Redacción de contenidos, artículos seleccionados por Eva Sanagustin
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Redacción de contenidos, artículos seleccionados por Eva Sanagustin
Artículos sobre redacción de contenidos online, copywriting y webwriting recopilados Eva Sanagustin, redactora web freelance
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Why the Title of Your Content Is Everything

Why the Title of Your Content Is Everything | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Content always outweighs the title except when it comes to online content. Titles can either draw in or shy away a reader depending on their effectiveness.
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Como crear 30 ideas de entradas para tu blog en 40 minutos

Como crear 30 ideas de entradas para tu blog en 40 minutos | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Descubre cómo crear 30 temas nuevos temas para tu blog de forma rápida y simple
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31 questions to ask your new copywriting client

When you're working with a new copywriting client, asking lots of question is the key to success. Here are 31 of my favorite questions to ask - enjoy!
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49 Tactics to Atomize Your Content Marketing — ART + marketing

49 Tactics to Atomize Your Content Marketing - ART + marketing - Medium
Last week, I spent an afternoon in Cleveland conducting a workshop on content atomization with my colleagues Brad Walter…
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Formatos de contenidos | Infografía

Formatos de contenidos | Infografía | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Infografía sobre formatos de contenidos, cuáles son y cuáles debes elegir según los objetivos de tu negocio. Aprende para qué sirven y cómo utilizarlos.
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How to Write Blog Posts: Awesome Graphic

How to Write Blog Posts: Awesome Graphic | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Do you know how to write blog posts so that they actually get read? Some people think blogging is easy: Write it and it will be read. If you’ve ever written a blog post, you know that’s not true, and it’s hard to craft a post people will read. This infographic was created for Salesforce Canada
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No time to keep your blog updated? Here's your solution.

No time to keep your blog updated? Here's your solution. | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
What sort of information will your Ghost Blogger need?
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The 30 Magic Marketing Words You Should Be Using | VR Marketing Blog

The 30 Magic Marketing Words You Should Be Using | VR Marketing Blog | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Certain words and phrases are time-tested to boost response and conversion rates almost across the board. Here are 30 you should be using:
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The Anatomy of a Link - What Makes a Good (and Bad) Link? - Moz

The Anatomy of a Link - What Makes a Good (and Bad) Link? - Moz | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Are you aware of the finer details of links and linking pages? We've got a sneak peek into a chapter of Paddy Moogan's ebook, "The Linkbuilding Book," detailing all the aspects of a link that you should be considering when you're implementing a linkbuilding strategy.
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How to Write a Killer Headline: 5 Experts Weigh In - SuccessWorks

How to Write a Killer Headline: 5 Experts Weigh In - SuccessWorks | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Five copywriting experts answer the question: what is your strategy for writing a headline that captures clicks, leverages SEO and invites social sharing?
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10 Essential Email Subject Line Lessons (Straight From My Inbox)

10 Essential Email Subject Line Lessons (Straight From My Inbox) | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
The average consumer subscribes and receives emails from approximately 9 different brands and when your message finally lands in a lead’s inbox, each and every one of them becomes competition.
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How To Come Up With 50 Content Ideas in 30 Minutes or Less

How To Come Up With 50 Content Ideas in 30 Minutes or Less | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Everyone should have a list of ‘go to’ sources for new content ideas and this post outlines 50 ways to come up with new content ideas in 30 minutes or less!
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New Headline Writing Techniques that Produce Astounding Results in PR and Marketing

New Headline Writing Techniques that Produce Astounding Results in PR and Marketing | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Applying proven headline-writing strategies can produce improved returns on your PR and marketing efforts.
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Claves para describir productos con éxito utilizando técnicas de copywriting - Blog de Infoautonomos.com

Claves para describir productos con éxito utilizando técnicas de copywriting - Blog de Infoautonomos.com | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Las 3 claves fundamentales para describir productos con éxito utilizando técnicas de copywriting
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Cómo escribir un post que deje sin palabras

Cómo escribir un post que deje sin palabras | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Cómo escribir un post que deje sin palabras: 5 consejos de redacción y una recomendación desesperada.
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7 Remedies For Writer's Apathy – BookBaby Blog

7 Remedies For Writer's Apathy – BookBaby Blog | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
What do you do when it's time to write and you just don't feel like it? For those moments when you're not motivated, we have 7 remedies for writer's apathy.
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Copywriting based on the science of persuasion

Copywriting based on the science of persuasion | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
If you're ever going to sell anything online, copywriting is a much needed skill. The conventional copywriting wisdom says that you should more or less try
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Marco Favero's curator insight, September 25, 2015 4:18 AM

aggiungere la vostra comprensione ...

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Storytelling: Como escribir tu contenido con tu propia voz - Blog de Infoautonomos.com

Storytelling: Como escribir tu contenido con tu propia voz - Blog de Infoautonomos.com | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Una de las preguntas frecuentes que recibo va sobre la originalidad. “Kay, ¿cómo puedo encontrar mi propia voz cuando escribo mi contenido? Hay tanta gente haciendo lo que hago y mi idea es muy parecida a la suya. ¿Cómo puedo … Sigue leyendo →
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¿Cómo escribir títulos que atraigan más tráfico? (with images, tweets) · semrush_es

Los mejores comentarios del #holasemrush chat
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Cómo crear contenido que de verdad atraiga tráfico

Cómo crear contenido que de verdad atraiga tráfico | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Guía de 2500 palabras con todo lo necesario para aumentar el tráfico de tu blog. Consejos y trucos que no debes perder de vista.
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The 10 Best (and Worst) Performing Words in Email Subject Lines

The 10 Best (and Worst) Performing Words in Email Subject Lines | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Email Marketing - If you want to boost engagement with your email campaigns, it helps to say thank you in the subject line, according to a recent report from Adestra.
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14 Things to Make Humdrum Headlines Amazing Headlines

14 Things to Make Humdrum Headlines Amazing Headlines | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Writing headlines that perform is hard. Here are 14 ways to create great headlines for your landing pages.
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4 Parts of a Must-Click Call to Action | Convince and Convert: Social Media Strategy and Content Marketing Strategy

4 Parts of a Must-Click Call to Action | Convince and Convert: Social Media Strategy and Content Marketing Strategy | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
When it comes to CTAs, it’s tempting to scour the Internet for that one trick that will get your customers clicking. The problem is, there is no guarantee that someone else’s call-to-action technique is going to work on your customers.
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This article has been perfectly formatted for maximum reading comprehension

Improving reading comprehension is as easy as adding a few extra spaces.
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Cómo redactar el post de blog perfecto - Augure

Cómo redactar el post de blog perfecto - Augure | Redacción de contenidos, artículos seleccionados por Eva Sanagustin | Scoop.it
Redactar el post de blog perfecto no es sencillo, por eso te damos las claves que te ayudarán a escribir ese contenido que enamorará a tus lectores.
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Curated by Eva Sanagustin
Soy redactora web freelance, es decir, me dedico profesionalmente a escribir. Aquí encontrarás enlaces que te recomiendo leer si trabajas con contenidos.