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Staring at a Blank Page: A Guide for a First-time Business Blogger -

Staring at a Blank Page: A Guide for a First-time Business Blogger - | New Marketing Know How | Scoop.it
One ordinary day, your boss finally decides that the company you work for would venture into a territory they’ve never explored before: business blogging. Everyone is both excited and apprehensive about this new undertaking.
Jill Woods's insight:

Blogging is a bit of a mystery to many small business owners. This may well encourage a few to put their toe in the water!

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Rescooped by Jill Woods from Learning & Technology News
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No Longer a Luxury: Digital Literacy Can’t Wait

Digital literacy is about more than just adding technology into the teaching we already do. The following common teaching practices that we have seen in classrooms as researchers and as parents of school-age children do not help develop digital literacy and may even kill students’ motivation to develop their savvy use of technology and the Internet. We must stop these practices. Immediately.


Via Nik Peachey
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John Rudkin's comment, September 3, 2013 12:07 PM
Every year, as the group who leave, leave badly equipped, they have been let down.
Melissa Marshall's comment, September 3, 2013 7:47 PM
yikes, a scary thought. I'm finding that it is partnership with parents that is making the most difference in our school community re: DL education.
John Williams's comment, September 4, 2013 3:57 PM
Bonnie I agree parents are important today so many seem to be tuned out to the needs of there children, it is a lot more than just material needs, that parents need to provide, and with the prevalence of single parent homes, it is even harder. I feel as much for the parent of these homes as I do for the children it can not be easy wearing all the hats.
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Bank Of America’s Epic Twitter Fail

Bank Of America’s Epic Twitter Fail | New Marketing Know How | Scoop.it
The megabank's customer service account delivered off-topic replies to angry tweets, making the whole brand look clueless.
Jill Woods's insight:

Even the pros make mistakes! Be careful what you post. 

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8 Simple Fixes for Lonely Blog Syndrome - LKR Social Media

8 Simple Fixes for Lonely Blog Syndrome - LKR Social Media | New Marketing Know How | Scoop.it
Jill Woods's insight:

8 top tips on driing traffic to your blog.

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Why Choose WordPress Anyway? | Social Media Marketing Made Easy | Facebook & Twitter for Business

Why Choose WordPress Anyway? | Social Media Marketing Made Easy | Facebook & Twitter for Business | New Marketing Know How | Scoop.it
What’s the difference between WordPress.org and WordPress.com? We get it. Typing in “WordPress” into Google and seeing that there’s a difference between WordPress.org and WordPress.com can get confusing.
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Facebook Now Has 1 Million Active Advertisers

Facebook Now Has 1 Million Active Advertisers | New Marketing Know How | Scoop.it
Facebook now has more than one million businesses actively advertising on the social network, the company announced Tuesday.
Jill Woods's insight:

Roumours and some statistics are showing a decline in Facebook use - I'm wondering what the true picture is.

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Rescooped by Jill Woods from SEO and Social Media Marketing
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5 Reasons Pinterest’s Search Engine Is Better Than Google’s

5 Reasons Pinterest’s Search Engine Is Better Than Google’s | New Marketing Know How | Scoop.it

Pinterest is a lifestyle searching tool for millions of people.

 

People go on there with excited eyes to look for amazing recipes to cook for dinner that weekend, find ways to dress to the tens for a special date, or find creative educational materials to teach children with.

 

Millions of users turn to Pinterest to enhance their lifestyle. And they are doing so by using the search function on Pinterest. Here’s a fun fact.

 

Did you know that Google has a search engine just for recipes? It’s been around for years, but almost nobody I know uses it.

 

Instead, most people I know automatically go to Pinterest if they want to find recipes to try out.

 

That’s not the only reason Pinterest is better than Google.

 

Here are 5 reasons why Pinterest’s search engine is better than Google.

 

Read more at: http://www.business2community.com/pinterest/5-reasons-pinterests-search-engine-is-better-than-googles-0589281

 


Via Antonino Militello
Jill Woods's insight:

Pinterest is still pretty new for many small business owners but hopefuly this article will help you see the power behind it.

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Online Marketing Man's curator insight, March 25, 2016 1:30 PM
Find really targeted people.
jasmine moriah gabrielle hummel's curator insight, April 6, 2016 7:37 PM
I still think google is better than pinterest
Willem Kuypers's curator insight, April 11, 2016 8:56 AM
Google est de moins en moins pertinent pour nos recherches sur internet. Voici explication pour utiliser Pinterest.
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Big Data, Analytics and the Future of Marketing & Sales

Big Data, Analytics and the Future of Marketing & Sales | New Marketing Know How | Scoop.it
There’s been so much written about Big Data that it’s sometimes hard to keep track of how – or whether – the conversation is actually progressing. Stats, best practices,
Jill Woods's insight:

Just talking to a friend about Big data yesterday - spooky 

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Content is Fire and Social Media is Gasoline

Content is Fire and Social Media is Gasoline | New Marketing Know How | Scoop.it
You know what happens when most companies launch a new, branded mobile application or other content-rich marketing program intended to effectively combine information and promotion and set the world
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2013 Search Engine Ranking Factors

2013 Search Engine Ranking Factors | New Marketing Know How | Scoop.it
The results are in! Come check out Moz's 2013 Ranking Factors as Matt Peters presents a preview of the results from the survey and correlation study.
Jill Woods's insight:

If you are working on your SEO strategy this is worth a read. Just grab a big cup of coffee first :-)

 

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Why We Have to Write Shorter - Business 2 Community

Why We Have to Write Shorter - Business 2 Community | New Marketing Know How | Scoop.it
Jill Woods's insight:

With attention spans getting shorter we need to curtail our writing if we want to engage people.

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Rescooped by Jill Woods from Content Marketing & Content Strategy
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If I Give Away my Content, Don’t I Give Away My Business?

If I Give Away my Content, Don’t I Give Away My Business? | New Marketing Know How | Scoop.it

The social web is an incredible gift to businesses everywhere. For the first time in history, we can create relationships and build trust with people far and wide … through our voice, our views, our expertise. But the only way to do that is by unlocking and unleashing our content.


Via Stefano Principato
Jill Woods's insight:

It takes a bit to get your head round sharing your expertise for free. However in the new world of social media and content marketing it is something small business owners need to understand.

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Stefano Principato's curator insight, June 18, 2013 4:01 AM

“If I give away my ideas, what is there left to sell?”

So let’s dig into this and see how the new information economy works.