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Boomerang Bags – Sew Sustainable

Boomerang Bags – Sew Sustainable | For a more sustainable marketing ... | Scoop.it
Australians use over 10 million plastic bags every day. Boomerang Bags is an incredible Australian initiative tackling this mammoth problem in a wonderfully unique away!
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Tackling food waste around the world: our top 10 apps

Tackling food waste around the world: our top 10 apps | For a more sustainable marketing ... | Scoop.it
From helping farmers avoid roadblocks in Ghana to advertising discounted dinners in Singapore, these apps are doing their bit for the war on waste
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One-Third of All Food Produced Globally Never Finds Its Way Onto a Plate

One-Third of All Food Produced Globally Never Finds Its Way Onto a Plate | For a more sustainable marketing ... | Scoop.it
The majority of food waste ends up in landfills where it releases methane, a greenhouse gas 21 times stronger than carbon dioxide, into the atmosphere.
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Maybe we could get inspiration from Denmark where a new concept of supermarket has opened...the 22nd of February...in Copenhagen.
The 1st supermarket selling only expired products or those with damaged packaging, WeFood.
A wide range of product is sold - bread , meat, fruits and vegetables- at a price about 30 to 50% cheaper than in usual shops. 
The project was set up by the association DanChurch Aid and is run by volunteers. All profit will be donated to the association and will fund projects in poor countries .
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The rise of 'buy me once' shopping

The rise of 'buy me once' shopping | For a more sustainable marketing ... | Scoop.it

 

Tara Button surveys her kitchen and points at her Le Creusetcasserole dish on the drainer. ‘That’s what gave me the idea’, she says. ‘I thought to myself one day last year when I was washing up, I will have this for life – wouldn’t it be great if everything else in my kitchen was like that? You buy it once and you never have to buy it again.’

Tara’s website, Buy Me Once, is launching in early 2016 and aims to be the go to place for finding the most durable products available. She’s curating what she calls the ‘best in show’ when it comes to longevity for every kind of item imaginable, from cutlery and clothing to luggage and children’s toys.

Inspired by her casserole dish, she began thinking that there must be more products out there with a lifetime guarantee, or a promise from the manufacturer that they are designed to stand the test of time.

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Who would you most like to have dinner with? | #MakeDinnertimeMatter | MasterFoods

We asked Aussie families one simple question – “If you could have dinner with anyone, living or dead, who would you choose?" What we uncovered surprised ever...
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UNE BIÈRE À BASE DE PAIN INVENDU

UNE BIÈRE À BASE DE PAIN INVENDU | For a more sustainable marketing ... | Scoop.it
L'économie circulaire n'a pas fini de nous surprendre. Le Brussels Beer Project croit en ce modèle qui consiste à envisager nos déchets comme des ressources et lance « Babylone », une bière brassée à partir de pain frais recyclé.

Que seraient les moules-frites sans la bière belge qui va avec ? Le Brussels Beer Project croit dur comme fer au pouvoir du précieux breuvage, et œuvre depuis 2013 pour impliquer sa communauté dans des projets collaboratifs : une bière co-créée, des abonnements à vie, une micro-brasserie collaborative… Et récemment, la création de « Babylone », une bière fabriquée à partir de pain.

Sensibles au problème de gaspillage alimentaire qui sévit, les équipes se sont aperçues que le pain représente 12% du gaspillage alimentaire total. Avec ce nouveau projet, elles entendent faire de ce problème une ressource.

En partenariat avec la chaîne de supermarchés belges Delhaize, le Beer Project reçoit chaque jour du pain invendu, frais de la journée. Transformé en farine, il est ensuite utilisé à hauteur de 30% par la brasserie Biers Anders pour en faire une bière de qualité.

La recette est inspirée d’une boisson babylonienne, d’où son nom. Apparemment, « le résultat donne un caractère résolument surprenant avec un nez explosif tirant sur un côté exotique, de belles notes de biscuits toastés et une franche amertume ».



Read more: http://www.ladn.eu/actualites/biere-base-pain-invendu,article,27681.html#ixzz3lo1WSDZx

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Topher White: Repurposing Cellphones to Defend the Rain Forest

Topher White: Repurposing Cellphones to Defend the Rain Forest | For a more sustainable marketing ... | Scoop.it

Topher White halted as he drew near the illegal logging camp. He could hear the chain saw rumbling just over the hill, and he suddenly realized how completely cut off this patch of Sumatra’s rain forest really was. For the first time he wondered whether his plan to protect the world’s forests using discarded cellphones was perhaps a little foolhardy.

White is not a violent person. Tall and fit, he is more comfortable channeling his restless energy into problems involving equations and code. And yet here he was, on a path he’d started down in 2011. Back then, White and his girlfriend (who’s now his wife) were volunteering at an ape sanctuary in Indonesian Borneo, when they stumbled upon loggers illegally cutting a tree into two-by-fours. “We had been walking just 5 minutes from the rangers’ station, and yet you couldn’t hear the chain saw,” White recalls.

