Retail Socialization
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Retail Socialization
Transforming the retail space for the social and mobile buyer
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Shoptiques Lets You Shop Boutiques Like a Local

Shoptiques Lets You Shop Boutiques Like a Local | Retail Socialization | Scoop.it
While shopping in France’s capital four years ago, Olga Vidisheva stumbled across what she describes as a “tiny, one-location wonder boutique with the friendliest, most stylish owner.” There, she found a pair of suede sandals unlike anything she’d ever come across in a department store, which she promptly purchased and packed into her suitcase home.
Vidisheva says she has wanted to go back to that boutique ever since, but has never been able to. Since that time, she’s discovered some fantastic boutiques stateside, picked up a MBA from Harvard Business School and is now on a mission to make the experience of browsing and buying from boutiques available to everyone everywhere through her newly launched site, Shoptiques. The sites lets you buy clothing and accessories from 50 boutiques with one flat shipping and return fee.
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The 4 Types of 'Social Shopper': Which One Are You? - DailyFinance

The 4 Types of 'Social Shopper': Which One Are You? - DailyFinance | Retail Socialization | Scoop.it
In a digital era defined by sites like Facebook, Foursquare and Groupon, a new breed of consumers has emerged: social shoppers, people increasingly relying on the wisdom of the digital crowd to help them make their purchasing decisions.
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