Online privacy around the world
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TiVo to Buy TRA, Which Tracks Buying Habits of TV Viewers

The acquisition is TRA, a research company that observes whether television viewers actually buy the products advertised during the program.
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Scooped by Craig Butt
Scoop.it!

TiVo to Buy TRA, Which Tracks Buying Habits of TV Viewers

The acquisition is TRA, a research company that observes whether television viewers actually buy the products advertised during the program.
more...
No comment yet.