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Apple — The new iPad — It’s brilliant from the outside in.

Apple — The new iPad — It’s brilliant from the outside in. | nieuwe ipad | Scoop.it
Retina Display A5X Chip iSight Camera Next-Generation Wireless App Store

Four times more pixels than iPad 2. Razor-sharp text. Richer colours. The Retina display transforms the entire iPad experience. So everything looks and feels incredibly lifelike and perfectly detailed.

iPad 2

The new iPad

iBooks Photos Maps Mail

The best display ever on a mobile device.

Everything you do with iPad, you do through its large, beautiful display. And when the display is better, the entire iPad experience is better. The Retina display on the new iPad features a 2048x1536 resolution, 44 per cent greater colour saturation and an astounding 3.1 million pixels — in the same 9.7-inch space. That’s four times the number of pixels in iPad 2 and a million more than an HDTV. Those pixels are so close together, your eyes can’t discern individual ones at a normal viewing distance. When you can’t see the pixels, you see the whole picture. Or article. Or game. In ways you never could before.

The new iPad has a million more pixels than an HDTV.

Breakthrough technology. For a breakthrough display.

In order to create a display with four times the pixels, we had to design it in a completely new way. You see, every pixel in a display has multiple signals telling it when to light up. But when you have a lot of pixels and a lot of signals on the same plane, signals get crossed and image quality suffers. To make sure everything on the new iPad looks crystal clear, Apple engineers elevated the pixels onto a different plane — separating them from the signals. It’s technology that’s breakthrough. Just like the new iPad itself.

See how it works

The A5X chip with quad-core graphics drives four times the pixels of iPad 2, yet it delivers the same smoothness and fluidity iPad is known for. Even with all that extra oomph, the new iPad still gets an amazing 10 hours of battery life.

More power on display.

The Retina display on the new iPad wouldn’t be possible without the new and powerful A5X chip. It drives power to every one of the 3.1 million pixels in the display. And its quad-core graphics processing makes everything you do on iPad feel incredibly responsive. From the little things like swiping, scrolling and pinching to the big things like editing photos in the new iPhoto, applying filters and transitions in iMovie and, of course, playing games.

Instant on. Touch and go.

You use your iPad all the time. A few minutes here, an hour or so there. And each time you press the Home button or open the Smart Cover, it’s ready to go. Instantly. That’s the work of flash storage. It’s fast and reliable, so you can get to your apps and do whatever you need to do, pronto.

Battery life spared.

The new iPad features a Retina display with four times the pixels of iPad 2 and quad-core graphics. How much of an effect does that have on battery life? Almost none. You still get up to 10 hours of power to read, watch, play, write and create whatever you want, all you want.1

The new iPad features Apple’s 5-megapixel iSight camera. Designed with advanced optics, it lets you shoot gorgeous photos and 1080p HD video.

Shoot 5-megapixel still images.

The 5-megapixel iSight camera features a backside illumination sensor that captures great-looking pictures whether by sunlight or candlelight. Autofocus, tap to focus and tap to set exposure functions mean every photo you take instantly becomes a frame-worthy gem. And with built-in face detection that automatically balances focus and exposure across up to 10 faces, there’s more room for more grins. So everyone look at iPad and say “Cheese”.

Record HD video in full 1080p.

Sometimes life takes you by surprise. You’re reading a best-seller on your iPad waiting for the morning train when you spy a gifted performer on the platform. Or you’re browsing the web on the sofa when your dog trots by wearing your daughter’s tutu. The iSight camera on the new iPad lets you capture all these unpredictable, beautiful and hilarious moments. In 1080p HD, no less. And with automatic video stabilisation, your recording is free of bumps and shakes. Which is a big advantage when you’re laughing uncontrollably.

It’s all in the lenses.

Megapixels matter. But the quality of a photo is determined by other things too — like the camera’s optics, image signal processor and software. The iSight camera uses advanced optics to give you the best picture possible. With an ƒ/2.4 aperture and a five-element lens, it captures light efficiently to produce a sharper overall image. And the hybrid infrared filter — typically reserved for expensive SLR cameras — keeps out harmful IR light for more accurate, uniform colours.

The advanced hybrid infrared filter keeps out harmful IR light, so you’ll see more accurate and uniform colours.

The larger ƒ/2.4 aperture lets in more light, so photos look brighter and better.

Built with the latest in wireless technology, the new iPad lets you connect to fast data networks around the world.2

World ready. And very well connected.

You use your iPad a lot. So it makes sense to want it with you wherever you go. The new iPad offers the most comprehensive support for fast networks around the world. It’s designed with mobile antennas that access a larger frequency spectrum. That means you can get online almost anywhere you are. You can even pop in a local SIM card to get a connection when you’re travelling.

Really really fast is your only option.

The new iPad supports fast mobile networks the world over — up to 4G LTE.2 So you can browse the web, stream content or download a film at incredibly fast speeds. It also works on GSM/UMTS worldwide network technologies, including HSPA+ and DC-HSDPA — the fastest 3G networks out there. You’ll see downlink speeds up to 42 Mbps with DC-HSDPA and up to 21.1 Mbps with HSPA+.3

iPad as a personal hotspot.

Now for the first time, you can share the high-speed data connection on your iPad. If your carrier supports it, iPad can act as a personal hotspot for connecting up to five devices — such as a MacBook Air, an iPod touch or another iPad — over Wi-Fi, Bluetooth or USB.

Cellular data service for iPad is available from the following carriers. Each carrier offers a range of data plan options.

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Apple — The new iPad — It’s brilliant from the outside in.

Apple — The new iPad — It’s brilliant from the outside in. | nieuwe ipad | Scoop.it
iPad is a magical window where nothing comes between you and what you love. And now that experience is even more incredible with the new iPad.
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