prueba 2
13 views | +0 today
Follow
Your new post is loading...
Your new post is loading...
Rescooped by Johel Mercado from Internet Marketing Strategy 2.0
Scoop.it!

Big Brands Start To Engage Customers For Hours At A Time via Curated Music Playlists

Big Brands Start To Engage Customers For Hours At A Time via Curated Music Playlists | prueba 2 | Scoop.it

Via Robin Good
more...
Robin Good's curator insight, August 22, 2013 3:57 PM



While they may cost a few thousand dollars if commisioned through an agency, curated music playlist appear to be an emerging approach for big brands to develop a closer relationship with their fans.


From Nissan, to Juicy Fruit, Telus and Mr. Clean, there are already several large brands who have been investing in compiling dedicated music playlists to engage and stay in contact with their customers and potential ones for hours at a time. 


Songza (available only in the US and Canada) is one of the pioneering music distribution platforms monetizing this approach.


My comment: DJs and music experts may have yet to witness the opportunity to become fully part of the communication and marketing process of big brands by curating all of their marketing-related music needs.


Check out this article to learn more about it: http://www.6smarketing.com/blog/songza/ 






Richard Stadler's curator insight, August 23, 2013 3:51 AM

Another innovative way to reach your market...

Johel Mercado's comment, August 27, 2013 9:18 PM
prueba
Scooped by Johel Mercado
Scoop.it!

Arsys ofrece Mobileweb para crear la versión móvil de páginas web - PcWorld Digital

Arsys ofrece Mobileweb para crear la versión móvil de páginas web - PcWorld Digital | prueba 2 | Scoop.it
Arsys ofrece Mobileweb para crear la versión móvil de páginas web PcWorld Digital Tal y como explica Arsys, “la nueva herramienta responde a la necesidad de las empresas de adaptar el formato y contenido de su página web a los usos y costumbres de...
Johel Mercado's insight:

probando arsys

more...
No comment yet.
Scooped by Johel Mercado
Scoop.it!

Extensión de contrato de Pesquera era para atender demanda federal | Noti Uno 630 | Primeros Con La Noticia

Extensión de contrato de Pesquera era para atender demanda federal | Noti Uno 630 | Primeros Con La Noticia | prueba 2 | Scoop.it
more...
No comment yet.