An idea came to him: He could reprogram used cellphones to listen for the chain saws and motors and then send out alerts to the rangers, taking advantage of the site’s surprisingly good cell coverage and using solar power to provide electricity.

Over the next four years, White overcame nearly all the many obstacles and complications to realize this seemingly simple solution. He’s run trials of the system on the Indonesian island of Sumatra and, more recently, in Cameroon, and he is now moving forward with a number of deployments. Equally important, he’s won the support of environmentalists and forest law-enforcement groups. Randy Hayes, founder of the Rainforest Action Network, calls White’s system “a powerful tool that could do a lot of good on the planet.”

White grew up tinkering. He got into computers early, learning the basics from his father, a computational physicist. Later, as a student at Kenyon College, in Ohio, he rebuilt the college radio station, which had fallen into disrepair.

After graduating with a B.A. in physics in 2004, he became Web chief for ITER, the international consortium that is building a nuclear fusion reactor in southern France. Neil Calder, White’s boss at ITER, recalls that White was never fazed by obstacles: “If something came up, his instant reaction was, ‘Oh, we can fix that,’ and then he’d go on and do it.”

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Plastic to Oil Fantastic - Our World

Plastic to Oil Fantastic - Our World | For a more sustainable marketing ... | Scoop.it
A Japanese company's invention of a machine that converts plastic back into oil shows us how by reducing waste we can lessen our dependence on fossil fuels.

This video brief about the invention of a plastic-to-oil converting machine went viral and exceeded 3.7 million views on YouTube.

This is evidence that concern over “the plastic problem” is certainly not going away, despite encouraging bans on and decreases in the use of plastic shopping bags.

Here on Our World, on the video’s YouTube page and those of re-posters too, as well as on the hot Reddit Science link, the topic has generated much interest and debate amongst commenters.

Many think that this type of recycling is not a solution, but that instead the world should be seriously focused on the first “R” — which is reduce. We should shun single-use plastic (such as your average PET bottle or disposable container) altogether, they argue. The world’s oil resources are diminishing; does technology like this enable our denial of that fact, or is it a hopeful and constructive step in the right direction?

Others are doubtful of the conversion process and have concerns about pollution or toxic residue. But the machine actually uses highly efficient but pretty straightforward pyrolysis: the plastic is fed into the pressurized oxygen-free oven and heated to 427° C (800°F), which liquefies it. The machine then converts the liquefied plastic to gas, which condenses to form a crude oil mixture of gasoline, diesel, kerosene and heavy oil. Blest tells us that, if the proper materials are fed into the machine (i.e., polyethylene, polystyrene and polypropylene — PP, PE,  PS plastics), there is no toxic substance produced and the small amount of inert char residue that may be leftover can be disposed of with regular garbage.

They also explain that while methane, ethane, propane and butane gasses are released in the process, the machine is equipped with an off-gas filter that disintegrates these gases into water and carbon.

Lastly, commentators from around the world are anxious to know if and where they can purchase a machine. Though the company still mainly produces larger, industrial-use machines, Blest Co. will be more than happy to hear from you. Please contact them directly at info@blest.co.jp.

Below is the original article, published on April 14, 2009. Read more: click title or image.



 

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Marc Kneepkens's curator insight, June 6, 2015 11:52 AM

Plastic waste is a huge problem. This Japanese man has created an incredible solution by using pyrolysis. Having machines at this small scale is a great step forward as well. Read more and find more information in the original article.

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Recycle mon avion

Recycle mon avion | For a more sustainable marketing ... | Scoop.it
KLM repense sa classe affaires. Mais plutôt que de se débarrasser du mobilier et des appareils de qualité, la compagnie aérienne a choisi de faire appel à des étudiants en design pour leur imaginer une seconde vie…
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Consumer Awareness Won't Save The World: We Need Businesses That Can Change People's Habits For Good

Consumer Awareness Won't Save The World: We Need Businesses That Can Change People's Habits For Good | For a more sustainable marketing ... | Scoop.it
One of the greatest challenges facing governments and companies around the world is how to influence consumers into developing more sustainable buying habits and lifestyles. There is a significant opportunity for businesses to help consumers make major changes in their lifestyles and purchasing habits.
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10 Critical Corporate Sustainability Trends to Watch in 2015 and Beyond | Sustainable Brands

10 Critical Corporate Sustainability Trends to Watch in 2015 and Beyond | Sustainable Brands | For a more sustainable marketing ... | Scoop.it
If the global business community is to thrive in the long term — and carry us to that flourishing future we are trying to imagine and help build — it needs to continue to scale up the ambition and influence of its efforts. That’s much easier said than done, of course, though we are seeing a number of encouraging trends within the Sustainable Brands community that, while still nascent, are promising to deliver a lot of value for years to come. Here is a list of 10 such trends that are top of mind for our team at the moment. 

