Sales & Relationship Management
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Eating from the Social Media ROI Cookbook | Social Media Today

Eating from the Social Media ROI Cookbook | Social Media Today | Sales & Relationship Management | Scoop.it
ROI eludes many folks in the social media space. Not because social marketeers aren't able to, it's just damn difficult to assign cause and effect to a very organic and often nebulous activity.

Via Sam Wee
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Rescooped by Koen Vanderhoydonk from Customer Experience | The How not the Why
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Customer Experience and the B2B Social Intersection

Customer Experience and the B2B Social Intersection | Sales & Relationship Management | Scoop.it

"From the customer point of view, the more memorable experiences are retold and share-worthy."

 

"Combining social media with a positive experience from an unexpected touch point is a homerun. This is why a complete customer centric business motivates influencers to spread core messages, with first hand credibility, throughout their networks."

 

The article discusses how to use customer experience management to be more effective along the touch points that a business has with its customers. Many of these touch points along the customer journey are showing up on social media. The challenge is capitalizing on these new touch points.

 

Is social media really worth all of the time it takes to manage? Imagine the power of customer stories being told across social media which relate to positive experiences and how customers have helped achieve a goal, solve a problem or satisfy a need with your products and services. To achieve this, requires a place for your customers to tell "their stories".


Via Sebastian Thielke, streetsmartprof
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Rescooped by Koen Vanderhoydonk from Business Improvement
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The 11 Leadership Secrets You've Never Heard About

The 11 Leadership Secrets You've Never Heard About | Sales & Relationship Management | Scoop.it

The world has changed, and those who aspire to be good leaders, must first be great followers who have followed by leading.

 

Sounds complex, but in reality is makes great sense, as by doing so you will develop a good understanding of what you should be looking for in your own followers.

 

This good article, suggests that success depends just as much on being a great follower as it does on being a great leader, and it offers 11 ways that you can become a great follower by leading.


Via Daniel Watson
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Rescooped by Koen Vanderhoydonk from EPIC Infographic
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Social Engagement: Is it a Real Metric? [INFOGRAPHIC]

Social Engagement: Is it a Real Metric? [INFOGRAPHIC] | Sales & Relationship Management | Scoop.it

There had been debate whether social media and its results are measurable or not. Well, the following infographic from SocialBakers ends that debate. It shows that social engagement is actually a valid metric and that there’s really an ROI to Facebook, Twitter and many other social networking sites.


Via Jonha Richman
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It’s All About Collaboration

It’s All About Collaboration | Sales & Relationship Management | Scoop.it
The more you collaborate early on when wireframing, the better the final result will be – and the less rework you’ll have to do later.
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6 Things Every Successful Salesperson Needs

6 Things Every Successful Salesperson Needs | Sales & Relationship Management | Scoop.it
Are you a successful person? Find out what you're doing to hold yourself back!
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Rescooped by Koen Vanderhoydonk from Business Improvement
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The Business Case for Empathy

The Business Case for Empathy | Sales & Relationship Management | Scoop.it

For many business owners, empathy may seem like a soft business skill, however as it can serve as a catalyst for new growth, innovation and employee engagement,  it is a trait well worth developing and deploying as often as possible.

 

Displaying empathy, requires a business owner to spend much more time in face to face contact, rather that relying on data compiled by others to drive decision making.

 

This excellent article, makes the business case for empathy, and it outlines steps you can take to ensure that your business is more empathetic towards its customers and employees.


Via Daniel Watson
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Rescooped by Koen Vanderhoydonk from Digital-By-Design
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A Geography Of Twitter - Visualized

A Geography Of Twitter - Visualized | Sales & Relationship Management | Scoop.it

This visualization, put together by researchers at the Oxford Internet Institute, shows the origins of the entire globe's tweets.

The researchers write:

This graphic illustrates these data as a spatially aware treemap. The size of each block represents the number of tweets emanating from that country and the shading reveals in the number of geocoded tweets as a proportion of that country's Internet population (i.e. it gives us a sense of how likely Internet users are to create geocoded Twitter content).

 

The graphic reveals a large amount of inequality in the geography of content. However, while many other online platforms and more offline knowledge sources are characterised by distinct digital divisions of labour in which the Global North is a predominant producer and subject of content, Twitter displays significantly different geographies.

