The design mega reference files.
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The design mega reference files.
obviously, design and art related.
Curated by oz loya
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best brand identity manuals in the world.

best brand identity manuals in the world. | The design mega reference files. | Scoop.it
A collection of 48 best brand identity manuals in the world.
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what's the difference between a logo and a symbol?

what's the difference between a logo and a symbol? | The design mega reference files. | Scoop.it
And does the distinction even matter? Experts Michael Bierut of Pentagram and Brett Wickens of Ammunition weigh in.
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Proofing Tips for a Perfectly Printed Product

Proofing Tips for a Perfectly Printed Product | The design mega reference files. | Scoop.it
A flawless proofing procedure is essential for ensuring that your final digital print product lives up to your expectations. Learn more at blog.smartpress.com.
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The Dilemma of Underpaid Advertising Design

The Dilemma of Underpaid Advertising Design | The design mega reference files. | Scoop.it
Outsourcing design jobs is well embraced during this era.
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..the constant war against underappreciated artists.

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How to choose a colour scheme for your logo.

How to choose a colour scheme for your logo. | The design mega reference files. | Scoop.it
Understanding colour psychology is vital to designing an effective logo, says Martin Christie of Logo Design London.
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..how to choose a colour scheme for your logo.

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RGB vs CMYK vs PMS: Deciphering Design’s Confusing Color Jargon

RGB vs CMYK vs PMS: Deciphering Design’s Confusing Color Jargon | The design mega reference files. | Scoop.it
You may have heard the terms RGB vs CMYK vs PMS in relation to color when designing for print; learn the difference between them!
oz loya's insight:

..every designer should know this.

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Top ten rules for creative people.

Top ten rules for creative people. | The design mega reference files. | Scoop.it
When it comes to being a creative worker there is nothing more fun than making something that is really useful, beautiful, or both.
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I draw pictures all day.

I draw pictures all day. | The design mega reference files. | Scoop.it
What does it mean to be a doodler, to draw pictures all day? Why do we doodle? Most of all, what does it mean to our work? It turns out that the simple act of scribbling on a page helps us think, remember and learn.
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Elements of design quick reference sheet.

Elements of design quick reference sheet. | The design mega reference files. | Scoop.it
Last year, we created a Color Theory Quick Reference Poster - a cheat sheet designed to give you a quick overview of color theory at a glance.
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So You Want to Be a Graphic Designer?

So You Want to Be a Graphic Designer? | The design mega reference files. | Scoop.it
There are a lot of people that think being a graphic designer is easy. Sure it looks fun and is fun at times, but what they don't see is the behind the scenes work that takes place to make a success of the chosen career field.
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color thesaurus: correctly name any color imaginable.

color thesaurus: correctly name any color imaginable. | The design mega reference files. | Scoop.it
Ingrid Sundberg, a writer and children's book illustrator, created a very useful infographic chart for anyone struggling with color names. The writer says that she loves to collect words that can help give her stories variety and depth.
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key benefits of custom logo design

key benefits of custom logo design | The design mega reference files. | Scoop.it
Businesses need logos like they do customers – without a logo, your company lacks identity. If you think that logos are nothing more than unnecessary extras, think again. Where would Nike be without their trademarks swoosh? Where would Apple be without...
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why the color red revs you up (but lowers your IQ)

why the color red revs you up (but lowers your IQ) | The design mega reference files. | Scoop.it
Seven studies for designers and marketers about the complex and bizarre science of the color red.
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What Kind of Designers Do You Want to Strangle?

What Kind of Designers Do You Want to Strangle? | The design mega reference files. | Scoop.it
If you attended art school, I highly recommend a film called Art School Confidential.
oz loya's insight:

..types of designers, just to name a few.

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The Perfect Workspace (According to Science)

The Perfect Workspace (According to Science) | The design mega reference files. | Scoop.it
The perfect office: high ceilings, lots of colors, and round furniture. And plants. Don't forget the plants.
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how to generate a great idea

how to generate a great idea | The design mega reference files. | Scoop.it
This article was written for Inspirationfeed by Rachel Vera. She is currently associated with Wisestep, a referral reward professional network with Free job posting.  One brilliant thought, that co...
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The flattening of Design.

The flattening of Design. | The design mega reference files. | Scoop.it
Flat design is become the stylistic choice for technology companies, partly driven by the constraints of smartphones, and also with a hope to escape the look of digital design.
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Experimental Packaging Design

Experimental Packaging Design | The design mega reference files. | Scoop.it

..series of experimental packaging design based on the principle of BIG BRAND THEORY.

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Logotype vs. Symbol.

Logotype vs. Symbol. | The design mega reference files. | Scoop.it

“Logos have been with us for thousands of years…The Roman legions had them. In the middle ages, every two-bit duke with a handful of knights had one plastered on their shields. There were crests or coats of arms everywhere. But none ever amounted to anything. What lived on were the names of the people involved or the places the big battles were fought. What does that tell you? It’s not about the symbol. It’s about the name connected to the symbol.”

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The color of Logos.

The color of Logos. | The design mega reference files. | Scoop.it

..color has become an even more important aspect of logo design in today’s web-based world. How has color been used in US logo design over the past several decades? Analysis of United States Patent and Trademark Office data can provide some answers.

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