Rumour Has It : The Awesomeness Aggregator
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Rumour Has It : The Awesomeness Aggregator
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L'Appart IKEA

This is bloody awesome! 

6 days, 5 people, a 52 squared metres space.

IKEA builds a small flat on a tube platform in Paris giving a group of friends the chance to live together and demonstrate passers by how IKEA can make your living space amazing!

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IKEA BIG Sleepover

The Only Way Is Essex star Sam Faiers joined 100 people to spend the night at IKEA as part of the Big Sleepover event in Lakeside. The activity was influenced by IKEA noticing a group on Facebook 'I want to have a  sleepover at IKEA'.

A nice example of brands taking social media seriously by listening to what goes on 'behind the scenes' - Good work IKEA!

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