Omikron44
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Omikron44
www.o44.gr  ::  Data-driven Digital Agency
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3 Ways LinkedIn Advertising is Different Than Other Paid Social Platforms by @wilcoxaj

3 Ways LinkedIn Advertising is Different Than Other Paid Social Platforms by @wilcoxaj | Omikron44 | Scoop.it
LinkedIn Advertising gets classified a few ways. It gets called “Paid Social,” but it’s not very social. It gets called “Display,” but it shares very little with other Display channels.
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SEO Rank Correlations and Google Ranking Factors 2014 (Infographic)

SEO Rank Correlations and Google Ranking Factors 2014 (Infographic) | Omikron44 | Scoop.it

How has Google changed in 2014? According to the Infographic, “Good rankings are based on many factors, but the study revealed that nothing is more important to optimal SEO as high quality, relevant content".

 

Read more at: http://www.business2community.com/infographics/seo-rank-correlations-google-ranking-factors-2014-infographic-01055017


Via Antonino Militello
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Paola Cinti's curator insight, November 7, 2014 1:51 AM

aggiungi la tua intuizione ...

Ken Horst's curator insight, December 1, 2014 2:31 PM

More helpful info for people trying to grow their organic visitor traffic.  High quality relevant content continues to be the best answer

Rafael Jimenez Rodriguez's curator insight, December 8, 2014 2:55 AM

 http://justonenetwork.com/usuario/registro/Liderrafajr

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Social Media Engagement is Not a Strategy

Social Media Engagement is Not a Strategy | Omikron44 | Scoop.it

 
Social media marketers are keen to drive engagement but it may not necessarily be a viable strategy. In fact, it comes at a cost. Mark Schaefer has a great point: we often confuse the means with the end...

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What are the 3 Ultimate PPC Metrics For eCommerce? by @marketergeorge

What are the 3 Ultimate PPC Metrics For eCommerce? by @marketergeorge | Omikron44 | Scoop.it
When eCommerce and online advertising first took off, Cost Per Click (CPC) was the primary KPI everyone watched.
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The Top 13 Factors for Google Local Carousel by @sergiuliano

The Top 13 Factors for Google Local Carousel by @sergiuliano | Omikron44 | Scoop.it
Goal! Being listed on Google Local Carousel makes the difference in terms of business revenue.  Studies have shown an excellent click-through rate and conversion rate achieved by companies displayed in Google’s Local Carousel.
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How to Set SMART Marketing Goals for 2014 [Free Template]

How to Set SMART Marketing Goals for 2014 [Free Template] | Omikron44 | Scoop.it
It's the most wonderful time of the year! A time for baking cookies, strategically choosing which gift to select in your office Yankee Swap, and, hopefully, letting some of that strategy pour over into your 2014 planning and goal setting.
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Scoop.It for SEO – A New World of Curation [Infographic]

Scoop.It for SEO – A New World of Curation [Infographic] | Omikron44 | Scoop.it

For almost everyone who is a part of the online world coming up with fresh content consistently is a big challenge. Practically every guideline advises that content should be engaging, informative and relevant every single time. Consequently, content curation has taken off in a big way.

Simply put, content curation is the process of curating relevant and interesting content from various sources on the web and putting them together and publishing them on a personal site or blog. As a result of the popularity of the content curation process, a number of content marketing tools have been introduced. These tools are meant to help in the process of content marketing and SEO and facilitate the process of curation...


Via Lauren Moss
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Annie 's curator insight, December 5, 2014 8:18 PM

Scoop.it helps with the process of curating content. This is a must for your social media.

drula eric's curator insight, December 1, 2016 12:47 AM
Instagram POURSUIT fils opération séduction Avec Une nouvelle Fonctionnalité Qui devrait ravir des ses 500 millions de Membres et plus particuliérement les Professionnels. En effet, les réseaux sociaux d'Excellents are outils versez partager et Échanger, Mais il y a also des commentaires désobligeants, les insultes OÜ spam. https://www.instagram.com/esselte974/
Elizabeth Hutchinson's curator insight, April 12, 1:19 AM
I have used Scoop.it for years. It is one of the best content curation tools I know. Great for sharing and adding your own thoughts. 
 
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Remarketing: How to Make Your Content Marketing and SEO up to 7x More Awesome

Remarketing: How to Make Your Content Marketing and SEO up to 7x More Awesome | Omikron44 | Scoop.it
Posted by larry.kim
This post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of Moz, Inc.
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Matt Cutts Wants To Know How You Would Improve Google Webmaster Tools by @mattsouthern

Matt Cutts Wants To Know How You Would Improve Google Webmaster Tools by @mattsouthern | Omikron44 | Scoop.it
Matt Cutts, Google’s head of search spam, published a post on his personal blog today asking for feedback about how Google can improve Webmaster Tools in 2014.
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The increasing importance of a mobile-optimized experience

The increasing importance of a mobile-optimized experience | Omikron44 | Scoop.it
We're squarely in a multi-screen world and people are using smartphones to search, shop and get things done more often than ever.
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Outrank Your Competitors With Advanced Keyword Research: Interview With Stoney deGeyter by @johnrampton

