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Health IT leaders must 'adapt or die'

Health IT leaders must 'adapt or die' | Personal Health Records | Scoop.it
Healthcare organizations struggling with information technology must "adapt or die," according to a recent article in CIO magazine.
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Developer says COPD app could cut admissions by 40 percent | mobihealthnews

Developer says COPD app could cut admissions by 40 percent | mobihealthnews | Personal Health Records | Scoop.it
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mHealth: building a mobile companion app for cancer sufferers

mHealth: building a mobile companion app for cancer sufferers | Personal Health Records | Scoop.it

The quick pace of mobile technology, coupled with a broad worldwide penetration of smartphones, has effectively transformed Healthcare into a new entity called mHealth.  

 

In 2012, the number of medical application users will reach 247 million, which is more than double the 124 million users who downloaded medical applications in 2011.

 

Global revenue from mHealth apps grew from 140 million in 2010 to 1.3 billion in 2012, and continues to progress on an upward curve.

Why is mHealth so commercially successful, and what factors contribute to this economic success story?

 

Medication schedule management

Cancer treatment is a very complex and painful process demanding the highest level of accuracy from both physician and patient. And it is also an area where mobile technology can assist with treatment. Regular smartphones can be converted into effective medication schedule managers. This involves a straightforward process; simply select your cancer type and treatment plan, point to a start date, and make sure your device is in close proximity in order to see/hear reminders and notifications. Either patient or caregiver may add additional days and times for further dosage if required.

 

Tracking symptoms history


The tracking symptoms log included in the application is very important with regard to cancer treatment. Symptoms such as nausea, pain, fever, fatigue, lack of appetite, and any others that a user may wish to track, can be logged and showed to a doctor during a meeting or sent via e-mail.


Tracking blood count

 

Some cancer treatments, such as chemotherapy or radiotherapy, may damage not only cancerous cells but also normal body cells including blood cells.

 

Reach the doctor easier

The modules described above not only enable a user to cope with cancer treatment, but also to prepare valuable information for an appointment with a doctor. To make appointments more effective and informative, users can type or voice record their questions beforehand. During the meeting, users have the option to type or voice record a doctor’s answers as well. When the FAQ database is available, users can browse it through a mobile device to see available answers and adjust their questions appropriately.

Receive up-to-date information

 

Cancer is one of the most researched medical conditions in the world, and those who have contracted it often desire to be kept informed about the most up-to-date information and cure recommendations.

 

Stay connected with community

It’s easier to cope with a problem when you know that you are not alone. Access to a community, the ability to ask questions, the opportunity to read success stories, and to be able to participate in a community information exchange is extremely important in a cancer sufferer’s battle to stay positive. Thus, this module is a very valuable addition to a companion app for people struggling with any serious long-term disease.

 

SOURCE : http://migrate2mobile.com/blog/2013/08/29/mhealth-building-a-mobile-companion-app-for-cancer-sufferers/


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10 Reasons Your mHealth Brand Needs Social Media Marketing

10 Reasons Your mHealth Brand Needs Social Media Marketing | Personal Health Records | Scoop.it

If your mHealth brand isn't actively involved in social media marketing, you could be missing out on more sales, more awareness, more visibility

 

Healthy Social Media Marketing for mHealth Brands

1. Social media is where your customers are
Facebook, YouTube, Twitter, LinkedIn, Pinterest and mobile apps and games have all become favorite pastimes across the world. Interacting in that environment puts your brand and product messages in a position to be shared and commented which leads to awareness, interest and sales.

2. Social media levels the playing field
The advantage is still with larger, more established brands, simply because they started with existing fan bases and may have larger budgets for media spends. That just means you may have to be more creative and work harder to reach the same audiences.

3. Social media is already helping your competition
Your archrivals already jumped into social media and are way ahead. You’ll need to get with the program and escalate quickly before it’s too late.

4. Social media is searchable
Consumers are looking for your products and services. Social media can affect organic Google search results as well as be an entry point to your website, microsite or promo page.

5. Social media content is shareable
A vital part of social media is creating and sharing content like videos, articles, photos, graphics and social media updates.

6. Social media allows for real-time feedback and interaction
Through the process of creating content, sharing and interacting, you’ll learn what’s important to your consumers. This builds brand and product loyalty as you discuss new ways of doing things better and measure response along the way.

7. Social media is measurable
Since the real bottom line is always going to be sales, social media measurement can help your boss and partners determine which actions and reactions are leading to increased sales.

8. Social media lives forever and is more cost effective
Videos, photos, LinkedIn updates, tweets, etc. stay online and in Google results for a very long time. But unlike print ads that are thrown away, social media content stays online, working for you and reducing the overall per-unit spend over time.

9. Social media is one click away from the buy button
Properly set up and executed, consumers should never be more than one click away from the opportunity to buy – or at least learn more about – the product or service you are selling.

10. Social media marketing involves selling, not just playing around
Social media initiatives and daily interaction should revolve around clear objectives and calls to action to create an environment in which consumers can easily purchase.

 
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As many as 1,000 new medical software products are sold each month for smartphones, FDA estimates

As many as 1,000 new medical software products are sold each month for smartphones, FDA estimates | Personal Health Records | Scoop.it
Mobile-software apps for medical uses would face differing rules depending on whether the apps attempt to diagnose an illness or simply help patients manage their weight or health status, under a new government proposal.
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Orange Healthcare - mHealth Grand Tour - a living example of the potential of mHealth

Orange Healthcare uses its communication and integration expertise to create shared perspectives and synergies across the healthcare ecosystem.
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Telemedicine can improve bottom line for health...

