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Pharma must 'harness the power of the digital patient' - PharmaTimes

Pharma must 'harness the power of the digital patient' - PharmaTimes | PharmaDigital | Scoop.it
Pharma must 'harness the power of the digital patient' PharmaTimes This according to a new report from Quintiles - “Harnessing the Power of the Digital Patient” - which says companies that can successfully engage with the digital patient will...
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Presentation: Blessing or Curse – Social Media Opportunities for the ...

Presentation: Blessing or Curse – Social Media Opportunities for the ... | PharmaDigital | Scoop.it
I'm giving a short (20 minutes) teaser-presentation on social media opportunities for the pharmaceutical industry at the KommGe-conference in Berlin tomorrow. See it first on our blog: 2012 03 Social Media for Pharma ...
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Pharma Campaign Planning in a Digital World, Part 2: Know Your ...

Pharma Campaign Planning in a Digital World, Part 2: Know Your ... | PharmaDigital | Scoop.it
Passive listening techniques also include social media monitoring, where conversations, content and engagement around particular themes, topics and keywords are monitored. A range of free and commercial tools may be ...
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Pharma Social Media: A New Age Dawning?

Pharma Social Media: A New Age Dawning? | PharmaDigital | Scoop.it
Pharma social media depends on how people use the applications, the quality and reliability of the information and its source. Facebook, LinkedIn, Youtube and blogs are some social media strategies which are used in ...
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Single European digital market would benefit health - NEWS - articles - Marketing and Communications - PMLiVE

Single European digital market would benefit health - NEWS - articles - Marketing and Communications - PMLiVE | PharmaDigital | Scoop.it
Marketing and Communications | NEWS | | Single European digital market would benefit health - EC report suggests remote patient monitoring as one area where gains could be seen | PMLiVE (RT @Dominic_Tyer: RT @pmlivecom: Single European digital market...
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Pharma must 'harness the power of the digital patient' - PharmaTimes

Pharma must 'harness the power of the digital patient' - PharmaTimes | PharmaDigital | Scoop.it
Pharma must 'harness the power of the digital patient' PharmaTimes This according to a new report from Quintiles - “Harnessing the Power of the Digital Patient” - which says companies that can successfully engage with the digital patient will...
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UK pharma won't have to 'trawl internet' for adverse event reports - PMLiVE (blog)

UK pharma won't have to 'trawl internet' for adverse event reports - PMLiVE (blog) | PharmaDigital | Scoop.it
UK pharma won't have to 'trawl internet' for adverse event reportsPMLiVE (blog)There will also be no obligation for firms to monitor social media sites like Twitter and Facebook if the accounts and pages are not “under their control”.
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Gamification and online communities - what can pharma do? - InPharm

Gamification and online communities - what can pharma do? - InPharm | PharmaDigital | Scoop.it
InPharmGamification and online communities - what can pharma do?InPharmSyrum will be available on Facebook where gamers play as an R&D pharma company that has to develop drugs and put them into clinical trials, mimicking the real industry process.
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Rethinking Tools for Pharma Sales Reps | iQ the innovation lab of GSW Worldwide

Rethinking Tools for Pharma Sales Reps | iQ the innovation lab of GSW Worldwide | PharmaDigital | Scoop.it
Digital Detailing (or eDetailing) is a topic that has been coming up across our agency for quite some time now.
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Pharma Social Media: Some Rules of the Road

We live in a virtual world, and nowhere is this more in evidence than in the health industry as more and more drug companies undertake pharma social media programs.   Pharma social media conversatio...
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