Outrank Your Competitors With Advanced Keyword Research: Interview With Stoney deGeyter by @johnrampton | Omikron44 | Scoop.it
As part of our SEJ interview series, Stoney deGeyter of Pole Position Marketing shares some tips for advanced keyword research tactics that will help you outrank your competitors.
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Select a new, better performing campaign type for acquiring customers on Search and Display

Select a new, better performing campaign type for acquiring customers on Search and Display | Omikron44 | Scoop.it
People are always looking to connect with useful information in the moments that matter - whether searching on keywords related to a product or reading highly relevant content on websites beyond search.
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Google Analytics: Avoiding Premature Speculation by @brettdixon

Google Analytics: Avoiding Premature Speculation by @brettdixon | Omikron44 | Scoop.it
  The numbers don’t lie, but they are often misinterpreted. Most of us use Google Analytics – it’s free, it’s accurate and it’s brilliant.
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Should you Use Content Creation or Content Sharing? [Infographic]

Should you Use Content Creation or Content Sharing? [Infographic] | Omikron44 | Scoop.it

Content is a very important part of a company’s social media presence, and as a pivotal part of your marketing mix, it’s crucial to understand whether sharing content or creating content is right for business and activities...


Via Lauren Moss
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Marco Favero's curator insight, April 22, 2015 5:40 AM

aggiungi la tua intuizione ...

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The 5 Basic Landing Pages Every Content Marketer Should Consider Having

The 5 Basic Landing Pages Every Content Marketer Should Consider Having | Omikron44 | Scoop.it
Landing Pages for Content Marketing
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Benjamin Labarthe-Piol's curator insight, November 3, 2014 12:41 PM

Critical topic

Terence's curator insight, January 9, 2015 7:45 AM

Landing pages, done WELL and for the right traffic, can BE your website.

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50 Things You Need To Know About Pinterest by @albertcostill

50 Things You Need To Know About Pinterest by @albertcostill | Omikron44 | Scoop.it
Image Credit: Roxanne Ready/Flickr Was there a site as dominating as Pinterest was in 2013? We don’t think so. Pinterest had a phenomenal year, and that’s putting it lightly.
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How attribution modeling increases profit for Baby Supermall

How attribution modeling increases profit for Baby Supermall | Omikron44 | Scoop.it
"Attribution modeling changes everything."
That's what Joe Meier of Baby Supermall told us recently.  If you're looking for alphabets or monkeys on your new baby bedding, Baby Supermall is the place to be.
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Google Is Testing Embedded Images In Search Results Snippets by @mattsouthern

Google Is Testing Embedded Images In Search Results Snippets by @mattsouthern | Omikron44 | Scoop.it
SEJ reader Samuel Edwards, from Tenthwave Digital, gave us a heads up about something he recently spotted while doing a Google search. Google appears to be testing embedded images in the snippets of web search results.
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Google Toolbar PageRank Has Been Updated, First Update In Over 10 Months by @mattsouthern

Google Toolbar PageRank Has Been Updated, First Update In Over 10 Months by @mattsouthern | Omikron44 | Scoop.it
Just a couple months ago Matt Cutts said he would be surprised to see an update to Google Toolbar PageRank by the end of this year.
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Kyle Rush Reveals How the Obama Campaign Broke Every Online Fundraising Record: Free #MozCon Video

Posted by EricaMcGillivray

Every year at MozCon, I have the joy of working with our fabulous MozCon speakers. One of the speakers, who we were most excited about for MozCon 2013, was Kyle Rush.
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How & Why Digital Marketing Professionals Are Missing Out on Potential Clients by @malditojavi

How & Why Digital Marketing Professionals Are Missing Out on Potential Clients by @malditojavi | Omikron44 | Scoop.it
It doesn’t matter if you’re an SEO, developer, or marketer.
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The Complete Guide to Launching a New Website by @StevenMacd0nald

The Complete Guide to Launching a New Website by @StevenMacd0nald | Omikron44 | Scoop.it
Due to the fast paced nature of the web, a site redesign is an important part of the optimizing your site and creating a better user experience. Best practices today may not be viewed as best practices tomorrow.
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Introducing the new Opportunities tab: find more ways to improve your AdWords performance

Introducing the new Opportunities tab: find more ways to improve your AdWords performance | Omikron44 | Scoop.it
We launched the Opportunities tab in 2009 as your personal AdWords assistant, surfacing insights to help you improve your performance in AdWords. Today we’re announcing the new Opportunities tab.
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How to Create Custom Audience Segments in Google Analytics [Quick Tip]

How to Create Custom Audience Segments in Google Analytics [Quick Tip] | Omikron44 | Scoop.it
I'm gonna be straight with you: Google Analytics is a beast. I've been learning and using it for over two years, but I'm still discovering new (or at least new to me) tools and reports that I should be using.
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Be the Result that Google Wants to Rank

Be the Result that Google Wants to Rank | Omikron44 | Scoop.it
Posted by Kristina Kledzik
As SEOs, we're the only type of online marketers who pay little to no attention to the people who actually visit our websites.
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