Outdoor Industry News
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Billabong to Raise A$225 Million After Cutting Earnings

Billabong International Ltd., Australia’s largest surf-wear maker, plans to raise A$225 million ($229 million) selling new stock at a discount to repay debt after cutting its earnings target.
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Teva Inventor Announces New Independent Toe Suspension Sandals

Teva Inventor Announces New Independent Toe Suspension Sandals | Outdoor Industry News | Scoop.it

Brought to you by Mark Thatcher, the guy who invented Teva's, Sazzis are sandals with individual toes cut into the sole. It's kind of like Vibram's Five Finger concept: Let your toes work independently and you get more traction, stability and agility on awkward terrain.

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T-shirt fundraiser for Colorado wildfire relief takes off

T-shirt fundraiser for Colorado wildfire relief takes off | Outdoor Industry News | Scoop.it

COLORADO SPRINGS, Colo. — When the wind pushed the Waldo Canyon blaze over the crest of the mountains toward this community one week ago, young business owners and designers here set out to raise money for the victims.

 

"There was a real feeling of helplessness," says one of the initiators, Tucker Wannamaker, who owns a small marketing firm. "You just wanted to do something."


The goal was to design and sell enough $20 T-shirts to raise $1,500, which they figured was more than they could donate if they each wrote a check.
But they miscalculated — by 21,300 percent. With the aid of social media, online orders for their artfully designed Wild Fire Tees generated $320,000 within six days. They said they plan to donate 100 percent of the proceeds to the food bank Care and Share and the Colorado Red Cross, two organizations at the heart of the relief operation here.

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Outdoor Recreation Industry Jobs Outnumber Those In Oil And Gas Nearly Three to One

Outdoor Recreation Industry Jobs Outnumber Those In Oil And Gas Nearly Three to One | Outdoor Industry News | Scoop.it
By Jessica Goad A new report from the Outdoor Industry Association released today shows that outdoor recreation is an enormous economic powerhouse.  The report finds that 6.1 million American jobs are directly supported by the outdoor industry, as...
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Black Diamond buys Swedish company

Black Diamond buys Swedish company | Outdoor Industry News | Scoop.it
SALT LAKE CITY — Utah—based outdoor gear maker Black Diamond Inc. is buying a Swedish company known for its helmets, body armor a...
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Senator Proposes McKinley Name Change

Senator Proposes McKinley Name Change | Outdoor Industry News | Scoop.it

Alaska Senator Lisa Murkowski introduced a bill to officially rename the country's highest peak, Mount McKinley, to Denali, drawing the ire of legislators from President William McKinley's native state, Ohio.

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eVent Gets Lighter And More Breathable - the GearCaster

eVent Gets Lighter And More Breathable - the GearCaster | Outdoor Industry News | Scoop.it
For the past couple of years, GE has been a bystander in the waterproof breathable wars, with first switching to an OEM strategy for eVent, then Polartec NeoShell and Gore-Tex Active Shell hogging the limelight. Well now GE has come back fighting with a lighter and supposedly more breathable version of their popular eVent fabric.

 

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California ski resort town to file for bankruptcy

California ski resort town to file for bankruptcy | Outdoor Industry News | Scoop.it
SAN FRANCISCO (Reuters) - The leaders of Mammoth Lakes, California, voted on Monday to approve a bankruptcy filing for the ski resort town, just days after Stockton, California, became the most populous U.S. city to turn to bankruptcy court for protection from its creditors.

The vote by the Mammoth Lakes town council to seek Chapter 9 bankruptcy protection was unanimous, according to a statement on the town's website. (Statement: http://www.ci.mammoth-lakes.ca.us/)

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Cloudveil founder Stephen Sullivan on his new venture: Stio

Cloudveil founder Stephen Sullivan on his new venture: Stio | Outdoor Industry News | Scoop.it
Cloudveil co-founder Stephen Sullivan is back with a big idea—and he doesn't need your help.
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