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The Complete History of Social Media | Visual.ly

The Complete History of Social Media | Visual.ly | بب | Scoop.it
Here is the complete history of social media interactive graphic. This is a very informative and perspective building piece.

Via Khaled El Ahmad
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How To Post Smart And Successful Facebook Page Updates [Infographic]

How To Post Smart And Successful Facebook Page Updates [Infographic] | بب | Scoop.it
Pagemodo recently published a beautiful infographic that covers the basics of how content functions on Facebook. And although your page might differ (always measure!

Via Khaled El Ahmad
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10 Awesome Twitter Analytics and Visualization Tools

10 Awesome Twitter Analytics and Visualization Tools | بب | Scoop.it
Check out this article to discover 10 of the most powerful Twitter analytics and visualization tools so you can analyse and visualize your Twitter network!

Via Beth Kanter, Khaled El Ahmad
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Beth Kanter's curator insight, April 15, 2013 10:12 AM

Blog post with descriptions and screen captures of Twitter Analytics and Visualizaiton tools - 


After researching over a thousand Twitter Tools for the Twitter Tools Book I came across many tools that tried to add value by presenting a different way to visualize or analyze your tweets, the people in your network, and the tweets from the people in your network.

Many tools tried to add value and failed.  At least they tried.  The following tools, however, stand out in my mind as exceptional or entertaining and I recommend you check them out if you want to analyze and visualize your activity on Twitter.

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Is Your Business Monitoring What Matters On Social Media? [INFOGRAPHIC]

Is Your Business Monitoring What Matters On Social Media? [INFOGRAPHIC] | بب | Scoop.it

A recent study revealed that almost half of companies are not monitoring their online social media communities.

 

More than one-third said that they only measure Likes, comments and interactions on Facebook, with fewer than one in four actively measuring the ROI of their social media campaigns.

Social media affects your bottom line; brands that are proactively using these tools see numerous benefits. And for those that aren’t, the absence of social media can also impact their bottom lines, albeit in a very different way.

This infographic takes a closer look at why the shift to in-depth social media monitoring is critical for the modern business.


Via Lauren Moss, Beth Kanter, Khaled El Ahmad
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Irvin Banut's comment, April 19, 2013 3:49 PM
Thank you so much Martin for this valuable insight. I will definitely check out Google+ as well.
Karl Wabst's curator insight, April 21, 2013 3:32 PM

The recent SEC ruling on Regulation FD may bring more attention to social media monitoring. http://sco.lt/5GMM1x

Drew Hodges's curator insight, February 19, 2015 5:58 PM

This article looks at how we have almost become lazy with our sampling methods. For example when we look up keyword searches like a brand name, it is more effective to look at the whole conversation. Another common metric we use is using sample sets of data, although there is so much data it would be impossible to look at every single piece of data, it is important to set a sample size big enough so that the data has minimal outliers. For example a sample size of 10 might give you a totally different picture than a sample size of 100.  

 

What is not talked about in this article that was touched on in class was the idea of getting the whole picture. For example with software they may be using keywords like they say in the article but it may not have the typical connotation when read in context of the statement.