Nonprofits In The Mobile Era
105 views | +0 today
Follow
 
Scooped by Julia Campbell
onto Nonprofits In The Mobile Era
Scoop.it!

Mobile Giving: Shortens gap between emotion and giving

Mobile Giving: Shortens gap between emotion and giving | Nonprofits In The Mobile Era | Scoop.it
River of Refuge has the kind of story that compels people to get involved when they hear it. And give money. But the question became: how can we shorten...
more...
No comment yet.
Nonprofits In The Mobile Era
This topic covers articles relating to nonprofits adapting to the explosion of mobile usage and best practices in harnessing mobile devices for good.
Curated by Julia Campbell
Your new post is loading...
Your new post is loading...
Scooped by Julia Campbell
Scoop.it!

2 Essential Mobile Apps Your Nonprofit Should Be Using

2 Essential Mobile Apps Your Nonprofit Should Be Using | Nonprofits In The Mobile Era | Scoop.it
Want to reach more of your supporters and better connect with millennials? Here are 2 essential mobile apps for nonprofits.
more...
Norman Reiss's curator insight, November 6, 2015 10:13 AM

Have you heard about these?...

Scooped by Julia Campbell
Scoop.it!

6 Apps That Fit Charity Into Your Daily Routine

6 Apps That Fit Charity Into Your Daily Routine | Nonprofits In The Mobile Era | Scoop.it
These free apps transform charitable giving into an easy and convenient activity, without interfering with your everyday schedule.
more...
No comment yet.
Scooped by Julia Campbell
Scoop.it!

One App Has Revolutionized How the Red Cross Mobilizes Volunteers

One App Has Revolutionized How the Red Cross Mobilizes Volunteers | Nonprofits In The Mobile Era | Scoop.it
This is a successful way to solicit aid in a digital world.
more...
No comment yet.
Scooped by Julia Campbell
Scoop.it!

Five ways charities use gamification

Five ways charities use gamification | Nonprofits In The Mobile Era | Scoop.it
Charities are using gaming, such as researching cancer cures through an app, to increase the reach of their message
more...
No comment yet.
Scooped by Julia Campbell
Scoop.it!

Nonprofit Mobile Strategy in 8 Easy Steps | Cornerstone OnDemand Foundation

Nonprofit Mobile Strategy in 8 Easy Steps | Cornerstone OnDemand Foundation | Nonprofits In The Mobile Era | Scoop.it
At every marketing conference I’ve attended in each of the past 10 years, there’s always the same bold prediction:  This is the year of mobile!

According to a recent report from Comscore, the number of mobile users surpassed desktop users in 2014.  Perhaps we have finally reached the mobile tipping point.  If 2015 is, in fact, “the year of mobile,” what marketing strategies should a nonprofit adopt to engage their mobile audience?     
more...
No comment yet.
Scooped by Julia Campbell
Scoop.it!

Mobile Now Accounts for 50.3% of All Ecommerce Traffic – Shopify

Mobile Now Accounts for 50.3% of All Ecommerce Traffic – Shopify | Nonprofits In The Mobile Era | Scoop.it
A blog about ecommerce marketing, running an online business and updates to Shopify's ecommerce community.
more...
No comment yet.
Scooped by Julia Campbell
Scoop.it!

Three reasons for going mobile now that you may have missed

Three reasons for going mobile now that you may have missed | Nonprofits In The Mobile Era | Scoop.it
Nonprofits often ask me why mobile engagement and fundraising are important to nonprofits. Beyond data points like smartphone penetration in the US approaching 70% and that 91% of the time a person’s phone is within arm’s length, there are three data points that you may have missed.  And they’re extremely important. They should motivate your …
more...
No comment yet.
Scooped by Julia Campbell
Scoop.it!

Mobile Technology Fact Sheet

Mobile Technology Fact Sheet | Nonprofits In The Mobile Era | Scoop.it
Key data points on mobile technology from the Pew Research Center's Internet & American Life Project
more...
No comment yet.
Scooped by Julia Campbell
Scoop.it!

Baby Boomers Want to Text Their Donations

Baby Boomers Want to Text Their Donations | Nonprofits In The Mobile Era | Scoop.it

Nonprofits looking for donations from people who text via smartphones should target Baby Boomers, according to findings from a recently completed survey.

more...
No comment yet.
Scooped by Julia Campbell
Scoop.it!

Mobile Giving: Shortens gap between emotion and giving

Mobile Giving: Shortens gap between emotion and giving | Nonprofits In The Mobile Era | Scoop.it
River of Refuge has the kind of story that compels people to get involved when they hear it. And give money. But the question became: how can we shorten...
more...
No comment yet.
Scooped by Julia Campbell
Scoop.it!

3 Guidelines for Mobile Subject Lines

3 Guidelines for Mobile Subject Lines | Nonprofits In The Mobile Era | Scoop.it
There are plenty of articles on subject lines and how to get the most out of them, but what about on mobile phones? The mobile subject line has very limited space to perform its job; it's kind of like forcing a tiger to fight in a birdcage. The following simple guidelines will equip you with the tools you need to survive the mobile jungle: 
more...
No comment yet.
Scooped by Julia Campbell
Scoop.it!