 

The six largest countries in terms of information production through Twitter are:

(1) the United States, (2) Brazil, (3) Indonesia, (4) the United Kingdom, (5) Mexico, and (6) Malaysia. It is interesting to note that only two of the countries on that list are in the Global North and are traditional hubs of the production of codified knowledge.

 

By mapping the distribution of tweets in the world it becomes apparent that Twitter is allowing for broader participation than is possible in most other platforms and media. In other words, it might be allowing for a 'democratisation' of information production and sharing because of its low barriers to entry and adaptability to mobile devices. Similarly barriers to the dissemination of information, such as censorship, are also visible through the small proportion of tweets originating in China (home to the largest population of internet users in the world).

 

However, more research is undoubtedly necessary to better understand the geography of content on the platform. The sample is limited, , because only 1% of all tweets are geocoded in the first place, and some countries may tend to geocode more than others.

 

As virtual layers and augmentations of place increasingly matter to everyday life, it will become more important to understand the geographies of information. This map offers a starting point.

 

By Dr Mark Graham -- http://bit.ly/RULJiY

Source: http://bit.ly/LcLcc1


Via maxOz
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maxOz's comment, July 12, 2012 9:48 PM
Luis Thank you for sharing
maxOz's comment, August 2, 2012 12:58 AM
Thanks Jenny, Glad you enjoyed xxx
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5 Sales Tips to Recharge During the Lazy Days of Summer

5 Sales Tips to Recharge During the Lazy Days of Summer | Sales & Relationship Management | Scoop.it
Sales pro Grant Cardone says when others go to sleep, you need to wake up. Here's his advice on how to work smarter to boost sales and gain a...
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Rescooped by Koen Vanderhoydonk from EPIC Infographic
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Mobile Growth Statistics in 2012 [INFOGRAPHIC]

The mobile market is huge throughout the globe and constantly reshaping how we interact in our everyday lives. The following infographic from Trinity shows the stats behind this growth and the impact that this has on commerce.


Via Jonha Richman
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Public Relations - Relationship Management - Communicating With Your Key Publics

Public Relations - Relationship Management - Communicating With Your Key Publics | Sales & Relationship Management | Scoop.it
Public relations.A number of organizations actively engage in Issues Management.Effective communications,however,is more than just managing issues through the media.
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Rescooped by Koen Vanderhoydonk from B2B Social Media Marketing
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How to Make B2B Content More Shareable

How to Make B2B Content More Shareable | Sales & Relationship Management | Scoop.it
When it comes to creating content for a company blog smart social media promotion of your content is key. Here's how to do it.

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Rescooped by Koen Vanderhoydonk from B2B Social Media Marketing
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The Inbound Marketing Guide to Shortening Your Sales Cycle ...

The Inbound Marketing Guide to Shortening Your Sales Cycle ... | Sales & Relationship Management | Scoop.it
The quarter is over. A great time to reflect on the sales cycle... which I did while doing a little fishing last week. How long is your typical sales cycle? Every sales person knows that there tends to be a direct correlation between ...

Via Sam Wee
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Rescooped by Koen Vanderhoydonk from MarketingHits
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Measure Your Social Media Strategy with this Great Guide [Infographic]

Measure Your Social Media Strategy with this Great Guide [Infographic] | Sales & Relationship Management | Scoop.it

Last month, Araceli Perez of e-interactive created a fantastic infographic resource for social media analytics.

 

Here are a few highlights:

 

**Define measureable and actionable KPIs

 

**Configure your analytics

 

**The infographic was compiled from Ara and e-interactive’s analytics knowledge and from posts by Gemma Muñoz and myself (from a series I did over on Search Engine Journal)."

 

Selected by Jan Gordon covering "Curation, Social Business and Beyond"

 

See Full infographic here: [http://bit.ly/QmVlR0]


Via janlgordon, Brian Yanish - MarketingHits.com
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Rescooped by Koen Vanderhoydonk from Business Improvement
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Four Styles of Communicators – Which One Are You?

Four Styles of Communicators – Which One Are You? | Sales & Relationship Management | Scoop.it

Communication skills, are a key element in a successful business owner's armoury, and in order to improve one's skills in this area, one needs to understand that there are different styles of communicators.

 

In addition to understanding that there are different styles of communications, successful business owners also understand that they need to vary their style of communication to suit the communication styles exhibited by each person with whom they interact.

 

This excellent article, identifies the four styles of communicators, and it also demonstrates how to determine the style of communication used by others, in order to match their style to achieve greater understanding of your message.


