Once Upon a Time In Wonderland
1 view | +0 today
Follow
Your new post is loading...
Your new post is loading...
Scooped by Nora Abellasaa
Scoop.it!

Once Upon a Time in Reality

The show Once Upon a Time in Wonderland and its commercials give off a very different message when viewed and analyzed as a unit.

Nora Abellasaa's insight:

Monica Sabella                                                                       November 10, 2013

Screen Studies                       

                                                T.V. Research Project

                        Analytical Profile of Once Upon a Time in Wonderland

 

            On the night of October 10, the pilot episode of Once Upon a Time in Wonderland aired on ABC Family. As the title implies, it stemmed from the hit series Once Upon a Time and initially rode on the other’s success. Still, the vivacious characters which now inhabit Wonderland are what bring me back to my comfortable seat in front of the T.V. every Thursday night. Australian actress, Sophie Lowe, is introduced to the audience as Alice. Her spirited and courageous presentation of Carroll’s protagonist is really quite refreshing. Creators Edward Kitsis, Adam Horowitz, and Zack Estrin must have desired to truly give their audience an interesting experience for the first episode opens to find Alice in an insane asylum about to receive a questionable lobotomy. Her father wishes to wipe her mind completely of Wonderland and of her lost love, the genie Cyrus, killed by the Queen of Hearts. She is rescued by her friend the Knave of Hearts (played by British actor, Michael Socha) and returns to Wonderland on the rumor that Cyrus may have survived. The evil Queen of Hearts is played by Emma Rigby. In order to exact revenge onAlice, Rigby joins forces with Naveen Andrews who plays the power hungry wizard, Jafar.

            As the show is broadcasted on a family channel and at a reasonable after dinner hour, I feel it is catered for a family audience. The story is staged in a fantasy world all will recognize. The characters chosen to inhabit the story are those that both children and parents will be fairly familiar with. Aladdin is one of the most popular Disney cartoons. A character was taken directly from that movie. Robin Hood and the Beast have already made appearances in two episodes. But, for the benefit of the parents, these characters have grown in depth. They have assumed larger roles and intriguing back-stories, which invite the adult audience to view them more seriously. Special effects, though not fantastic, give a sort of video game look to it which may appeal to Gamers. The commercials also provide a surplus of information. These vary in subject matter from toys to hair products to diapers. Audiences are given a glimpse of dramas shown later in the evening as well as previews for popular family movies coming to theaters. Also, the car commercials never strayed far from six-seated vehicles. Based on the products advertised, the story’s theme, and the selected previews of upcoming shows I don’t believe a father figure is included in this audience.

        Once Upon a Time in Wonderland is about Alice returning to Wonderland on the slim chance that her love may be alive and of her journey to find and rescue him. Therefore, the main theme of this series seems to be that true love is attainable and worth fighting to keep; that fairy tales aren’t all fiction. The various commercials shown in each episode seem, at first, to support this claim. Advertisements suggest new cars, ipads, phones, and beauty products will alter the way you look, the way in which you view things, as well as how you are viewed by others. Adds for sales in clothing stores subtly hint that though one is poor it is still possible to look beautiful. And what better show to attach such messages to then one which may very well have Cinderella appearing for a cameo in next week’s episode. But, after viewing multiple episodes and countless commercials, I have come to the conclusion that the producer is actually delivering a very different message from that of the show. The commercials imply that fairy tale endings are not actually possible. The closest one will ever come to achieving that state of happiness is through material things. Things like trips to casinos inFlorida, new Toyotas, and better deodorant is what will really make us happy. Between episode clips, advertisements for Health Insurance are also shown. I can only presume that the channel is attempting to recall its viewer to the fact that though happy endings are quaint, it is better for adults to be prepared. So, the messages given to us from the show and its commercials are actually quite contradictory.

            The final combination of Once Upon a Time in Wonderland and its commercials produces an extremely pessimistic outlook. Between every twenty minutes of fairy tale a flash of reality shoots past, straight at the viewer. This pattern continues even after the show has finished. It is repeatedly alerting us to the fact that accepting reality and focusing on the here and now, though difficult, is what we should be doing. I think this repeated interchange exerts a feeling of acceptance for life as it is. It leaves the impression that true love and fantasy are fiction and have no place in our troubles and dealings of everyday life. Though this is not new information to the viewer, a desire for true love and an escape from reality is what caused him to sit down and watch the show in the first place. In the end, then it seems that the producers are simply using this show as an agent to increase sales. I don’t believe this is fair to the viewer, because today one is forever being bombarded with advertisements, from billboards to the internet. I feel one should be able to relax and fantasize about true love without the incessant reminder of reality thrown at him every fifteen minutes.

more...
No comment yet.
Scooped by Nora Abellasaa
Scoop.it!