Telemedicine can improve bottom line for health... | Personal Health Records | Scoop.it
Telemedicine, which uses the Internet, computers and mobile devices to provide remote patient diagnosis and care, could substantially increase revenue and market share for healthcare organizations, according to a recent study by the University of...
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Smartphone-based fitness and mHealth device users to approach ...

Smartphone-based fitness and mHealth device users to approach ... | Personal Health Records | Scoop.it
News about Smartphone-based fitness and mHealth device users to approach 100m by 2018 | BiztechAfrica - IT News Africa, Business and Technology News of Africa.
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Juniper Paints Healthy Picture of mHealth's Future | Mobile ...

Juniper Paints Healthy Picture of mHealth's Future | Mobile ... | Personal Health Records | Scoop.it
Juniper Paints Healthy Picture of mHealths Future 300x240 Juniper Paints Healthy Picture of mHealths Future According to the latest data and projections from Juniper, mobile health is poised for unprecedented growth over ...
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Global Telemedicine and M-Health Convergence Market Shares, Size ... - PR Newswire (press release)

Global Telemedicine and M-Health Convergence Market Shares, Size ...
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Barriers to Telemedicine Slowly Dropping

Barriers to Telemedicine Slowly Dropping | Personal Health Records | Scoop.it
WASHINGTON -- Obstacles to reimbursement and state licensure that have hindered widespread adoption of telehealth still abound, but there are signs of improvement, according to industry experts.
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mHealth Markets Related to Telehealth Expected to Reach $1.5T by 2019

mHealth Markets Related to Telehealth Expected to Reach $1.5T by 2019 | Personal Health Records | Scoop.it
mHealth markets related to telemedicine is currently valued at $1.4 billion and is anticipated to reach $1.5 trillion by 2019, according to new report.

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eMedToday's curator insight, September 26, 2013 9:33 PM

Key forces driving the telehealth and mhealth convergence trend include:

Rising healthcare costs due to baby boomer population, chronic diseases, etc.More than 7 billion smart phones globally and half that many connected tablet devices all over the worldConsumer tablet computers becoming ubiquitous and inexpensiveTelemedicine is becoming a fee for services much as a cell phone.Increasing role of telemedicine and mhealth in home healthcare deliveryAvailability of home telemonitoring programs that utilize effective monitors support patient education and timely clinician intervention based on real vital signs data gathered on a daily basis.Rising EHR adoption rates due to meaningful use incentivesGovernment and local authorities recognizing the potential of telehealth technology as a tool for delivering health and social care services.
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The Power of Simplicity in mHealth

The Power of Simplicity in mHealth | Personal Health Records | Scoop.it

“Technology is at its best and the most empowering when it simply disappears.” 

 

Two recent cases in the mobile health and public health area have suggested that simple and straightforward design can lead to impressive results.

 

The first case, reported on by NPR, is a mobile application called “Clean Lahore,” which is aimed to reduce the infection of dengue in the Pakistani city. Designed by Umar Saif, a computer scientist, the app includes basic features such as photo-taking, map integration and mobile-uploading. The rationale is also straightforward: a field inspector follows sanitation workers and take before-and-after photos while the workers clean a spot (to ensure they don’t skip a spot where dengue mosquitoes can breed). The inspector then maps this location on the app and sends the information to the program supervisor.  The result has been amazing: two years ago, there were more than 20,000 infections across the city but there have only been a dozen cases recorded in the area.

 The second case is about an improvement to the website of the ALS Online Genetics Database, a non-profit online entity that provides information about mutation, geographical, and phenotype data on genes associated with or implied to have associations with Amoytrophic Lateral Sclerosis, a devastating fatal motor neuron disorder. There is only one goal for the improvement: to make the website mobile-friendly.  Like the first case, the results are also striking: according to iMedical App, the unique visits increased from 2231 to 2829 (26% change) and the visits from mobile devices increased from 103 to 340 (230% change).
The two cases clearly indicate the most basic mobile communication technologies can still generate significant impact in public health.
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Telemedicine and M-Health Convergence Market - PR Newswire (press release)

Telemedicine and M-Health Convergence Market
PR Newswire (press release)
Clinical telemedicine services converge with m-health systems of engagement to lower cost of care and improve quality of care.
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State by state, telemedicine reforms continue | HealthSpot

State by state, telemedicine reforms continue | HealthSpot | Personal Health Records | Scoop.it
BlogState by state, telemedicine reforms continue. Telemedicine continues to be a major consideration in the ongoing evolution of healthcare in the US as lawmakers, providers and payers all seek ways to improve access to ...
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The mHealth Planning and Implementation Guide: How to Integrate ...

by James Bon Tempo, Rebecca Braun, Natalie Campbell et al. FHI 360 and the Johns Hopkins University Center for Communication Programs' Knowledge for Health (K4Health) Project, 2013. 97 pp. 3.8 MB:
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Telemedicine Considerations | HealthWorks Collective

Telemedicine Considerations | HealthWorks Collective | Personal Health Records | Scoop.it
The medical board of the state of Oklahoma recently sanctioned a physician for using Skype to conduct patient visits.This situation brings up several challenges of telehealth — that is, using technology to care for patients ...
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Mostashari: mHealth revolution ahead | Healthcare IT News

Mostashari: mHealth revolution ahead | Healthcare IT News | Personal Health Records | Scoop.it
RT @EMRAnswers: #Mostashari: #mHealth revolution ahead http://t.co/GntIbbbkeV via @HITNewsTweet MT+ YAY!!!
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How Telemedicine Could Change Medicare | Commentary - Roll Call

How Telemedicine Could Change Medicare | Commentary - Roll Call | Personal Health Records | Scoop.it
How Telemedicine Could Change Medicare | Commentary
Roll Call
The Medicare program, and the 49 million elderly and disabled Americans who rely on it, are facing an uphill battle when it comes to quality and cost.
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