Personal and Corporate Branding
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The Single Most Powerful Tool For Assessing Other People

The Single Most Powerful Tool For Assessing Other People | Personal and Corporate Branding | Scoop.it
"Knowing how to read yourself and then what to do with you the information is a skill that takes some development and practice. But the investment is well worth the effort since your own responses to people will provide you with information about them that you can’t get anywhere else."
 

Via Jay
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How To Stop Taking Things Personally – Frances Bridges –

How To Stop Taking Things Personally – Frances Bridges – | Personal and Corporate Branding | Scoop.it
When people disrespect you or do not treat you well, it is easy to take their behavior personally, to blame yourself and think you have anything to do with someone else's behavior. Taking things personally is emotionally draining, and an unnecessary, constant reevaluation of your self-esteem. There's a difference between being reflective and constantly taking…

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Key Branding Trends Your Business Should Opt for in 2018

Key Branding Trends Your Business Should Opt for in 2018 | Personal and Corporate Branding | Scoop.it
If you want to build and develop your brand comprehensively, you need to understand and implement the basic tactics of modern marketing. Here are 10 key branding trends for 2018.

Via P.j. Germain
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5 Strategies for Personal Branding Online

5 Strategies for Personal Branding Online | Personal and Corporate Branding | Scoop.it
For years, I’ve been talking about how important it is to build a personal brand.

But let’s not get confused by the semantics:

You

Via Stefano Principato
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How Successful People Manage to do More and be Less Stressed | Thrive Global

How Successful People Manage to do More and be Less Stressed | Thrive Global | Personal and Corporate Branding | Scoop.it
Stop negative self-talk that’s haunting your mind
Let me bring on the age-old question : Is your glass half-empty or half-full? Your answer to this greatly reflects your outlook on life. Your little voice can actually be responsible for finding your attitude towards yourself. The more you delve into the negative thoughts, the more power you give it to rule you. It brings in more anxiety.

Our negative talks are just our thoughts. For example, some of the things we say to ourselves that steer us off the road to success: "I totally suck at this." "I am always in trouble." "They don’t appreciate anything I do." The unpleasant names you give to silly people also shows the how harsh your thoughts are in your mind. As these words get in our head, positive things will never happen.

Apple CEO Tim Cook gives the students advice to tune out a lot of the noise that they come across in their life. When you are listening to everyone all the time, their words become cancer in your mind and for you, your life turns out to be negative.

Literally, go ahead to tune out the negative noise that is finding its way into your thoughts. Once you’ve slowed down your negative thoughts, you’ll be more clear-headed to do more for yourself.

Via J. Steven Sprenger ✔
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How Brands Are Building Personal Relationships

How Brands Are Building Personal Relationships | Personal and Corporate Branding | Scoop.it
Last week, in a twitter thread that went viral, frozen-meat company Steak-Umm asked, “Why are so many young people flocking to brands on social media for How savvy brands are building personal relationships.
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How to use your brand vision to help imagine a better future for your brand

How to use your brand vision to help imagine a better future for your brand | Personal and Corporate Branding | Scoop.it
A brand vision should be the ultimate end-in-mind achievement, which answers, “Where could we be?” Imagine 5-10 years from now and put a stake in the ground

Via Stefano Principato
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How Brands Can Use Story To Inspire Social Change

How Brands Can Use Story To Inspire Social Change | Personal and Corporate Branding | Scoop.it
  No matter what anyone tells you, stories can change the world. But it often takes courage and guts to make real stories that can jumpstart a real social
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7 (Defiant) Steps for True Brand Building | Rising Above The Noise

7 (Defiant) Steps for True Brand Building | Rising Above The Noise | Personal and Corporate Branding | Scoop.it
Brand building. Initiating a movement. Starting a revolution. Each of these is a cousin of the same gene pool. And each is an act of defiance and the subject of this week's One Minute Wednesday.
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The New Rules Of Personal Branding

Whether you’re looking for your next job, hoping to get recognized and promoted in your current company or seeking to build your business, your personal brand …

Via Stefano Principato
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Build Your Brand On Meaning, Not Marketing

Build Your Brand On Meaning, Not Marketing | Personal and Corporate Branding | Scoop.it
To celebrate women’s empowerment, department store Harvey Nichols is changing their name to Holly Nichols for the month of September. This reminds me of
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How to Write a Powerful Professional Development Plan

How to Write a Powerful Professional Development Plan | Personal and Corporate Branding | Scoop.it
A Professional Development Plan (PDP) is a valuable document that establishes both your career development goals and a strategy for meeting them, providing a useful roadmap whether you’re starting out in your professional career or reassessing your future development.

Via Stefano Principato
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5 Tips for Building a Strong Brand Identity

5 Tips for Building a Strong Brand Identity | Personal and Corporate Branding | Scoop.it
What's in a name? Everything: A vibrant brand is what keeps a prospective customer interested long enough to view your offerings.
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Rescooped by massimo facchinetti from Personal development, Leadership, Effectiveness & Productivity, Biohacking, Continuous Improvement and Lifelong Learning.
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Polyphasic Sleep: When Productivity Becomes Madness

Polyphasic Sleep: When Productivity Becomes Madness | Personal and Corporate Branding | Scoop.it
Polyphasic sleep isn't just dangerous to attempt. This post will show how there's also little evidence to show that it works.

Via Oliver Durrer
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How Stress Affects Your Memory | MindShift  by Katrina Schwartz

How Stress Affects Your Memory | MindShift  by Katrina Schwartz | Personal and Corporate Branding | Scoop.it
Have you ever wondered what's going on in the brain when you blank on information you're sure you know during a stressful test? TED-Ed explains why.

