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10 Great Apps for a Teacher’s New iPad

10 Great Apps for a Teacher’s New iPad | R'Tish Creations | Scoop.it
Did you receive a gift of a new iPad this year? If so, you’re probably spending this holiday vacation week trying out all kinds of new apps. Here are ten that I recommend getting started with...

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14 Video Tools for Social Media Marketers Social Media Examiner

14 Video Tools for Social Media Marketers Social Media Examiner | R'Tish Creations | Scoop.it

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Peg Corwin's curator insight, December 13, 2015 2:47 PM

Free and paid tools for video, always increasing.

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How to Create a Live Video Talk Show Using Blab

to Create a Live Video Talk Show Using Blab

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Peg Corwin's curator insight, March 6, 2016 5:34 PM

Your own business talk show, live?  Yep, it's easy, with the free Blab.im.

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How to Promote Your YouTube Videos With Google AdWords 

How to Promote Your YouTube Videos With Google AdWords  | R'Tish Creations | Scoop.it
Learn how to set up a Google AdWords campaign with YouTube video.

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Peg Corwin's curator insight, March 6, 2:35 PM

Target other channels, affinity groups. Refine with keywords, location and language.

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7 marketing and promotion tactics to get your content discovered

7 marketing and promotion tactics to get your content discovered | R'Tish Creations | Scoop.it
Contributor Kristopher Jones outlines seven tried-and-true content promotion strategies that will drive traffic to your content and website.

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Master the Art of Influence - Persuasion as a Skill and Habit

Master the Art of Influence - Persuasion as a Skill and Habit | R'Tish Creations | Scoop.it
As a product leader at Google and Reddit, Tyler Odean uses persuasion as a tool in his everyday job. Here's what he's learned through experience and research about being influential at work.

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Dr. Karen Dietz's curator insight, March 19, 1:26 PM

Good golly -- what a comprehensive article about how to effectively influence and persuade! And all the points are right on.

 

I really like the distinction between System 1 and System 2 thinking based on neuroscience. To influence, use System 1, which is storytelling.

 

But wait -- there's more! The author does a deep dive into all facets of persuasion/influence, including elements like Anchoring, Representation, Coherence, and Framing. Your business stories -- when positioned well -- will do all of these for you. That's the good news. It's not as complicated as you think.

 

Run, don't walk, to read this article. There's tons of good actionable advice here.

Dr. Karen Dietz's curator insight, March 19, 1:30 PM

Good golly -- what a comprehensive article about how to effectively influence and persuade! And all the points are right on.

 

I really like the distinction between System 1 and System 2 thinking based on neuroscience. To influence, use System 1, which is storytelling.

 

But wait -- there's more! The author does a deep dive into all facets of persuasion/influence, including elements like Anchoring, Representation, Coherence, and Framing. Your business stories -- when positioned well -- will do all of these for you. That's the good news. It's not as complicated as you think.

 

Run, don't walk, to read this article. There's tons of good actionable advice here.

English Jeffrey's curator insight, March 25, 8:38 PM
Understanding how the brain processes information to make decisions may influence the way you present information about your business.
 
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How to Craft the Perfect SEO Title Tag (Our 4-Step Process)

How to Craft the Perfect SEO Title Tag (Our 4-Step Process) | R'Tish Creations | Scoop.it
Every page needs a title tag. But creating an SEO-friendly title tag isn't as easy as you may think. Good title tags should not only tell search engines about your page; they should entice people to click through to your page. Want to know how to do this? Check out our 4-step process for crafting the perfect title tag.

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Peg Corwin's curator insight, March 7, 2:09 PM

4 steps to a perfect SEO title tag: Find a primary keyword, then a long tail version of it, draft the basic tag and then mention what's unique.

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The Beginner's Guide To Inbound Marketing

The Beginner's Guide To Inbound Marketing | R'Tish Creations | Scoop.it
Elna Cain introduces the topic of inbound marketing and discusses what it consists of. Also, she discusses the tools to get your inbound marketing going!

