10 Reasons Nonreaders Don't Read — and How to Change Their Minds | Scholastic.com | Readers Advisory For Secondary Schools | Scoop.it

"Expert advice on how to change the minds of kids who hate to read."

These are all worth considering but my favourite is:

Reason 9: They Have No Interest in the Material They Are Required to Read

Do this: Struggling readers will blossom if you give them material that is so interesting they can’t resist reading it. That’s the trick: finding something so compelling that students forget they are reading.