Via Tom D'Amico (@TDOttawa)
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Personal Branding – Why it Matters and How you Can Get There

Personal Branding – Why it Matters and How you Can Get There | Personal and Corporate Branding | Scoop.it
Today, personal branding matters more than it ever did not only because of the significant market value it carries with it, but also because of the opportunities it offers. Personal branding done right can open more doors for you than you ever imagined. The business dictionary defines branding as: "The process involved in creating a unique name and image for a product in the consumers' mind, mainly through advertising campaigns with a consistent theme." And for a long time, that's exactly what branding entailed. However, with the advent of social media, branding has become everybody's business. Today, we're all acting as our own ambassadors. Whether you are an entrepreneur, an artist, a social worker, a writer, or even a job seeker, paying attention to and working on your own personal brand can be rewarding in multiple ways. In the age of social media, it matters to be visible. Whether it is you, or your homegrown business, without visibility it is impossible to gain traction. Personal branding

Via Stefano Principato
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How Diversity Makes Us Smarter

How Diversity Makes Us Smarter | Personal and Corporate Branding | Scoop.it
Scientific American is the essential guide to the most awe-inspiring advances in science and technology, explaining how they change our understanding of the world and shape our lives.

Via Oliver Durrer
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How to be a Better YOU online!

Workshop on personal brand and how to be a better person online with some activities, tips and tricks.

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5 New Ways to Improve Your Memory via @sagamilena

5 New Ways to Improve Your Memory via @sagamilena | Personal and Corporate Branding | Scoop.it
@sagamilena

Via Tom D'Amico (@TDOttawa)
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The Annoying Habits of Highly Effective People – bartleby –

The Annoying Habits of Highly Effective People – bartleby – | Personal and Corporate Branding | Scoop.it
ONE of the time-honoured tropes of writing on business is the detailed description of the life of a corporate titan. Readers are expected to marvel at the stamina of Tim Cook, for example. Apple’s chief executive rises at 3.45am to deal with emails. Spare a thought for his underlings, whose iPhones buzz at 4am every…

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Create Beautiful Resumes with Canva Resume Maker via Educators' tech 

Create Beautiful Resumes with Canva Resume Maker via Educators' tech  | Personal and Corporate Branding | Scoop.it
Free resource of educational web tools, 21st century skills, tips and tutorials on how teachers and students integrate technology into education

Via Tom D'Amico (@TDOttawa)
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Becoming a Brand: Here's How to Market Your Startup Well Before You Launch.

Becoming a Brand: Here's How to Market Your Startup Well Before You Launch. | Personal and Corporate Branding | Scoop.it
If you build it, they will (probably not) come. What you have to do well in advice, to market your entrepreneurial field of dreams.
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Is Your Brand Dispensable? (And What To Do About It) | Rising Above The Noise

Is Your Brand Dispensable? (And What To Do About It) | Rising Above The Noise | Personal and Corporate Branding | Scoop.it
So the CEO (or some high-priced consultant) comes in and asks, "Is Your Brand Dispensable?" — what will be your answer? If you don't know, you need to read this vital article on branding.
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5 ways you can move outside your comfort zone

5 ways you can move outside your comfort zone | Personal and Corporate Branding | Scoop.it
1. Adapt or die
When you move into the unknown, it’s essential that you adapt to the situation if you want to land on your feet. Assess the best way of interacting with your team. Analyze new information in its context. To be a successful leader, you must evaluate what you think you heard and understand it from different angles.

How to make it work for you: Take what worked for you in the past and modify it to match your new situation. Chances are good that this is not the first time you’ve adapted when you’ve moved into the unknown. Grab and pen and paper and write down your survival tactics and why they worked. Mine your  experiences and let them guide you as you move out of a comfort zone in your current circumstances.

2. Keep your ego in check
Ego looks for ways to prove it is right and others are wrong. When we keep ego in check, there is room for the wisdom of others to get in. We are able to listen more deeply, learn with an open mind, and adapt new skill sets.

The ego is always asking “How will this make me look? How will I benefit?” This is one of the reasons ego resists change. It reminds us that the devil we know is sometimes better than the devil we don’t know. We fear that when we step into the unknown, we will discover painful secrets about the world and about ourselves.

We keep ego in check when we allow ourselves the luxury of trial and error. Like a child who learns to walk, we experience a feel-good neurological response that can be stronger than our ego’s fear of looking like a loser. When we tackle new and difficult challenges, we experience a rush of adrenaline -- a hormone that makes us feel confident and motivated.

How to make it work for you: You can step out of your comfort zone and move the focus away from the ego’s discomfort at the same time. Simply ask yourself, "What am I learning about me? What am I learning about the other people in this situation? How can I use this information in my professional and personal lives?”

Via Don Dea, oconnorandkelly
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Chris Bailey: How to be More Productive in a World of Distractions »

Chris Bailey: How to be More Productive in a World of Distractions » | Personal and Corporate Branding | Scoop.it
The world we live in now is full of distractions, but not all of them are as disruptive as you might think. Chris Bailey is a productivity expert, and he’s mastered the art of being more efficient and productive despite the ever-growing list of distractions we face daily. He discusses how to find your most productive self, discovering success, and much more.

Via Jim Lerman
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3 Ways to Build Your Brand Identity Using Content Marketing

3 Ways to Build Your Brand Identity Using Content Marketing | Personal and Corporate Branding | Scoop.it
Can your content pass the 'logo test'? If not, it'll be just another one of those generic articles that bombard your target audience each day.
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