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What the heck is content curation? #contentcuration

What the heck is content curation? #contentcuration | Philanthropy20 | Scoop.it

You’re probably already doing it.

Content curation is the practice of reading, vetting and reposting content published by others for your own audience. But it doesn’t end there. Curation requires you to dig for stories relevant to your followers, select those that are of the highest quality and put these stories “into a context with organization, annotation and presentation,”Beth Kanter notes. If you’ve ever assembled a round-up of news on your brand’s blog or excerpted quotes for a webinar, you’re a curator.  If you’ve ever shared a link on Twitter or an update on Facebook with your own commentary—all of us, probably—yup, still a curator. Stephanie Buck observes on Mashable, “If you use the web, you are a curator.”


Via Brian Yanish - MarketingHits.com
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Suzanne Pinchin's comment, September 8, 2013 3:09 AM
Boost your brand with effective content curation
Suzanne Pinchin's curator insight, September 8, 2013 3:11 AM

Boost your brand awareness with content creation

Daniel Jimenez Zulic's curator insight, September 9, 2013 4:32 PM

Curacion de contenidos desde la perspectiva del marketing

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11 case studies prove social media ROI for nonprofits

11 case studies prove social media ROI for nonprofits | Philanthropy20 | Scoop.it
In a tough economy, it's tougher to be a nonprofit. People have less to give. But there is light at the end of the tunnel.

Via Heather Card
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Social Media: Ask What’s the Change, Not the Return!

Social Media:  Ask What’s the Change, Not the Return! | Philanthropy20 | Scoop.it

Should we be using an industrial measurement model (ROI) in a digitally networked age? Should nonprofits use a narrow ROI definition in their quest to improve program results? Why not apply a “Theory of Change” method?


Via Jacques Cool, juandoming
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Measuring Social Media ROI & Goal Conversions with Google Analytics 5 | Unbounce | Business Strategy for Nonprofits

Measuring Social Media ROI & Goal Conversions with Google Analytics 5 | Unbounce | Business Strategy for Nonprofits | Philanthropy20 | Scoop.it

Learn how to use Google Analytics 5 to measure social media ROI and the relationship between social media referral traffic and conversions. (@jcoletn Here's a great post to get you started!


Via Jose Maria Hernandez Montes
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Infographic: What is Driving Nonprofit Sector's Growth?

Infographic: What is Driving Nonprofit Sector's Growth? | Philanthropy20 | Scoop.it
While traditionally the nonprofit sector is not top-of-mind when thinking about economic growth, the truth is that it successfully weathers economic downturns and contributes to the economy while providing much-needed services.
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Winners and Losers in the 2013 Giving Race

Winners and Losers in the 2013 Giving Race | Philanthropy20 | Scoop.it
Human services and disaster relief are chalking up some of the biggest gains this year, while organizations that focus on religion and health are lagging.
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Nonprofit Blogging and Facts | Social Media Today

Nonprofit Blogging and Facts | Social Media Today | Philanthropy20 | Scoop.it
There are a lot of barriers in the way of nonprofits who want to get into blogging, especially when it comes to technology. At the same time, organizations with a little gumption will see those barriers crumble with a little inside ...
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Facebook’s new Donate feature lets you send cash to 18 non-profit organizations

Facebook’s new Donate feature lets you send cash to 18 non-profit organizations | Philanthropy20 | Scoop.it
Facebook is rolling out a new feature today that will allow users to donate directly to nonprofits through its social network. Aptly timed for the holiday season, a "Donate" ...
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Blog ›› Philanthropy Australia

Contribution guidelines. We encourage thought leadership on philanthropy and relevant topics, written by sector practitioners and specialists. We will look to publish guest blog posts on the Our voices page that are ...
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8 Random But Useful Social Media Tips for Nonprofits

8 Random But Useful Social Media Tips for Nonprofits | Philanthropy20 | Scoop.it
Useful Social Media Tips for Nonprofits For nonprofit admins that do not have the time to regularly research social media trends, it can be a battle to stay ahead of the learning curve. In addition to the time required to create ...
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socialmedia-success - Beth's Big List

socialmedia-success - Beth's Big List | Philanthropy20 | Scoop.it

Yowza! Take a look this huge list from Beth Kanter. Includes social media monitoring and a long list of tools for every social media need. Fill your hat... and your toolbox.


Via Jeff Domansky
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Jeff Domansky's curator insight, April 19, 2013 4:08 PM

This is a great resource for anyone from solo PR, small business to nonprofit and big business.

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Five Ways Nonprofits Can Use Social Media to Build Their e ...

Five Ways Nonprofits Can Use Social Media to Build Their e ... | Philanthropy20 | Scoop.it

For nonprofits, the ROI of e-newsletters translates into online dollars raised through “Donate Now” technology, event attendees, website and blog traffic, and paradoxically new Followers, Fans, and Friends on social networking sites.


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Measuring the Return on Relationships

Measuring the Return on Relationships | Philanthropy20 | Scoop.it
Note from Beth: A few weeks ago,  I suggested that nonprofits stop using the phrase “ROI” or questions like “What’s the Return?” and ask “What’s the Change?

Via Frank J. Kenny
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Facebook Adds 'Donate Now' Button for Non-Profits

Facebook Adds 'Donate Now' Button for Non-Profits | Philanthropy20 | Scoop.it
Facebook added a new donation feature on Monday that allows users to contribute cash to non-profits directly through the platform.
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PHILANTHROPY 2173: Big Data and Philanthropy

PHILANTHROPY 2173: Big Data and Philanthropy | Philanthropy20 | Scoop.it
As sure as we are of ourselves now, talking about the future - and making philanthropic investments - requires that we keep a sense of modesty and humor about what we are doing. ... Philanthropy Buzzwords - Full list.
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QUT Business - Philanthropy and nonprofit studies

QUT Business - Philanthropy and nonprofit studies | Philanthropy20 | Scoop.it
Find out more at http://ow.ly/jGVxA Our internationally regarded Australian Centre for Philanthropy and Nonprofit Studies is the first research centre in Aus...
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A New Nonprofit Model: Meet The Charitable Startups - Forbes

A New Nonprofit Model: Meet The Charitable Startups - Forbes | Philanthropy20 | Scoop.it
A New Nonprofit Model: Meet The Charitable Startups Forbes Startup companies are traditionally for-profit enterprises, but in recent years philanthropic ventures have begun adopting the technological know-how and scrappy mentality of startups to...
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William Phillips Financial Advisor: Tools for Nonprofits and Philanthropy

William Phillips Financial Advisor: Tools for Nonprofits and Philanthropy | Philanthropy20 | Scoop.it

Via jamescrawford
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jamescrawford's curator insight, April 4, 2013 9:58 AM
William Phillips offers resources on Charitable Gift Annuities, Donar Advised Funds, uses of life insurance in private foundations, and more. Call Wm 202-681-1161 for a free consultation.
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Influential NY Rabbi's Nonprofit Network Faces Scrutiny - Chronicle of Philanthropy (subscription) (blog)

Influential NY Rabbi's Nonprofit Network Faces Scrutiny - Chronicle of Philanthropy (subscription) (blog) | Philanthropy20 | Scoop.it
Influential NY Rabbi's Nonprofit Network Faces Scrutiny Chronicle of Philanthropy (subscription) (blog) A co-chairman of the Moreland Commission, which investigates alleged cases of corruption, confirmed that the panel is investigating Relief...
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