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Acxiom To Buy LiveRamp For $310M

Acxiom To Buy LiveRamp For $310M | Programmatic Advertising | Scoop.it
Lee Engel's insight:

Acquisitions picking up.  Acxiom to buy liveramp for 310m

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Programmatic: Not ‘When’ But ‘What Next?’

Programmatic: Not ‘When’ But ‘What Next?’ | Programmatic Advertising | Scoop.it
Lee Engel's insight:

New Research from AdExchanger

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The App Store Is Proof We’re In Idiocracy | TechCrunch

The App Store Is Proof We’re In Idiocracy | TechCrunch | Programmatic Advertising | Scoop.it
The number one game in the iTunes App Store is a game about selling weed. Yes, really. The app, "Weed Firm," however, looks brilliant when compared to what..
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