Redacción de contenidos, artículos seleccionados por Eva Sanagustin
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Redacción de contenidos, artículos seleccionados por Eva Sanagustin
Artículos sobre redacción de contenidos online, copywriting y webwriting recopilados Eva Sanagustin, redactora web freelance
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Your Essential Guide to Internal Content Linking

Your Essential Guide to Internal Content Linking | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Everything you needed to know about onsite internal content linking, in an up-to-date guide by Julia McCoy.
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The Best Social Media Copywriting Formulas to Start Using Today

The Best Social Media Copywriting Formulas to Start Using Today | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Six proven social media copywriting formulas that grab attention and can be tailored to your B2B aims. Use these to start attracting leads to your business.
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12 Psychology-Backed Copywriting Tips for Boosting Ecommerce Conversions | Wisepops

12 Psychology-Backed Copywriting Tips for Boosting Ecommerce Conversions | Wisepops | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
In order to grow your ecommerce business, you have to be able to do more than just drive new customers to your product pages—you also have to convince them to take action. The most successful and profitable ecommerce shop
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101 Title Ideas for Your Next Blog Post

101 Title Ideas for Your Next Blog Post | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Here are the 101 title ideas for your blog post. Powerful titles can bring in better results in terms of SEO and website conversion.
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Keyword Research for SEO: The Definitive Guide (2017 Update)

Keyword Research for SEO: The Definitive Guide (2017 Update) | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
The most thorough guide to keyword research online. Find untapped, high-volume keywords that your customers search for in this expert-written guide.
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Headline Swapping: Why You Should Write 3 Different Headlines To Maximize Reach

Headline Swapping: Why You Should Write 3 Different Headlines To Maximize Reach | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
We break down why some blogs and media sites create multiple headlines for single blog posts and the impact it can have on reach. We call it headline swapping.
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How to write a good brief for a website?

How to write a good brief for a website? | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Good preparation for the competition is one of the factors ensuring its success. To invite digital agencies to compete for a chance to create a website, the commissioner should create optimal conditions for the tenderers as it will also be to his benefit. The key tool which will facilitate us in such a situation will … →
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8+ Tools to Find Related Keywords for Your Content

8+ Tools to Find Related Keywords for Your Content | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
To write smart copy that attracts more eyeballs, find more keywords related to your topic. Here are eight tools to help – Content Marketing Institute
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113 Types of Content to Organize On A Marketing Calendar - CoSchedule

113 Types of Content to Organize On A Marketing Calendar - CoSchedule | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Looking for types of content to fill your marketing calendar? Here's 113. Read on and never run out of ideas or inspiration ever again.
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Why Should I Have a Website - chrisbrogan.com

Why Should I Have a Website - chrisbrogan.com | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
The biggest change in business over the last fifteen years is our ability (in most countries) to create and launch our own business without anyone’s permission. We have also been granted (via the Internet) the tools to reach our prospective buyers without anyone else’s help. If you WANT to do more business, the first step …
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What Are Your Words Designed To Do? | The Story of Telling

What Are Your Words Designed To Do? | The Story of Telling | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Clever copy should make the reader feel understood. Use these seven questions to guide effective content creation.
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13 Headline Writing Hacks You Haven't Heard

13 Headline Writing Hacks You Haven't Heard | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
A great headline can make the difference between a click & an impression. Check out Kristi Kellogg's 13 hacks for taking your headline from meh to amazing!
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A Step-by-Step Guide to Producing a 3,000-Word Article on Any Topic

A Step-by-Step Guide to Producing a 3,000-Word Article on Any Topic | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Creating long-form content is one of the best things you can do for your online marketing strategy. Long-form content tha
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How to Write Flipboard Headlines That People Want to Click

How to Write Flipboard Headlines That People Want to Click | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Flipping posts into Flipboard or sharing it elsewhere? Ensure your headlines are compelling enough to compete with everything else being shared.
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How to Improve Your Blog Writing Skills in a Week

How to Improve Your Blog Writing Skills in a Week | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Improving writing skills is a must, no matter how many years you write. If you want to master your blog writing skills in a week, read the following article
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How to Write Your Website About Page: 5 Powerful Ideas for an Effective About Page | Orbit Media Studios

How to Write Your Website About Page: 5 Powerful Ideas for an Effective About Page | Orbit Media Studios | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Your website “About Page” won’t be a common entry point for visitors. But it could be a common exit point.
Pity too. The About Page will be one of your most visited pages on your site. An inevitable stop for first-timers.
Why…Read More ›
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Make Your Content, Blogging and Copywriting Better With The Rule Of Threes - Iterate Marketing

Make Your Content, Blogging and Copywriting Better With The Rule Of Threes - Iterate Marketing | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
When I was in journalism school, I signed up for a class about how to use humor in your …
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Why Writing Creative Headlines Hurt Conversions: What We Learned Analyzing 150,000 Opt-Ins - SumoMe

Why Writing Creative Headlines Hurt Conversions: What We Learned Analyzing 150,000 Opt-Ins - SumoMe | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Spending hours writing headlines? Turns out you’re wasting time and losing opt-ins. Here’
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The Ultimate Guide to Short Copy vs Long Copy for Your Landing Page

The Ultimate Guide to Short Copy vs Long Copy for Your Landing Page | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
One of the longest standing debates in copywriting and marketing circles is which is better—long or short copy?
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Copywriting para móviles: cómo debes escribir para vender - mobilepro

Copywriting para móviles: cómo debes escribir para vender - mobilepro | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
En el camino hacia la venta de nuestros productos o servicios, muchas veces olvidamos la importancia de los textos publicitarios. Del copywriting.
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[Contenidos] 3h para escribir un post de 1000 palabras, 1 vez a la semana – d+m, blog de Eva Sanagustín

[Contenidos] 3h para escribir un post de 1000 palabras, 1 vez a la semana – d+m, blog de Eva Sanagustín | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
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Cómo generar ideas para tus posts basándote en métricas

Cómo generar ideas para tus posts basándote en métricas | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Te presentamos 7 técnicas y un consejo extra que te permitirán encontrar nuevas ideas para tus posts a partir de datos objetivos.
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34 Important SEO Tips You Need To Know Now - CoSchedule

34 Important SEO Tips You Need To Know Now - CoSchedule | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Follow these 34 important SEO tips to improve your search rankings, drive more traffic, and increase your revenue. Plus, download three free templates here.
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The Name of the Practice Is Information Architecture :: UXmatters

The Name of the Practice Is Information Architecture :: UXmatters | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Web magazine about user experience matters, providing insights and inspiration for the user experience community
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How to Boost Conversions With the 6 Elements of Persuasion - ClearVoice

How to Boost Conversions With the 6 Elements of Persuasion - ClearVoice | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
How to apply the ideas in Robert Cialdini's book, "Influence: The Psychology of Persuasion," to your content to boost conversions and drive sales.
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Curated by Eva Sanagustin
Soy redactora web freelance, es decir, me dedico profesionalmente a escribir. Aquí encontrarás enlaces que te recomiendo leer si trabajas con contenidos.