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Google Wallet Creators Raise $7M From Eric Schmidt, Khosla To Bring Personalization And Analytics To In-Store Commerce

Google Wallet Creators Raise $7M From Eric Schmidt, Khosla To Bring Personalization And Analytics To In-Store Commerce | Personalization | Scoop.it
This story, by Leena Rao / TechCrunch, appeared on Techmeme. (tech watch: Google Wallet Creators Raise $7M From Eric Schmidt, Khosla To Bring Personalization And Analytics To I...
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Personalization Quick Start | Acquia

Personalization Quick Start | Acquia | Personalization | Scoop.it
What is required today is the right message, to the right customer (segment), at the right time (context).
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Infographic: What is Content Marketing?

Infographic: What is Content Marketing? | Personalization | Scoop.it
Check out this great infographic created by the team at CMO.com , which explains how blogs, social media and online communities can help increase customer acquisition for many companies.

Via Stefano Principato
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Laércio Bento's curator insight, October 29, 2013 8:53 AM

Comunicação em ferramentas de mídias sociais, só com conteúdo!

 

Mr Tozzo's curator insight, October 29, 2013 12:50 PM
Infographic: What is Content Marketing?
Angela Watkins's curator insight, October 30, 2013 12:45 AM

Blogs/Blog Marketing/Social Media/Social Media Marketing ... 

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Personalization 101: Types of personalization

Personalization 101: Types of personalization | Personalization | Scoop.it
A non-personalized website typically presents the same content regardless of the user’s profile, personal preferences, clicking behavior and it is typically a static experience in that all users get the same content.
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Personalized Calls-to-Action Convert 42% Better [New Data]

Personalized Calls-to-Action Convert 42% Better [New Data] | Personalization | Scoop.it
Learn how to generate more leads through personalized calls-to-action.
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The situation with digital marketing personalization

The situation with digital marketing personalization | Personalization | Scoop.it
The age of big data has raised customer expectations when it comes to the relevance and personalization of marketing campaigns, and savvy marketers realize the need to deliver these experiences. Se...
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B2B Marketing Directions: Stop Wasting Your Time on Superficial Personalization

B2B Marketing Directions: Stop Wasting Your Time on Superficial Personalization | Personalization | Scoop.it
Stop wasting your time on superficial personalization http://t.co/zgAEn5SUAI #Personalization
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10 Predictions About the Future of Ecommerce

10 Predictions About the Future of Ecommerce | Personalization | Scoop.it
We asked 10 ecommerce founders to share what they think the future of personalized shopping holds (RT @kimtrandc: What does the future of #ecommerce look like?
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Consumers Desperate For More Personalization During Purchase - MediaPost Communications

Consumers Desperate For More Personalization During Purchase - MediaPost Communications | Personalization | Scoop.it
Consumers Desperate For More Personalization During Purchase MediaPost Communications “The idea of personalization isn't new, but [the industry as a whole] is still not delivering on its promise,” Hritzuk told Online Media Daily just hours before...
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Ebay Acquires “Content Meets Commerce” Shopping Site, Bureau Of Trade, As Its Personalization Efforts Heat Up | TechCrunch

Ebay Acquires “Content Meets Commerce” Shopping Site, Bureau Of Trade, As Its Personalization Efforts Heat Up | TechCrunch | Personalization | Scoop.it
TechCrunch is a leading technology media property, dedicated to obsessively profiling startups, reviewing new Internet products, and breaking tech news.
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One Size Doesn’t Fit All: Connect To Customers With Personalization

One Size Doesn’t Fit All: Connect To Customers With Personalization | Personalization | Scoop.it
There’s no denying it: everyone likes to feel special. People enjoy being treated with individualized care, whether it’s a friend or a customer at your business. This simple truth can greatly improve service at your company.

Via Thomas Faltin
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Elena Paganelli's curator insight, October 7, 2013 4:24 AM

Anche il Customer Care necessita di una buona dose di content curation!

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Personalization driving conversions, finds study - BizReport

BizReport
Personalization driving conversions, finds study
BizReport
Personalization driving conversions, finds study. If you want to push conversion levels higher, get personal. That is the key takeaway from a new report out with Sociomantic Labs.
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New Survey From Sociomantic Labs Shows Personalization Dramatically Improves Digital Advertising's Ability to Influence and Convert Consumers

New Survey From Sociomantic Labs Shows Personalization Dramatically Improves Digital Advertising's Ability to Influence and Convert Consumers | Personalization | Scoop.it
Sociomantic Labs, the leader in programmatic advertising solutions for eCommerce marketers, today announced initial findings from a new study on consumer attitudes toward online shopping and digital advertising.
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FINAL_INFOGRAPHICS_V3B_600px.jpg (600x1553 pixels)

FINAL_INFOGRAPHICS_V3B_600px.jpg (600x1553 pixels) | Personalization | Scoop.it
RT @SASanalytics: The Privacy/Personalization Conundrum. How do consumers feel?http://t.co/YKljRGuf5j <--infographic
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MediaPost Publications Consumers Desperate For More Personalization During Purchase 09/27/2013

MediaPost Publications Consumers Desperate For More Personalization During Purchase 09/27/2013 | Personalization | Scoop.it
Consumers Desperate For More Personalization During Purchase - 09/27/2013 (Consumers Desperate For More Personalization During Purchase http://t.co/jT65wvH0oE)...
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Email Personalization Failures - Why you need to keep your data up-to-date. via Anil Batra

Email Personalization Failures - Why you need to keep your data up-to-date. via Anil Batra | Personalization | Scoop.it
Email Personalization Not Working? Read This. http://t.co/l5gvSr6dET
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The likely era of hyper personalization | Sandeep Kishore

The likely era of hyper personalization | Sandeep Kishore | Personalization | Scoop.it
The online activities, trails, footprints and shadows that we leave in the connected world is the genesis for the hyper personalization that everyone is really trying to capitalize. We are moving into an era of hyper targeting.
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Personalization. The New Normal for Marketers - KERN

Personalization. The New Normal for Marketers - KERN | Personalization | Scoop.it
In the movie Minority Report, there’s a fascinating scene that illustrates how personalized messages might be delivered 50 years in the future. The camera follows Tom Cruise as he runs through a mall.
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Staples Buys Personalization Startup Runa To Square Up To Amazon In Office ... - TechCrunch

Staples Buys Personalization Startup Runa To Square Up To Amazon In Office ... - TechCrunch | Personalization | Scoop.it
Staples Buys Personalization Startup Runa To Square Up To Amazon In Office ...
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12 Reasons Why Real Time Matters

 


1

Current event memes are trendy, but hit or miss. Real-time personalization is always relevant. (People are impulsive & interests wane.
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Why agencies need to step up their personalization game - iMedia Connection

Why agencies need to step up their personalization game - iMedia Connection | Personalization | Scoop.it
Why agencies need to step up their personalization game
iMedia Connection
The numbers are telling. Econsultancy recently reported that 37 percent of digital marketers consider targeting and personalization as top priorities in 2013.
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