PEI AUDIT
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PEI AUDIT
Color marketing, lifestyl and personal image in 3 AXIS VISUAL Language - http://www.pei-audit.cz + http://www.pei-3axis.cz
Curated by Michal Zachar
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Rescooped by Michal Zachar from MarketingHits
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Retail Social Media Top 10 #socialmedia #marketing

Retail Social Media Top 10 #socialmedia #marketing | PEI AUDIT | Scoop.it
Almost every type of business is involved in social media. This infographic highlights the top retailers in social media.

Via Brian Yanish - MarketingHits.com
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Brian Yanish - MarketingHits.com's curator insight, January 10, 2013 4:06 PM

Interesting to see who's on top and what platforms they are using.


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Macala Wright: Why Influencer Marketing Is Failing In Retail - PSFK

Macala Wright: Why Influencer Marketing Is Failing In Retail - PSFK | PEI AUDIT | Scoop.it
The blurring of lines between earn and paid has created a lack of transparency and trust.
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Rescooped by Michal Zachar from Public Relations & Social Marketing Insight
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12 Tips for Launching Website Infographics | Social Media Today

12 Tips for Launching Website Infographics | Social Media Today | PEI AUDIT | Scoop.it

12 tips for launching a new infographic to help your site viewers relate to a lot of information and numbers. Numbers don’t lie. That’s true. But they can be really boring. When you have a lot of numbers, try to help the viewer relate to them. Infographics are very “in” these days but what are they? Simply put, they are a combination of information and graphics. Effective communication is the key when dealing with a lot of information. Although, an appealing design is crucial to attract readers, it is not everything. Here are our 12 tips for launching a new website infographic...


Via Jeff Domansky
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Jeff Domansky's curator insight, March 12, 2013 3:36 AM

Excellent tips...

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The 36 Rules of Social Media

The 36 Rules of Social Media | PEI AUDIT | Scoop.it
Here is a compilation of the 36 Rules of Social Media from key social media gurus and marketers from all industries.

Via Dr. Susan Bainbridge
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基督教新媒體運動's curator insight, March 9, 2013 5:29 AM

Key Insight: "Social Media doesn’t exist in a vacuum. Make traditional media and social media work together. (Please, integrate strategies!)"

基督教新媒體運動's curator insight, March 9, 2013 5:31 AM

Key Insight: "Social Media doesn’t exist in a vacuum. Make traditional media and social media work together. (Please, integrate strategies!)"

Michelle Spallone's curator insight, March 12, 2013 5:21 PM

Can't wait to read this.

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Cultured Salsa Recipe « The Mommypotamus

Cultured Salsa Recipe « The Mommypotamus | PEI AUDIT | Scoop.it

Via Kathy Heidebrecht
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Kathy Heidebrecht's curator insight, March 9, 2013 1:43 AM

Four medium or six small tomatoes – cut into halves

1/2 small red onion, chopped about 3/4 cup

2 garlic cloves, chopped

1/2 – 1 large jalapeno, seeded and choppe

1 cup cilantro, chopped

1/2 cup parsley, chopped

2 teaspoons cumin

juice of two limes

1 Tablespoon unrefined sea salt

1/4 cup whey

1/4 cup filtered water

Rescooped by Michal Zachar from Life @ Work
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Workplace meltdown

Workplace meltdown | PEI AUDIT | Scoop.it


“It takes one person in senior management to destroy an organization,” says Harry, a business owner who recently sold his firm. He had 120 employees, including a “control freak” in charge of sales and marketing.


