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10 tips to get the most out of Pinterest for your business

10 tips to get the most out of Pinterest for your business | Prionomy | Scoop.it

You search new ways to improve your online visibility or/and business contacts. Pinterest seems be a good way to achieve this objective. To know more about this subject and the various possibilities, this article will give you a lot of insights. [note Martin Gysler]


Now that we’ve given you the ultimate guide on how to get started with Pinterest, it’s worth taking a look at how businesses can put the social networking world’s darling to work for them.


Before taking a look at how you can put Pinterest to work for you, it’s worth looking at why you shouldn’t be ignoring Pinterest. First and foremost, the numbers speak louder than anything else. In the past six months, visits to Pinterest grew by 4000%, receiving an amazing 11 million hits in just one week.


Pinterest has also proved to be a great way to drive traffic to your site, and in some cases, has out-performed Facebook. 


Read more: http://thenextweb.com/socialmedia/2012/01/20/10-tips-to-get-the-most-out-of-pinterest-for-your-business/


Via Martin Gysler
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Rescooped by Pepe Crespo from BUSINESS and more
Scoop.it!

10 tips to get the most out of Pinterest for your business

10 tips to get the most out of Pinterest for your business | Prionomy | Scoop.it

You search new ways to improve your online visibility or/and business contacts. Pinterest seems be a good way to achieve this objective. To know more about this subject and the various possibilities, this article will give you a lot of insights. [note Martin Gysler]


Now that we’ve given you the ultimate guide on how to get started with Pinterest, it’s worth taking a look at how businesses can put the social networking world’s darling to work for them.


Before taking a look at how you can put Pinterest to work for you, it’s worth looking at why you shouldn’t be ignoring Pinterest. First and foremost, the numbers speak louder than anything else. In the past six months, visits to Pinterest grew by 4000%, receiving an amazing 11 million hits in just one week.


Pinterest has also proved to be a great way to drive traffic to your site, and in some cases, has out-performed Facebook. 


Read more: http://thenextweb.com/socialmedia/2012/01/20/10-tips-to-get-the-most-out-of-pinterest-for-your-business/


Via Martin Gysler
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Curated eCommerce: Human Touch Is Everything

Curated eCommerce: Human Touch Is Everything | Prionomy | Scoop.it

Curated e-commerce is already here, and if you promote, market or sell directly products online, it may be useful for you to look into the opportunities that creating or hosting curated collections can offer.


"Leveraging the effects of curated commerce will require extra time, effort and imagination.


However, it can have an extremely powerful impact on both shoppers and your brand. When it comes to influencing consumers, the human touch is everything."


From the article intro: "As we kick off 2012, one of the most prominent online trends is an increasingly diverse array of content curation platforms.


While sites like Digg and reddit have been around for years, a new crop of sites like Polyvore, Svpply and, most notably, Pinterest are allowing people to organize their favorite discoveries from around the web into themed collections that friends and contacts can follow.


...


Shoppers are turning to these curated experiences to help filter the Internet’s overwhelming amount of content down to manageable collections of products centered around shared taste.


Unless you know specifically what you want to buy (in which case, search is the weapon of choice), browsing curated collections can be the most interesting way to discover new products and retailers.


As an example of the power of human curation, just compare the results of a Google search for gloves with the same search on Pinterest.


Now ask yourself which search makes you want to buy something?"


Here two good examples: http://pinterest.com/decology101/preppy-cool/ 


http://pinterest.com/search/?q=gloves 


Read the full article: http://mashable.com/2012/01/18/curated-commerce-marketing/ 


(Curated by Robin Good)


Via Robin Good
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