1. The growing list of celebrities supporting sustainability-driven communication campaigns

2. Quality humor, edgy terms and instant meme-ability in marketing and advertising campaigns

3. Transparency campaigns gaining momentum but scrutinized ever more closely

4. Intensifying collaboration between the peer-to-peer and mainstream economies

5. A growing ecosystem of players and initiatives around circular business models

6. New horizons for city-brand partnerships in implementing new solutions together

7. Powerful synergies await us when our homes get truly connected and smart

8. Major pivots in favor of shifting product portfolios with sustainability-driven criteria in mind

9. Radically local supply chains that are logistically possible, commercially viable and brand-aligned

10. The mighty force created by combining employee engagement with impact investing

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#BioBus – The UK’s first food and poo-powered bus

We’ve launched the first UK bus powered on gas generated from recycling food waste and treating sewage – the Bio-Bus! Television personality Stefan Gates too...
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Australian - broadband market - insights, statistics and forecasts published by leading research firm - WhaTech

Australian - broadband market - insights, statistics and forecasts published by leading research firm - WhaTech | For a more sustainable marketing ... | Scoop.it
Broadband market enters a new era following the NBN strategic review. The National Broadband Network continuing evolution Since being implemented in 2012, Australia's NBN has undergone significant changes. The late-2013 strategic review of the NBN, commissioned by a newly elected government, established a very different framework. Instead of 93% of the population being covered by FttP, the new architecture has called for a hybrid network incorporating FttP and FttN, and utilising existing DSL and HFC plant.
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Silverton windfarm's output will be equal to taking 192,000 cars off the road

Silverton windfarm's output will be equal to taking 192,000 cars off the road | For a more sustainable marketing ... | Scoop.it

Once it’s completed in 2018, the NSW site will produce enough electricity to power 137,000 houses.

After years in planning, construction on the Silverton windfarm in western New South Wales is finally set to begin after the sale of the project from AGL to its Powering Australian Renewables Fund (PARF). The deal will see AGL pay just $65 a megawatt hour for the first five years of the windfarm’s operation, effectively undercutting current prices for coal-generated electricity.

A joint venture between GE and the civil engineering construction company Catcon will see 58 GE wind turbines installed in the Barrier Ranges, 5km north of the town of Silverton and 25km north-west of Broken Hill. The 3.4MW turbines will be the largest in Australia, with rotor blades spanning 130 metres sitting atop 110-metre towers.

The 200MW capacity windfarm – the sixth largest in Australia – will cost $450m to build, generate about 150 local jobs during construction and should be fully operational by mid-2018. With a capacity factor of 44.5% – at the high end for onshore windfarms – and an energy conversion guarantee built into the GE-CATCON contract, it is expected to generate 780,000MW hours of electricity a year. That’s enough to power 137,000 Australian homes and is equivalent to taking 192,000 cars off the road.

Renewable energy produced by the Silverton windfarm will be fed into the national energy market (NEM), which supplies electricity to Queensland, NSW, Victoria, Tasmania and South Australia. Less than 13% of the NEM’s electricity is generated from renewables now. The Silverton windfarm – acquired by PARF for $36m – is the first project to be built from scratch by the fund. AGL established PARF in early 2016 as a way to attract investment for renewable energy projects that will help it meet its obligations under Australia’s renewable energy target.

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Spread the know-how and boost plastic recycling #Precious Plastic

Dave Hakkens of the Netherlands has designed a mini recycling plant. He posts how-to videos on his YouTube page that explain how to build each machine....because guess what?! These machines Dave Hakkens did it again!! After disrupting the mobile phone market with his open-source modular smartphone concept -Phonebloks ...He is coming back now with machines that enable anyone to recycle plastic!are made from basic materials, affordable & easy to build.
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Dave Hakkens did it again!! After disrupting the mobile phone market with his open-source modular smartphone concept -Phonebloks ...He is coming back now with machines that enable anyone to recycle plastic!
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Thankyou Chapter One Launch

Introducing Chapter One, a book (that’s been seven years in the making!) about the Thankyou journey so far. But it’s not just a book. It’s an invitation and ...
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Kaiima, une startup agricole high tech

Kaiima, une startup agricole high tech | For a more sustainable marketing ... | Scoop.it
Israël est un pays aride sans main d’œuvre abondante. Ainsi, les agriculteurs se sont rapidement tournés vers l’innovation. Une startup agricole high-tech Kaiima planche sur de nouvelles variétés de plantes et de nouvelles méthodes d’irrigation, pour transformer ce désert en verger. Une vidéo signée Elephant At Work.
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The sustainable cities of the future