Via Barb Jemmott
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Rescooped by Michal Zachar from SCUP Links
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Social capital: the benefit of Facebook ‘friends’

Social capital: the benefit of Facebook ‘friends’ | PEI AUDIT | Scoop.it

Abstract: This research investigated the role Facebook use plays in the creation or maintenance of social capital among university students in South Africa. Data were collected using questionnaires completed by over 800 students from 7 universities. The questionnaire was obtained from a study conducted in Michigan State University (Ellison N.B., Steinfield, C., and Lampe, C., 2007. The benefits of Facebook “Friends”: social capital and college students' use of online social network sites. Journal of Computer-Mediated Communication, 12(4), 1143–1168.). Empirical research has linked social capital to many positives in society, such as improved mental and physical health, economic well-being, etc. Thus, social capital is important for the success of civil society. This research examined the relationships between Facebook use and the formation and maintenance of social capital amongst university students. The study also examined factors specific to the South African context and drew comparisons to the results of the original study. Analysis of the results suggests a strong association between the intensity of Facebook use and perceived bridging, bonding and maintained social capital. This paper broadens the understanding of Facebook usage by introducing the dimensions of race and age. Facebook usage was found to interact with measures of psychological well-being, suggesting that it might be beneficial to students experiencing low self-esteem and low life satisfaction.


Via Society for College and University Planning (SCUP)
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Society for College and University Planning (SCUP)'s curator insight, March 6, 2013 5:37 PM

What reality is, is changing. This may be the most significant external forcer acting on higher education.

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Nejdeme pro rohlíky, kupujeme nové auto | Facebook

Nejdeme pro rohlíky, kupujeme nové auto | Facebook | PEI AUDIT | Scoop.it
PEI - AUDIT wrote a note titled Nejdeme pro rohlíky, kupujeme nové auto. Read the full text here.
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Rescooped by Michal Zachar from International Career
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HOW TO: Use Facebook for Professional Networking

HOW TO: Use Facebook for Professional Networking | PEI AUDIT | Scoop.it
Boris Epstein is the CEO and Founder of BINC, a Professional Search Firm that specializes in the Software Marketplace. Boris shares his thoughts about the recruitment industry, ...

Via Anne Egros
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[Infographic] Facebook Wall Post Cheat Sheet to Increase Interaction | LinchpinSEO Chicago

[Infographic] Facebook Wall Post Cheat Sheet to Increase Interaction | LinchpinSEO Chicago | PEI AUDIT | Scoop.it
[Infographic] Facebook Wall Post Cheat Sheet to Increase Interaction by Bill Ross of Linchpin SEO, A Small Business Digital Agency in Chicago.
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5 sloganů, na které při tvorbě reklamy raději zapomeňte - Podnikatel.cz

5 sloganů, na které při tvorbě reklamy raději zapomeňte - Podnikatel.cz | PEI AUDIT | Scoop.it
Reklama musí zaujmout vaši cílovou skupinu a odlišit vás od konkurence. Ne však za každou cenu. Máme výběr pěti vět, kterých se v reklamě vyvarujte.
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Rescooped by Michal Zachar from Inspired By Design
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Paint in Motion by Fabian Oefner | Abduzeedo Design Inspiration & Tutorials

Paint in Motion by Fabian Oefner | Abduzeedo Design Inspiration & Tutorials | PEI AUDIT | Scoop.it

"Black Hole" is a series of "Paint in Motion" images, which shows paint modeled by centripetal force. The setup is very simple: Various shades of acrylic paint are dripped onto a metallic rod, which is connected to a drill. When switched on, the paint starts to move away from the rod, creating these amazing looking structures.


Via Brian Yanish - MarketingHits.com
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Promote Smarter, Not Louder: Holiday Marketing Tips for Small Businesses [Infographic]

Promote Smarter, Not Louder: Holiday Marketing Tips for Small Businesses [Infographic] | PEI AUDIT | Scoop.it

Between their Black Friday Best Buy expeditions and Cyber Monday mania on Amazon, many holiday shoppers plan to celebrate Small Business Saturday this weekend.

 

Conceived in 2010, the “holiday” puts the spotlight on local mom-and-pop retailers. If you’re looking for info about which small businesses have the best deals, however, you might not find it online. More than 60% of small businesses do not have a website, and many that are online do not show up in search results.

 

The web is already a vital source of information, becoming more popular every day. These small businesses are going to have to get off the digital sidelines if they plan to compete with their corporate counterparts, not to mention with online retail giants.

 

The above infographic, created by ReachLocal, explains why online marketing is crucial for small businesses.