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Content Hubs: What They Are and How to Use them to Skyrocket Your Authority

Content Hubs: What They Are and How to Use them to Skyrocket Your Authority | R'Tish Creations | Scoop.it
Content hubs are an increasingly popular strategy for boosting search rank and increasing web traffic.Their effectiveness lies in the organic and logical nature of the themes and internal links that bind them together as an authoritative whole.Also known as content clusters, content hubs represent a content strategy that anyone can use in developing their brand or blog.
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Use Stories to Sell #business #storytelling

Use Stories to Sell #business #storytelling | R'Tish Creations | Scoop.it
54 - Use Stories to Sell In this episode: • Data vs. Story • Recommended book: Sell with a Story: How to Capture Attention, Build Trust, and Close the Sale by Paul Smith At StorySD.com you can: • Get your free eBook and start implementing transmedia storytelling to your communication strategy • Watch/Listen/Read Series 1 - Transmedia Storytelling for Business; Series 2 - Build your Business Stories and Series 3 – Technology – The Future is Here • Sign up for the newsletter for exclusive content • Explore hundreds of recommended articles, books, podcasts and videos #KeepMovingForward Soraia Ferreira

Via Soraia Ferreira, Ph.D., massimo facchinetti
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How To Select The Most Effective Rental Script For Your Online Vacation Rental Business? –

How To Select The Most Effective Rental Script For Your Online Vacation Rental Business? – | R'Tish Creations | Scoop.it
As per the evaluate range of Rental Script of travel bookings calculation to be created across the worldwide. If you’re an individual with a superb business perspective. Of these travellers can essentially need some quite accommodation that ought to be affordable, agreeable and reasonable. Rental Script is created through mobile devices, thus this point is ripe for…

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How to Create Influencer Roundups: Tips and Tools for Bloggers

How to Create Influencer Roundups: Tips and Tools for Bloggers | R'Tish Creations | Scoop.it
Discover a four-step plan to create effective influencer roundups and improve your influencer outreach.

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Peg Corwin's curator insight, December 16, 2017 9:59 AM

Content marketers, "Collaborating with industry influencers on creating content can still be effective if you take the time to do it well. You need to improve your influencer outreach process, time your roundup properly, come up with a unique topic idea, and brainstorm an original format."

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6 Blogger Tools for Sharing and Promoting New Content 

6 Blogger Tools for Sharing and Promoting New Content  | R'Tish Creations | Scoop.it
Discover six tools that will help boost the visibility of your blog posts.

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Peg Corwin's curator insight, February 10, 9:50 AM

Content marketers, some power tools: Smarterqueue reshares old posts with new followers. Buffer schedules content, Quuu curates content automatically, SocialOomph shares multiple variants of tweets, JustRetweet exchanges shares, IFTTT schedules posts to social with Google Calendar.

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Content Marketing Quotes and Valuable Tips

Content Marketing Quotes and Valuable Tips | R'Tish Creations | Scoop.it
When it comes to content marketing at Orbit Studios, we’re number crunchers. Data analysts. Metrics maniacs.
We love writing too. See, we firmly believe to ace content marketing you have to study both math and language arts.
So to pass both classes…Read More ›

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Peg Corwin's curator insight, December 23, 2017 11:43 AM

Content marketers, here are power content marketing tips and a useful format to boot.  I'll bet you can use this formula to create a great post in your niche, too.

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How to Use 360-Degree Video in Your Social Media Marketing

How to Use 360-Degree Video in Your Social Media Marketing | R'Tish Creations | Scoop.it
Are you using video on your social channels? In this article, you'll discover how to create a 360-degree video and use it for your business.

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Peg Corwin's curator insight, October 31, 2015 3:50 PM

Wow, 360 degree video.  The world is spinning too fast.

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When People Pay Attention to Video Ads and Why

When People Pay Attention to Video Ads and Why | R'Tish Creations | Scoop.it
When People Pay Attention to Video Ads and Why

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Peg Corwin's curator insight, January 1, 2016 11:46 AM

Optimize your video ads for 4 different viewing contexts and attention levels.  

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How to Easily Create Videos From Blog Posts : Social Media Examiner

How to Easily Create Videos From Blog Posts : Social Media Examiner | R'Tish Creations | Scoop.it
Learn how to use free tools to repurpose blog posts into videos you can share on social media.

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Peg Corwin's curator insight, March 6, 2:32 PM

Find steps and tools to turn those posts into slideshow videos.  You do NOT have to be on-screen.

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8 Easy Workspace Fixes to Improve Productivity, Mood, Creativity, and Health

8 Easy Workspace Fixes to Improve Productivity, Mood, Creativity, and Health | R'Tish Creations | Scoop.it

Yesterday I walked into my home office and examined the space from a fresh perspective. It hasn't had a facelift in about ten years and I've hardly noticed its dingy appearance. Don't get me wrong, I love my office but it's simply out of date and no longer reflects my personality. It's time for a change.