The sustainable cities of the future | For a more sustainable marketing ... | Scoop.it
Renewable energy is the only energy source that is used in a sustainable city. The concept of sustainable city is not new, but due to the fact that the
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http://www.heraldsun.com.au/technology/perth-could-soon-be-the-first-city-to-be-completely-solar-powered/story-fnjww4q9-1227581239560

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Fashion Footprint Tells Shoppers the Story Behind Their Clothing Choices at Point of Sale

Fashion Footprint Tells Shoppers the Story Behind Their Clothing Choices at Point of Sale | For a more sustainable marketing ... | Scoop.it
The Fashion Footprint app can scan clothing tags and provide ratings information on everything from factory safety to worker health. Fashion Footprint lets shoppers connect directly with the makers of clothes through an interactive, audio-visual experience, and learn how their purchase decisions affect the lives of people around the world.
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Plant-e: living plants generate electricity - YouTube

Do you want to use your green roof to power your house? Would you like to see each wetland and rice paddy field in the world turned into a power plant without harvesting the plants? Plant-e is a company that develops and produces products in which living plants generate electricity.

 

The company was founded on September 14, 2009 as a spin-off from the sub-department of Environmental Technology of Wageningen University by Marjolein Helder and David Strik. Since her PhD-graduation in November 2012 Marjolein is working full-time as CEO of Plant-e. David works as an assistant professor at Wageningen University and still is an important link between scientific research and the research and development at Plant-e.

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Des hôtels pour abeilles

Des hôtels pour abeilles | For a more sustainable marketing ... | Scoop.it
Le déclin de la population des abeilles est un problème d’envergure mondiale. La chaîne d’hôtels canadienne Fairmont s'empare du sujet en construisant des ruches et des jardins pour les protéger.
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Optimiam : stop au gaspillage

Optimiam : stop au gaspillage | For a more sustainable marketing ... | Scoop.it
Acheter à petits prix les excédents alimentaires de magasins de proximité, c’est la solution contre le gaspillage proposée par Optimiam. Ingénieux et aussi avantageux pour le vendeur que pour le client.
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Jamie Oliver #FoodRevolutionDay Song - YouTube

http://www.foodrevolutionday.com is Jamie Oliver's global campaign to put compulsory practical food education on the school curriculum. SIGN IT. SHARE IT. 

 

Find more: https://www.change.org/p/jamie-oliver-needs-your-help-fighting-for-food-education-foodrevolutionday

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Forget Desert Solar Farms: We Can Get More Than Enough Solar Energy From Cities

Forget Desert Solar Farms: We Can Get More Than Enough Solar Energy From Cities | For a more sustainable marketing ... | Scoop.it
Using California's rooftops, parking lots, and other developed land, the state could power itself up to five times over.
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How Tesla's Batteries Will Power Your Home | WIRED

How Tesla's Batteries Will Power Your Home | WIRED | For a more sustainable marketing ... | Scoop.it

FINDING SOURCES OF energy isn’t actually difficult. It comes from wind, from water, from the sun, from the geothermal forces in the heart of the planet itself. The trick is holding onto that energy and moving it around, storing it and then delivering it where people need it. That’s why carbon-based sources like oil are so great. They’re transportable and shelf-stable.

So how will people store and transport energy from renewable sources? Batteries.

Last night, Elon Musk outlined his plan to bring a Tesla battery to homes and offices, generally as an adjunct to solar panels—green energy, on demand. The billionaire CEO unveiled the Powerwall, a battery in 7 or 10 kilowatt-hour sizes. For bigger operations, there’s also a 100 kWh unit called the Powerpack. And the Powerwall doesn’t just let you bank late afternoon solar for late night bingeing; you can also pull power from the grid during off-peak hours. All this for $3,500.

Battery technology is already pretty robust, but it’s never been able to hit such a reasonable price point. “The challenge is to develop a storage system that is economical, with a reasonable payback period for the customer,” says Ping Liu, program director at ARPA-E, the government agency charged with developing new sources of energy. The payback period is your savings over time, by weaning your home off Big Grid.

RELATED POSTSElon Musk's Grand Plan to Power the World With BatteriesShould You Get a Tesla Home Battery? Let Physics ExplainTesla's New Battery Will Make Lithium Ion the Next AA

Batteries don’t store electricity; they store energy. They do this by keeping two different materials—a positively charged cathode and a negatively charged anode—separated by some sort of non-conducting material, categorically called electrolytes. The electrolyte keeps the cathode and anode from touching, but lets molecules pass through. When the terminals (the ends labeled with + and – signs) are connected to an electrical circuit, a chemical reaction inside the battery forces molecules from the cathode to pass through the electrocyte and into the anode. The anode responds by firing off electrons through the negative terminal, and anything wired into the circuit gets power.

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