My Story Curation
Welcome to my curation of the latest thought leadership on organizational storytelling, business narrative, career/job-search storytelling, and other forms of applied storytelling. I curate content worthy of notice that may get further attention in my blog, A Storied Career (http://astoriedcareer...
Using Cloud Technology in Storytelling

[Disclaimer: "Kathy's Insight" is usually simply another pithy excerpt from the Scooped article]: "I began my career in storybanking at Families USA, a pioneer of the technique. When I got there, the stories were housed in a database that I could only access from the computer in my office, which seemed fine at the time because the story bank was essentially a team of one, and I went in there every day!"

How Brand Storytelling Helps Enterprises Go "The Extra Mile"

[Disclaimer: "Kathy's Insight" is usually simply another pithy excerpt from the Scooped article]

Emerson’s story focuses on reducing complexity for customers… what we call “consider it solved.” Every story we tell and activity we do originates from the “consider-it-solved” ethos. For example, we looked at the innovation process for stage zero of product development and how we migrate forward. Most of our new product development wasn’t actually new; it was focused on product revisions. We wanted our R&D to be truly innovative and push our organization into new places. The only way we could do that was to talk to customers about what’s not being done. Our brand storytelling drives everything within our organization.

Even in a world of high-tech communications, story-telling can be the best way to get a message a...

And the article even begins with a story!

The Story Dojo

[Disclaimer: "Kathy's Insight" is usually simply another pithy excerpt from the Scooped article] Mary Alice is a Story Activist, specialising in using story in service of positive systemic shift and to access and create collective intelligence on critical issues. Her art is creating and hosting spaces for wise action, and narrative practice forms a key part of her work, focusing both on Storytelling and StoryWork and the emergent space in-between.  

The 3-minute storytelling lesson you won’t forget | Public Words

"This 3-minute ad from Thailand packs a powerful wallop in a very short space.  And it suggests several lessons for good storytelling."

9 Video Clips of Business Leaders Sharing Business Stories: Anecdote

[Disclaimer: "Kathy's Insight" is usually simply another pithy excerpt from the Scooped article]

Here are 9 examples from some of the world’s top business leaders who purposely and systematically share stories to help their message to stick. You might like to review our guide to spotting stories so the stories leap out of the videos for you.

PlexusCalls - Storytelling for Leaders, Organization and Communities - Plexus Institute

This call was recorded and is available for listening. Some excellent insights!

Once Upon A Time At The Office: 10 Storytelling Tips To Help You Be More Persuasive

[Disclaimer: "Kathy's Insight" is usually simply another pithy excerpt from the Scooped article] Recently I had the opportunity to sit down to discuss this topic with Susan Fisher, a strategic communication expert and principal at First Class. “People are always telling stories; why don’t they do it at work?" asks Fisher. “It’s because they have been taught that at work you use logic and slides and statistics; this seems more professional. Telling stories seems too emotional and possibly manipulative. So people stick to facts and numbers. But the truth is that real emotions always work better, because that is the way to reach hearts and minds, and also people get to see the real you. It’s authentic.”

How to Tell Your 'Story of Self' | BillMoyers.com

[Disclaimer: "Kathy's Insight" is usually simply another pithy excerpt from the Scooped article] 

The key focus is on choice points: moments in our lives when values are formed because of a need to choose in the face of great uncertainty. When did you first care about being heard, or learn that you were concerned about the issue on which you want to take action? Why? When did you feel you had to do something about it? Why did you feel you could? What were the circumstances? What specific choice did you make?