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4 Types of Holiday Shoppers and How to Market to Them - BusinessNewsDaily

4 Types of Holiday Shoppers and How to Market to Them - BusinessNewsDaily | Retail Trends | Scoop.it
BusinessNewsDaily 4 Types of Holiday Shoppers and How to Market to Them BusinessNewsDaily Vision Critical, a market research and technology firm, recently released a survey in which it defines four major Black Friday shopper personas: the...
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How We Shop: Internet of Things, Big Data, Social and Mobile Changes Everything - Huffington Post

How We Shop: Internet of Things, Big Data, Social and Mobile Changes Everything - Huffington Post | Retail Trends | Scoop.it
How We Shop: Internet of Things, Big Data, Social and Mobile Changes Everything
Huffington Post
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2013 Retailing Summit brings the basics to the forefront - Texas A&M University

2013 Retailing Summit brings the basics to the forefront - Texas A&M University | Retail Trends | Scoop.it
Texas A&M University
2013 Retailing Summit brings the basics to the forefront
Texas A&M University
The Balance Rewards system launched in September 2012 merged 42 IT systems to offer comprehensive shopper insights.
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Big Data Offer Retailers the Chance to Stay Ahead of Their Competitors - Smart Data Collective

Big Data Offer Retailers the Chance to Stay Ahead of Their Competitors - Smart Data Collective | Retail Trends | Scoop.it
Big Data Offer Retailers the Chance to Stay Ahead of Their Competitors
Smart Data Collective
... generates a lot of data that can be analyzed for insights.
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Macy's Millennial Push Hits YouTube

Macy's Millennial Push Hits YouTube | Retail Trends | Scoop.it
The department store has linked with StyleHaul to create online videos launching Monday by four YouTube personalities. (Macy's newest way of mixing social media and connecting with consumers. #R416. Is this a new outlook on fashion?
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5 ways retail's biggest players are rethinking brick-and-mortar stores

5 ways retail's biggest players are rethinking brick-and-mortar stores | Retail Trends | Scoop.it
Wal-Mart and Apple want satisfied customers, but cost-cutting has inspired a few in-store changes as well.
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Millennials Have High In-Store Frequency, Low Purchase Conversion - CSNews Online

Millennials Have High In-Store Frequency, Low Purchase Conversion - CSNews Online | Retail Trends | Scoop.it
Millennials Have High In-Store Frequency, Low Purchase Conversion
CSNews Online
PORT WASHINGTON, N.Y. -- Despite their passion for technology, new consumer research reveals that Millennial consumers spend more at brick-and-mortar stores than online.
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Coming to grips with omni-channel retailing - CMO

Coming to grips with omni-channel retailing - CMO | Retail Trends | Scoop.it
Coming to grips with omni-channel retailing
CMO
A successful omni-channel strategy is an organisation-wide change that requires solid technology foundations and a clear strategic roadmap incorporating the ideas and support of the entire business.

Via Edward Chenard
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Can you bring an omni channel retail vision to life on a budget?

Can you bring an omni channel retail vision to life on a budget? | Retail Trends | Scoop.it
Learn how retailers are using Corporate Trade as a strategic tool to expand budgets and enhance the in-store experience. (Can you bring an omni channel retail vision to life on a budget?
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Showrooming: If You Can't Beat It, Leverage It - 1to1 Media

Showrooming: If You Can't Beat It, Leverage It - 1to1 Media | Retail Trends | Scoop.it
1to1 Media Showrooming: If You Can't Beat It, Leverage It 1to1 Media Prior to the era of smartphones, shoppers had two main choices when they came across a product they liked in a store—they could either buy it there and then or try to remember...
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Segmented consumer experience and digital wallet capabilities hold keys to the ... - InternetRetailing.net

Segmented consumer experience and digital wallet capabilities hold keys to the ... - InternetRetailing.net | Retail Trends | Scoop.it
Segmented consumer experience and digital wallet capabilities hold keys to the ...
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Pinterest Sale Alerts & What It Means For Your Business  - Convert With Content

Pinterest Sale Alerts & What It Means For Your Business  - Convert With Content | Retail Trends | Scoop.it
Pinterest Sale Alerts & What It Means For Your Retail Business - http://t.co/2FG0sg6Xnc
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Here's What Brick-And-Mortar Stores See When They Track You - Fast Company

Fast Company Here's What Brick-And-Mortar Stores See When They Track You Fast Company With this scenario hypothetically looming on the horizon, it's easy to see why technologies that use video and customer mobile phones to keep tabs on store foot...
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7 Ways Brick and Mortar Retailers Can Use Social Media to Drive In ...