 

Approaching the challenge like any diligent, problem-solving coach, I did my research. What does science say about an office space that boosts energy, creativity, and productivity, all while projecting a safe, calm feeling for clients? Yes, it's possible, and you can do it all on your own. Here's what I've learned.

1. Use color, but not just any color.

Color psychology studies (and there are many) reveal changes in the body and brain when people view certain colors. These changes influence productivity, creativity, health, stress levels, focus, communication, and emotions. That's some powerful influence!

 

Color psychologist Angela Wright explains the phenomenon this way: "Color travels to us on wavelengths of photons from the sun. Those are converted into electrical impulses that pass to the part of the brain known as the hypothalamus, which governs our endocrine system and hormones, and much of our activity."

 

First decide what's most important about how color affects you, your employees, and your visitors. In an interview with Chris Bailey, Wright offered this simple breakdown of the effects of color on the mind: "The four psychological primaries are: red, blue, yellow, and green. And they affect the body (red), the mind (blue), the emotions, the ego, and self-confidence (yellow), and the essential balance between the mind, the body, and the emotions (green)." But it's not that simple. Bailey nicely breaks down the process of choosing just the right color in this article.


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CCM Consultancy's curator insight, March 12, 1:39 AM

Color psychology studies (and there are many) reveal changes in the body and brain when people view certain colors. These changes influence performance, creativity, health, stress levels, focus, communication, and emotions. That's some powerful influence!

Martin Mekatrig's curator insight, March 13, 11:58 AM
Use Spring cleaning to do more than giving your workspace a good dusting, throwing out piles of no longer relevant printouts and magazines,  and fishing out those chocolate wrappers, forgotten coffee mugs and apple cores.

Why not give it a fresh makeover, a change of color, a little rearranging, update the wall decor.
Fresh surroundings = fresh outlook = fresh ideas = fresh business.

You'll feel better and perform better.

1
Stephen Rose's curator insight, March 15, 11:53 AM
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22 Storytelling Rules Everyone Can Master

22 Storytelling Rules Everyone Can Master | R'Tish Creations | Scoop.it
November 8, 2016 by Carla Johnson I’m often asked by business people how to tell better stories. I always tell them to learn from the masters, which is rarely other business people. The best places to go are often outside your industry. Those skilled in the art of storytelling but who work with different constraints. Because that’s how you begi

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Art Jones's curator insight, March 13, 4:57 PM

Pixar’s 22 Rules of Storytelling

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5 Reasons to Use MicroLearning

5 Reasons to Use MicroLearning | R'Tish Creations | Scoop.it

MicroLearning is a form of learning that delivers key concepts in as short an amount of time as possible. It is a short, sharp, just-in-time snippet. I like to think of microLearning as 'short enough to watch standing up on the job'. It's when you need a quick tip, brush up on a specific skill or have a moment to learn about new product between customers.

 

What are the 5 advantages of microLearning?

1.   Timely Learning.

The greatest advantage of microLearning is time. Imagine a manager racing through their day. They have a performance management meeting with an employee but have not had the time to read up on the correct procedure to follow. Or a railway engineer arriving at a broken down train and the broken axle is something he hasn't unbolted for 12 months. Neither of them have the time to scroll through three layers on the company's Intranet, find the LMS, log on and watch the 20-minute module. 

 

What they want is to go to their phone, open an App, and BAM! There is the 3-minute microLearning video. It's all about timely learning.

2.   Speed to Market.

One of our clients is a global Japanese car manufacturer. They require an eLearning module for every new model released. They don't have months to plan for product training. They need learning NOW! What companies require is microLearning with rapid development that matches their timeline for product delivery.

3.   Expiry Date

Learning's expiry date is faster than ever. It used to be that a learning program would last a few years before it needs refreshing but with changing products, people and systems, learning is being discarded faster and needs to be produced cheaply, yet with quality. MicroLearning is a cost effective and fast way to develop training content, making it a win/win for the companies and the learners.

4.   Pictures are powerful

Around 70% of millennials visit YouTube monthly. It is a large part of their life so it seems obvious that we should adapt learning to what they are familiar with. When millennials need to learn something, they watch a 2 minute YouTube video.

Research teaches us that if you hear something, after 3 days, you would have only retained 10% of what you learnt. If you then add a picture to that, retention increases to 65% - that's 6 times better! Using video in MicroLearning makes it stick. Our brain links what we hear to a picture and retention is greater.

5.   Mobile

One of our Pharma clients is investing in Asia. The people they are training in Asia have limited access to computers, but they all have smartphones. How do they train them? MicroLearning. They make it engaging, enjoyable, entertaining and most of all mobile compatible. The training is mobile, so that they can watch it standing up on the job, or sitting on the bus or train.