Ask an Expert: What Small Businesses & Organizations Need to Know About the Influence of Mobile on Social Media

Ask an Expert: What Small Businesses & Organizations Need to Know About the Influence of Mobile on Social Media | Nonprofits In The Mobile Era | Scoop.it
If you own a small business, chances are you’ve already heard lot about mobile and why it’s so important to provide a positive mobile experience for everyo
more...
No comment yet.
Scooped by Julia Campbell
Scoop.it!

Mobile Madness

Mobile Madness | Nonprofits In The Mobile Era | Scoop.it
If your organization’s messages aren’t getting read, your constituents aren’t engaging. And if they aren’t engaging, they probably aren’t donating. Our quick check of nonprofit emails in our inboxes suggests that the vast majority are not mobile-friendly.
more...
No comment yet.
Scooped by Julia Campbell
Scoop.it!

Get your nonprofit mobile ready for year-end fundraising - JCSM

Get your nonprofit mobile ready for year-end fundraising - JCSM | Nonprofits In The Mobile Era | Scoop.it
Getting “mobile-ready” is no longer an option for nonprofits, or any entity with online properties such as a website, email newsletter or social media channels. We all know that everyone is addicted to their smartphone. 92% of teens access the Internet via their smartphones daily, and almost two-thirds of Americans own a smartphone. It’s the predominant method for going online, and ... Read More
more...
No comment yet.
Scooped by Julia Campbell
Scoop.it!

Mobile Giving Trends for 2015

Mobile Giving Trends for 2015 | Nonprofits In The Mobile Era | Scoop.it
One thing is for sure: 2015 will be a banner year for mobile. Find out what specific trends are in store for mobile giving.
more...
No comment yet.
Scooped by Julia Campbell
Scoop.it!

Candy Crush for change: could your charity create the next big app?

Candy Crush for change: could your charity create the next big app? | Nonprofits In The Mobile Era | Scoop.it
Candy Crush for change: could your charity create the next big app?
more...
No comment yet.
Scooped by Julia Campbell
Scoop.it!

How to Implement a Mobile Strategy for Your Nonprofit

How to Implement a Mobile Strategy for Your Nonprofit | Nonprofits In The Mobile Era | Scoop.it
Slides from my webinar: How to Implement a Mobile Strategy for Your Nonprofit.
more...
No comment yet.
Scooped by Julia Campbell
Scoop.it!

Donors Who Give by Text Want to Give More, Study Finds

Eighty-five percent of donors would be willing to give $25 to $50 through their phones. Mobile contributions currently can't exceed $10 apiece.
more...
No comment yet.
Scooped by Julia Campbell
Scoop.it!

Facebook Ads on Mobile are Cheaper and More Effective, Study Shows

Facebook Ads on Mobile are Cheaper and More Effective, Study Shows | Nonprofits In The Mobile Era | Scoop.it
A study has revealed that Facebook News Feed ads are both less expensive and have a higher CTR on mobile than their desktop equivalents. The study, by
more...
No comment yet.
Scooped by Julia Campbell
Scoop.it!

Text Giving Increases in Popularity, Study Finds

Respondents to the latest Text Donation Study from the mGive Foundation ranked text giving as the most preferred method of making a gift....
more...
No comment yet.
Scooped by Julia Campbell
Scoop.it!

Mobile Donors Stick Around

Mobile Donors Stick Around | Nonprofits In The Mobile Era | Scoop.it

Retention rates for mobile subscribers who opt-in to receive messages or donate via text are on average 80 percent, according to data released by The mGive Foundation.

 
more...
No comment yet.
Scooped by Julia Campbell
Scoop.it!

Using Mobile Giving to Raise More Money for Your Nonprofit

Using Mobile Giving to Raise More Money for Your Nonprofit | Nonprofits In The Mobile Era | Scoop.it
Listen to John Wiley explain how River of Refuge leveraged the RAZ Mobile giving platform to help his nonprofit raise close to $30,000 and to sustain the organization's mission :“To break the cycle of homelessness and restore dignity to individuals a...
more...
No comment yet.
Scooped by Julia Campbell
Scoop.it!

Three-Step Mobile Strategy for Fundraising

Three-Step Mobile Strategy for Fundraising | Nonprofits In The Mobile Era | Scoop.it
Julia Campbell's insight:

Stepping into the world of mobile fundraising may seem like parachuting into the middle of a wild jungle with nothing but a canteen and backpack.  You look around; it’s unfamiliar. There are no roads, and you have no map. You could literally venture anywhere and not know if you’re going the right way or walking into a dark cave of tarantulas, á la Indiana Jones.  

more...
No comment yet.
Scooped by Julia Campbell
Scoop.it!

How to Develop a Successful Mobile Strategy in 4 Steps

How to Develop a Successful Mobile Strategy in 4 Steps | Nonprofits In The Mobile Era | Scoop.it
Mobile marketers need some help understanding their customers. This article explores some tangible ways for businesses to understand how customer behavior and preferences can be profiled to drive engagement and increased conversion.
more...
No comment yet.