7 Ways Brick and Mortar Retailers Can Use Social Media to Drive In ... | Retail Trends | Scoop.it
If you're a retailer and you're not leveraging social media to drive more in-store traffic, then you're missing out on a huge opportunity.
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How on-site social features boost Deb Shops' revenue - InternetRetailer.com

How on-site social features boost Deb Shops' revenue - InternetRetailer.com | Retail Trends | Scoop.it
How on-site social features boost Deb Shops' revenue InternetRetailer.com The retailer's social media manager posts a mix of promotional and conversational content across eight social networks: Facebook, Twitter, Instagram, Pinterest, Tumblr,...
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How Location Targeting Is Transforming Retail - Business Insider

How Location Targeting Is Transforming Retail - Business Insider | Retail Trends | Scoop.it
Business Insider
How Location Targeting Is Transforming Retail
Business Insider
For instance, one retail client was testing a new store format and used Placed to understand how shopper behavior changed outside their store.
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Pinterest Drives The 'Reverse Showrooming' Phenomenon, Where Shoppers Browse Online But Buy In-Store

Pinterest Drives The 'Reverse Showrooming' Phenomenon, Where Shoppers Browse Online But Buy In-Store | Retail Trends | Scoop.it
Pinterest has become a kind of user-generated digital retail catalog that shoppers flip through for ideas.
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How Gap Connects Store And Online Channels -- InformationWeek

How Gap Connects Store And Online Channels -- InformationWeek | Retail Trends | Scoop.it
For Gap, the No. 3 company in the IW 500 ranking, building the right number of Ship From Store operations is critical to profitability. (Good read on how Gap connects brick & mortar and online sales channels.
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Why Foreign Retailers Stumble in China - Businessweek

Why Foreign Retailers Stumble in China - Businessweek | Retail Trends | Scoop.it
Why Foreign Retailers Stumble in China Businessweek Tesco's recent decision to transfer its retail operations in China to a joint venture controlled by China Resources, a local state-owned enterprise, is just the latest example of a prominent...
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Retailers Struggling to Keep Pace With Consumers’ New Uses of Technology

Retailers Struggling to Keep Pace With Consumers’ New Uses of Technology | Retail Trends | Scoop.it

Asked to identify their top 3 marketing business challenges, almost half of retailers indicated that they can’t keep up with the new ways consumers are using technologies, according to[download page] new survey results from RSR Research. While that wasn’t the top response overall (61% complained that customer retention has become more difficult and building customer loyalty is challenging), it was the top concern for so-called “winners,” who boast comparable store/channel sales growth of more than 5%.

 

61% of winners cited consumer use of technology as a top-3 marketing business challenge, with customer retention and loyalty concerns trailing (50%).

 

By contrast, “laggards” (with comparable store/channel sales growth of less than 5%) are very concerned with customer retention (89% citing as top-3), with few (31%) worried about the new ways consumers are putting their technologies to use. In fact, laggards appear to be more anxious about differentiating their brand from the competition (44%), a concern that that isn’t shared by those in the winners category.

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Tim Pratt's curator insight, August 31, 2013 12:43 PM

Retailers who are concerned with keeping up with the new ways consumers are using technology are more successful and more confident about their unique selling proposition and their ability to maintain customer loyalty.  Ironically, those retailers who are struggling are not that concerned about keeping up with the new ways consumers are using technology.

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The Good Old Days of Retail are Ahead of Us, Not Behind Us

The Good Old Days of Retail are Ahead of Us, Not Behind Us | Retail Trends | Scoop.it
Several years ago I started reporting about an emerging trend that is now in full bloom.
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Why Teens are MIA in the Retail World - Fox Business

Why Teens are MIA in the Retail World - Fox Business | Retail Trends | Scoop.it
Why Teens are MIA in the Retail World Fox Business Recent earnings and forecasts from some teen retailers hint at a possible slowdown in sales as technology trumps fashion and spending priorities shift among teenagers, a vital part of the retail...
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Color + Design Blog / How Color Impacts Your Purchases by COLOURlovers :: COLOURlovers

Color + Design Blog / How Color Impacts Your Purchases by COLOURlovers :: COLOURlovers | Retail Trends | Scoop.it
Awesome #shopper #insights “@colourlovers: How Color Impacts Your Purchases http://t.co/wll5uplWL1”;
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Pinboard Web Shops

Pinboard Web Shops | Retail Trends | Scoop.it
Amazon Collections - Amazon recently rolled out a new feature called ‘Amazon Collections,’ which looks an awful lot like Pinterest.

Just...
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New Mobile Website Helps Deb Shops Improve Search Experience - Chief Marketer

New Mobile Website Helps Deb Shops Improve Search Experience - Chief Marketer | Retail Trends | Scoop.it
A revamped mobile website has helped Deb Shop giver mobile shoppers a better experience, allowing them to navigate more easily through over 30,000 SKUs.
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