Psychology of Consumer Behaviour
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Psychology of Consumer Behaviour
Why, oh why do we buy?
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Paddy Power augmented reality campaign brings The Queen’s face on £10 note to life | PR Examples

Paddy Power augmented reality campaign brings The Queen’s face on £10 note to life | PR Examples | Psychology of Consumer Behaviour | Scoop.it

‘he Augmented Queen will act as spokesperson to share  randomized content updated every day during Euro 2012.

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Bakers Complete Meaty Meals - The Italian Dog (2011, UK)

A better parody of The Italian Job 

 

Brit commercial geared to dogs..whistles and barks and high pitched sounds that only dogs can hear.

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British TV viewers becoming nation of 'chatterboxes'

British TV viewers becoming nation of 'chatterboxes' | Psychology of Consumer Behaviour | Scoop.it
Almost half of under-35s have chatted online while watch TV shows, finds report.

 

"Rather than dilute the importance of live TV viewing, this trend of "chatterboxing" has actually done the opposite, said the report. An ICM poll found that 24% of people aged under 35 watch a programme live rather than on catch-up because they enjoy the social media chatter, while 19% do so because they were worried about 'social media spoilers'."

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