think More Strategically? Start With These Three Things | Strategy Matrix | Scoop.it
Leaders want to think more strategically, but they lose their way through the stress and demands.
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8 Ways to Improve Your Post-Purchase Customer Experience

8 Ways to Improve Your Post-Purchase Customer Experience | Strategy Matrix | Scoop.it
Here are some excellent ways to keep in touch with your customers post-purchase to encourage retention, increase sales, and improve your brand reputation.
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Strategies need to be tested against strategic objectives and key characteristics to assure best fit and success

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The 5 Step Guide: Evolving Your Customer Journey Strategy

The 5 Step Guide: Evolving Your Customer Journey Strategy | Strategy Matrix | Scoop.it
What can brands do in order to put up a fight against growing influences and depleting attention spans? It starts with taking a long, hard look in the mirror.
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How to Use The Deming Cyc-le for Continuous Quality Improvement  

Understanding quality and seeking to improve it is arguably the core purpose behind undertaking process improvements.

But where did this philosophy of process improvement come from?

 

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Is Anyone In Your Company Paying Attention to Strategic Alignment?

Is Anyone In Your Company Paying Attention to Strategic Alignment? | Strategy Matrix | Scoop.it
It’s not only a job for the CEO.
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The 5 Questions Your Strategy Should Answer

The 5 Questions Your Strategy Should Answer | Strategy Matrix | Scoop.it
What is a strategy? This seemingly simple question can lead to a wide variety of answers. Some people will tell you that it’s a vision, others will say it’s a plan of action, while others will ta…
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Amazon could buy Macy's, Kohl's, or JCPenney over Target

Amazon could buy Macy's, Kohl's, or JCPenney over Target | Strategy Matrix | Scoop.it
Amazon's potential acquisition targets include Macy's, JCPenney, Kohl's, Lowe's, and Williams Sonoma.
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Interesting insights on possible strategies plus an obvious topic for strategic exploration.

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MPs condemn 'abject failure' of homelessness policy

MPs condemn 'abject failure' of homelessness policy | Strategy Matrix | Scoop.it
Public accounts committee says homelessness is a national crisis and DCLG has been unacceptably complacent
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Hambrick and Fredrickson's Strategy Diamond: Developing a Cohesive Strategy

Hambrick and Fredrickson's Strategy Diamond: Developing a Cohesive Strategy | Strategy Matrix | Scoop.it
Use Hambrick and Fredrickson's strategy diamond to build a strategy that aligns arenas, vehicles, differentiators, staging, and economic logic.
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5 Strategies for Successful Crisis Leadership 

5 Strategies for Successful Crisis Leadership  | Strategy Matrix | Scoop.it
When it comes to crisis, it isn't a matter of if but of when. These five strategies will help you minimize damage and maximize recovery. 
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