 

MicroLearning is certainly leading the way in creating new and exciting learning content, whilst making the process easier for both the companies and their employees. Send me a message if you'd like to find out more on our microLearning offering and what we can offer.

 

Chris Gaborit is managing director of The Learning Factor, an eLearning company who loves technology linked to learning. Follow him here on Linkedin, on Twitter @droneservicesAU and Instagram @idronefoto


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Karine Fabiani-Lugez's curator insight, March 14, 10:11 AM
Le leanring entre dans le quotidien avec le microlearning
Jean-Guy Frenette's curator insight, March 16, 7:46 PM
PDGMan
Jerry Busone's curator insight, March 18, 10:01 AM

That leader channel Im looking to deliver is closer than I think ... Micro learning is a key feature to set up and reinforce your core skills ...make them handy for associates to get to and keep them short... very short.

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WeChat Marketing: How to Get Started

WeChat Marketing: How to Get Started | R'Tish Creations | Scoop.it
Learn how to get started with WeChat marketing using different types of Official Accounts, WeChat ads and mini programs.

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The Biggest Ecommerce Trends You Need to Know About

The Biggest Ecommerce Trends You Need to Know About | R'Tish Creations | Scoop.it
Each year, ecommerce continues to grow at an increasingly impressive pace. According to the Census Bureau of the Department of Commerce, total ecommerce sales in the U.S. soared to a whopping $453.5 billion in 2017, up 16 percent from the previous year. As consumers spend more money than ever buying products online, ecommerce companies continue to look …

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Rebecca Downing's curator insight, March 15, 9:34 AM

Really excited about these changes ---- makes the online experience richer and more about relationships (just like offline).

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How to Search on Google: 31 Advanced Google Search Tips

How to Search on Google: 31 Advanced Google Search Tips | R'Tish Creations | Scoop.it
Uncover 31 advanced search tips for conducting better Google searches so you can get to your results faster.
Via Brian Yanish - MarketingHits.com
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Daniel Watson's curator insight, March 15, 8:52 PM

 

Unless you have been living under a rock, you probably make regular use of Google search, as your default research assistant. Most people just use the basic Google search box, type in what they are looking to find, and then sift through the results. Google search is capable of so much more, and using the advanced Google search tips outlined in this article, will make your life much easier.

Ted Perlmutter's curator insight, March 16, 10:23 AM
Distressingly useful, even if it does not cover Google Scholar. 
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Top Goal How Mobile App Aid Online Food Ordering Business –

Top Goal How Mobile App Aid Online Food Ordering Business – | R'Tish Creations | Scoop.it
In the Digital World, Each business revolves around Online Food Ordering Business. The strain on business has magnified the expansion of service suppliers. There are several apps that created building booking reservations, food ordering additional easier. These forms of food ordering and restaurant apps supply finish finishing services for all needs. Among Today’s generation, online ordering…

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3 Creative Ways to Give Your Content Efforts a Boost - Whiteboard Friday

3 Creative Ways to Give Your Content Efforts a Boost - Whiteboard Friday | R'Tish Creations | Scoop.it
We know that content is our doorway to earning countless SEO benefits for our sites. Admittedly, though, it’s too easy to get stuck in a rut after one too many content marketing campaigns. In this extra-special holiday edition of Whitebeard Friday (see what we did there?), Rand offers three novel ways to add sparkle to your content creation efforts.

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Peg Corwin's curator insight, December 23, 2017 9:43 AM

To amplify content, consider topics related to niche causes, review and rate related products or services, and hire creators/journalists who have written popular shareable content in your niche.  Learn more.

David Stapleton's curator insight, December 28, 2017 11:03 AM
Take 5 minutes  your view your tools 
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YouTube Community Tab: How YouTube Is Changing : Social Media Examiner

YouTube Community Tab: How YouTube Is Changing : Social Media Examiner | R'Tish Creations | Scoop.it
Social Media Marketing Podcast 288. In this episode Tim Schmoyer explores where YouTube is heading and dives deep into the Community tab.

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Peg Corwin's curator insight, February 10, 10:03 AM

YouTube video markers can now use reels, GIFs, and more to engage subscribers while producing videos that keep people watching. Contacts feature is like FB Friends and you can send a video in a private conversation. You can also create Groups. Reels are YouTube's answer to Instagram Stories. For those with 10K+ subscribers, there is also a Community Tab to keep you involved with the community between videos.