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Rescooped by Michal Zachar from Best Free Software
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Discover the new Dropbox menu on your computer

Discover the new Dropbox menu on your computer | PEI AUDIT | Scoop.it

Life (in Dropbox) moves pretty fast. If you don’t stop and look around once in a while, you could miss it. And with all the stuff you’ve got goin’ on, we figured it’d be handy for you to keep track of all your exploits in one place: the Dropbox menu!


Via Allmyapps
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Allmyapps's curator insight, March 12, 2013 8:01 PM

The new Dropbox is available on allmyapps.

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Maurizio Galimberti

Maurizio Galimberti | PEI AUDIT | Scoop.it

Maurizio Galimberti was born in Como, Italy in 1956 and grew up in Meda. He was trained as a surveyor where he developed his rigorous point of view. As a young man, he has won many photography competitions using classic analog film, mainly working in black and white and in diapo/cibachrome with a Widelux camera. In the year 1983 his passion/ obsession with the Polaroid camera began. His long journey of research and experimentation with instant photography were driven by his love of the resulting colors. It was in the early 1990s that Galimberti left the family business in pursuit of photography as a full-time career. 

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Being social in a MOOC

Being social in a MOOC | PEI AUDIT | Scoop.it
Social media and digital learning environments are now combined. As part of the MOOC experience, students are requested to join debates and course’s topics on social networks, such as Facebook, Twi...

Via Dr. Susan Bainbridge
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How to improve social media marketing with video

How to improve social media marketing with video | PEI AUDIT | Scoop.it

Spice up your social marketing with video clips

SUMMARY: Video can be a powerful tool for social media marketers, and it's possible to incorporate video content into most social platforms, Andy Havard says. Every social network has its own best practices for posting videos, but users will be well-served by developing a reputation for sharing original content and for engaging with followers, he says.

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Operátoři, umyjte výlohy! | Facebook

Operátoři, umyjte výlohy! | Facebook | PEI AUDIT | Scoop.it
PEI - AUDIT a écrit un article intitulé Operátoři, umyjte výlohy! Lisez cet article dans son intégralité ici.
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Rescooped by Michal Zachar from KOUBOO.com - Well Traveled Home Decor & Interior Design
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European Lighting Trends 2013 -

European Lighting Trends 2013 - | PEI AUDIT | Scoop.it
European Lighting Trends 2013,

Via Jasveen Sahota, Patrice Gerber
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Patrice Gerber's curator insight, March 7, 2013 9:19 AM

I typically don't scoop blogs about products too much but here is an exception as trends can useful to be aware of.

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The Power of Words--and Words to Prove It!

The Power of Words--and Words to Prove It! | PEI AUDIT | Scoop.it
I have been teaching my Public Speaking students about language, especially the  great power of our words to create or destroy.  Writers  are always influencing  by the words  we choose to describe...
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YouTube's 20 Most-Shared Ads in February

YouTube's 20 Most-Shared Ads in February | PEI AUDIT | Scoop.it

A highly-competitive February drove some of the most memorable ads we've seen in a long, long time.

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Ludovic Rambaud's curator insight, March 5, 2013 6:28 AM

Toujours divertissant et instructif de voir les publicités qui ont eu le meilleur taux de viralité :)

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Facebook omezuje, koho vidíte a koho ne. Už dlouho a čím dál tím víc - Lupa.cz

Facebook omezuje, koho vidíte a koho ne. Už dlouho a čím dál tím víc - Lupa.cz | PEI AUDIT | Scoop.it
Je překvapivé jak málo uživatelů tuší, že jejich příspěvky nikdy nedostávali všichni jejich přátelé. Ale vše je skvělé, můžete si přece zaplatit, aby o vás přátelé věděli.
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7 způsobů, jak se dostat do novin | Magdalena Čevelová - Marketingová kouzla

7 způsobů, jak se dostat do novin | Magdalena Čevelová - Marketingová kouzla | PEI AUDIT | Scoop.it
Mediální prezentace vám může pomoci získat nové zákazníky, ale zejména budovat dobré jméno vaší firmy či značky. Jak upoutat pozornost, když jste malá firma? Tady je sedm způsobů.
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