Can Once Upon a Time in Wonderland Save ABC's 8/7c Timeslot on Thursdays?

Can Once Upon a Time in Wonderland Save ABC's 8/7c Timeslot on Thursdays? | Once Upon a Time In Wonderland | Scoop.it
Just as Marvel's Agents of S.H.I.E.L.D.  has been tasked to open ABC's Tuesday night lineup, fellow new series Once Upon a Time in Wonderland has the dubious honor of filling the network's problematic Thursdays at 8/7c timeslot, which hasn't...
Nora Abellasaa's insight:

This page helped reinforce my belief that Once Upon a Time in Wonderland is targetted particularly to a female audience. It brought up excellent points which supported its claim as well as provided numerical evidence in the form of percentages.

more...
No comment yet.
Scooped by Nora Abellasaa
Scoop.it!

Once Upon a Time in Wonderland Takes Alice Down the Rabbit Hole Again

Once Upon a Time in Wonderland Takes Alice Down the Rabbit Hole Again | Once Upon a Time In Wonderland | Scoop.it
Once upon a time, a young girl named Alice took a trip down a rabbit hole and experienced fantastical adventures that would sound insane to anyone in the real world.
Nora Abellasaa's insight:

In this article, the author brought in the creators of Once Upon a Time in Wonderland to ask a few questions. I used the infromation gleaned from this article to support my claim which stated that the charcters in this story have grown in depth in the hopes of catering to the adult portion of the audience.

more...
No comment yet.
Scooped by Nora Abellasaa
Scoop.it!

'Once Upon a Time in Wonderland' TV review: Stay dark, Alice

'Once Upon a Time in Wonderland' TV review: Stay dark, Alice | Once Upon a Time In Wonderland | Scoop.it
I've been ruined by "American Horror Story: Asylum." There is simply no other way to explain my unfair belief that "Once Upon a Time in Wonderland" (7 p.m. CT Oct. 10, ABC; 2.5 stars out of 4) ewill...
Nora Abellasaa's insight:

This article was especially helpful to writing my analysis paper because it was very critical of the show. The majority of the other articles I found only skimmed the surface, speaking more of the story line and less of its deeper essence. I used this article to help prove for several reasons why Once Upon a Time in Wonderland is catered more towards the family than a full adult audience.

more...
No comment yet.
Scooped by Nora Abellasaa
Scoop.it!

'Once Upon a Time in Wonderland' review

'Once Upon a Time in Wonderland' review | Once Upon a Time In Wonderland | Scoop.it
The next time we see her, she's a pretty teenager who has returned to Wonderland to prove to her skeptical father that she was telling the truth about the hookah-smoking caterpillar and the Cheshire cat.
Nora Abellasaa's insight:

This piece layed out the basic story line and described the characters of the show in detail. It also covered the actors playing the parts and told why it was believed the casting might intice a wider variety of interests in the audience.

more...
No comment yet.
Scooped by Nora Abellasaa
Scoop.it!

'Once Upon a Time in Wonderland': The Red Queen Shows Her Power

'Once Upon a Time in Wonderland': The Red Queen Shows Her Power | Once Upon a Time In Wonderland | Scoop.it
The search for the genie's bottle begins, while The Red Queen and Jafar play power games in 'Once Upon a Time in Wonderland' season 1 episode 2: 'Trust Me.'
Nora Abellasaa's insight:

This article was beautiful. It rambled off the exact points I discovered in analyzing this show and its commercials. Both the author of the article and I found that the deeper meaning was true love and how the desire of finding it is echoed in our world. And the question often arises as to whether it actually exists and whether it is worth believing in.

more...
No comment yet.
Scooped by Nora Abellasaa
Scoop.it!

Once Upon a Time in Wonderland's Sophie Lowe: Alice Will Stop at Nothing to Get Cyrus

Once Upon a Time in Wonderland's Sophie Lowe: Alice Will Stop at Nothing to Get Cyrus | Once Upon a Time In Wonderland | Scoop.it
Once Upon a Time in Wonderland took viewers back down the rabbit hole last week, but this isn't the Alice you remember from your childhood.
Nora Abellasaa's insight:

Natalie Abrams's interview with Sophi Lowe(Alice) was quite informative. Through Lowe's description of her character, I was better able to understand the theme of the whole show. This in turn, helped me to discover the underlying messages presented to the audience through its many commercials.

more...
No comment yet.