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Organization Management
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Organization Management
people • events • finance • resources • communication • collaboration
Curated by Tom Fair
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Making the Donor Funnel Work for Your Nonprofit - Valeo Marketing

Making the Donor Funnel Work for Your Nonprofit - Valeo Marketing | Organization Management | Scoop.it
Donations are absolutely critical for almost all nonprofit organizations. A donor “funnel” aims to do exactly that, and is comprised of a few key parts.
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Letters from College (Send More Money)

Letters from College (Send More Money) | Organization Management | Scoop.it

Back in the pre-internet days of the 80’s, I was a freshman in college.  I went to an out of state school in Ohio and left my parents back in Northern Illinois.  Long distance telephone calls were expensive and postage stamps were not, so I wrote letters to my folks on a fairly regular basis.  I would write about the wonders of being a college student off on my own for the first time and report how I was doing with my classes.  When I got my mail a few days later, I would find a reply with news from home and an occasional newspaper clipping about a family member, a friend or acquaintance, and even better, the occasional check.

Tom Fair's insight:

or "How to write to your donors and get more money."

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