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Men Chic- 10 Creative Ideas on T-Shirt Customization for Men

Men Chic-  10 Creative Ideas on T-Shirt Customization for Men | Sales & Relationship Management | Scoop.it
Men Chic- Men’s Fashion and Lifestyle Online Magazine: 10 Creative Ideas on T-Shirt Customization for Men...

 

http://www.mens-lifstyle.com/

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Cloud Computing Fueling Global Economic Growth: London School of Economics study - Forbes

Cloud Computing Fueling Global Economic Growth: London School of Economics study - Forbes | Sales & Relationship Management | Scoop.it
The development of cloud computing will promote economic growth, increase productivity and shift the type of jobs and skills required by businesses, according to a new study by the London School of Economics and Political Science.

Via Roel Abatayo
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Financial Services: Business Process Outsourcing of Financial ...

Financial Services: Business Process Outsourcing of Financial ... | Sales & Relationship Management | Scoop.it
There has been a drastic change in the way people do business in today's world. Business strategies have been altered depending upon the demands of the changing economy. For example take the case of business process outsourcing ...
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Rescooped by Koen Vanderhoydonk from Business Improvement
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Readers are Leaders

Readers are Leaders | Sales & Relationship Management | Scoop.it

Short but insightful article. Contains a good reminder that knowledge without action doesn't lead to better outcomes.


Via Daniel Watson
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Rescooped by Koen Vanderhoydonk from Business Improvement
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Fighting Procrastination: A Way to Trick your Brain

Fighting Procrastination: A Way to Trick your Brain | Sales & Relationship Management | Scoop.it

One of the hardest maladies for any business person to overcome is, that proven productivity destroyer, procrastination.

 

Assisting clients to stop being lifelong procrastinators, is one of the more difficult challenges faced by consultants and business coaches, and unless the client is open to changing it can prove to be an almost impossible task.

 

This good article, offers a different perspective on the subject, and it suggests a simple do it yourself means of fighting the ever present temptation to defer action till a later time.


Via Daniel Watson
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Judith Vasquez's curator insight, April 4, 2016 12:59 AM
Procrastination is my biggest enemy. I put off things to do and I'm conscious of what I’m doing, but I lie to myself and say "I'll do it later." Then the outcome is me trying to finish something last minute and causing unnecessary stress on myself. I know what I should do like make a planner, and things like that, which is why I decided to read this article because it says “A Way to Trick your Brain,” which is something I didn’t know and though might be helpful. What the author basically explained is that the more we repeat what we need to do to ourselves, the more hectic a task seems to our brain. The harder the task seems to us, the more likely it is that we’ll procrastinate in doing it. So she suggests to complete the task right away, or write it down. This is helpful for me because I tend to not do even the easiest things for no reason. I find this credible because the author described her past experience with this and how she managed many tasks using this method.
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How to Turn a Relationship Into a Sale

How to Turn a Relationship Into a Sale | Sales & Relationship Management | Scoop.it
Sales teams that focus on relationships quickly learn the value of providing personal and professional value to clients rather than focusing solely on the sale. The impact of relationship building with your customers may surprise you.
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3 Questions to Ask When Writing an Elevator Pitch | Small Business Bonfire

3 Questions to Ask When Writing an Elevator Pitch | Small Business Bonfire | Sales & Relationship Management | Scoop.it
Barry Moltz challenges you to perfect your elevator pitch. Answer these three essential questions so you can capture the attention of your audience. Are you ready?
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CRM On Finance

#CRM CRM On Finance: There are basically three (3) major focus of Customer Relationship Management (CRM): 1. Fin...
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How To Make An Elevator Pitch - Milwaukee Business Networking ...

How To Make An Elevator Pitch - Milwaukee Business Networking ... | Sales & Relationship Management | Scoop.it
It may seem cliche, but there's a reason you often hear successful entrepreneurs and investors speaking about "elevator pitches" and their importance. You, as a business owner, ought to be able to quickly and concisely ...
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Rescooped by Koen Vanderhoydonk from EPIC Infographic
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How to Avoid Social Media Crisis [INFOGRAPHIC]

Social Media and PR disasters happen from time to time. Brands, no matter how big or small, have to deal with it.It is therefore safe to establish a social media crisis plan in order to avoid or at least minimize the effects of it.


Via Jonha Richman
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