11 Tips for Making Nonprofit Press Releases Social and Shareable | Organization Management | Scoop.it

Social media has forever changed how nonprofits and journalists distribute and consume news stories, yet the format of nonprofit press releases has not evolved at all. Almost every communication medium out there has been impacted by the rise of social and mobile media, but not press releases. I think that enterprising nonprofits would be eager to try something new to help your nonprofit stand out from the hundreds of traditional press releases that journalists and media outlets are bombarded with on a weekly or even daily basis. I have no proof these tips will help your nonprofit get more media coverage, but at the very least they will help your nonprofit’s press release get more exposure on the Social Web.