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Find the Missing Link in Your Social Media Strategy – Washington State Small Business Fair

Find the Missing Link in Your Social Media Strategy – Washington State Small Business Fair | Seattle Small Business | Scoop.it
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Add this to your social media toolkit
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Beyond Promotions: 7 Email Marketing Tips & Techniques That Build Business | Effective Types of Email | Business Hub | Staples | Business Hub | Staples.com®

Beyond Promotions: 7 Email Marketing Tips & Techniques That Build Business | Effective Types of Email | Business Hub | Staples | Business Hub | Staples.com® | Seattle Small Business | Scoop.it
The more engaging your message, the more likely it will be read.
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Tips for getting the content of your newsletters right and other ideas to improve your email marketing.

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Blog

Blog | Seattle Small Business | Scoop.it
Here's one of my favorite ways to stay organized when it comes to marketing management. It helps prevent the panic that sets in when you realize there's no time left to prepare for that big trade...
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Marketing calendars are simple, yet essential for managing your marketing. Here's a 3-step process for creating one.

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How to Create a Logo.

How to Create a Logo. | Seattle Small Business | Scoop.it
With a well-designed logo, potential clients can instantly discover how your business can serve them.
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Your first logo. What's involved.

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The opportunity in aggregate data insights | Culttt

The opportunity in aggregate data insights | Culttt | Seattle Small Business | Scoop.it
The consumer Internet is a treacherous place. The last 10 years have seen a number of high profile consumer Internet applications rise in prominence whilst
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App Marketing Costs Continue to Rise

App Marketing Costs Continue to Rise | Seattle Small Business | Scoop.it
According to app marketing technology company Fiksu, the cost of app marketing reached new heights this summer and it's likely to keep climbing. How should marketers deal with these rising costs?
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Acquiring customers for apps gets more expensive.

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7 Design Tweaks That Send Conversions Through the Roof

7 Design Tweaks That Send Conversions Through the Roof | Seattle Small Business | Scoop.it
Need better traffic & conversion? This post gives you 7 easy design tweaks that can send your conversion rates through the roof.
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Honey & the Flies: 15 Laws of Attraction to Help Woo Customers

Honey & the Flies: 15 Laws of Attraction to Help Woo Customers | Seattle Small Business | Scoop.it
Wooing customers means making yourself attractive enough to get them to come to you. In this marketing allegory, learn 15 simple laws of attraction to do just that.
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Unless Your Website Visitors are Goldfish, You've Got 8 Seconds

While the Internet gets more bloated, thanks in part to Google placing more value on content, it's getting increasingly challenging for businesses to stand out. The simple keyword tricks just won't...
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Seattle's Most Seattle-y Shops

Seattle's Most Seattle-y Shops | Seattle Small Business | Scoop.it
Chances are good that there is a cousin or an aunt or a former college roommate snoozing in your guest room as we speak. Seattle was made for visitors, and, as it turns out, long days of neighborhood shopping.
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Is Pheed the New Twitter? - Forbes

Is Pheed the New Twitter? - Forbes | Seattle Small Business | Scoop.it
Miley Cyrus seems to think so. As does Ashley Tisdale, David Guetta, Paris Hilton, Chris Brown, and thousands of others who have joined the site in a matter of days. So what is Pheed? In short, think of it as Twitter, with a business plan.

Via Strategy Plan One
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Google Ventures among those pouring $25M into Palo Alto's TuneIn radio - San Jose Mercury News

Google Ventures among those pouring $25M into Palo Alto's TuneIn radio - San Jose Mercury News | Seattle Small Business | Scoop.it
musicweek.com Google Ventures among those pouring $25M into Palo Alto's TuneIn radio San Jose Mercury News Google's new product and similar ones from Spotify and Pandora let users upload songs they already own and discover new ones from vast...
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FirstSiteGuide - Learn How to Start, Run and Grow Your Own Blog

FirstSiteGuide - Learn How to Start, Run and Grow Your Own Blog | Seattle Small Business | Scoop.it

Via Ana Cristina Pratas
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Read their free and very comprehensive guide (has lots of pictures too).

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Are You Getting the Most from Your Small Business Email Marketing? | Business Hub | Staples | Business Hub | Staples.com®

Are You Getting the Most from Your Small Business Email Marketing? | Business Hub | Staples   | Business Hub | Staples.com® | Seattle Small Business | Scoop.it
Put your message where your customers’ eyes already are.
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Email, still one of the best ways to keep in touch with customers.

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Essential Metrics for Successful Mobile Apps [Infographics] - Super Dev Resources

Essential Metrics for Successful Mobile Apps [Infographics] - Super Dev Resources | Seattle Small Business | Scoop.it
For assessment of user engagement and behaviour, many developers include app analytics in their apps which can track anonymous user activities. As a developer, what metrics would you want to track and how would you assess the collected data in order to constantly improve and make successful mobile apps? Telerik, the company behind popular app …
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With Google and SimilarWeb now providing mobile stats, it shouldn't be too difficult to figure this out.

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8 Tools to identify fonts used in apps and websites - Super Dev Resources

8 Tools to identify fonts used in apps and websites - Super Dev Resources | Seattle Small Business | Scoop.it
In my earlier post I had written in-depth about how you can use WhatFontis tool to identify fonts from an app image. This time I have brought a list of tools that you can use to identify fonts used in apps as well as websites. As you’ll read on, you will find that some of these tools (including WhatFontis) identify fonts from …
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Ever wonder what font someone was using on their website? Now it's no problem with these handy tools.

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Target stores to sell Seattle entrepreneur Dan Shapiro's Robot Turtles coding game - Puget Sound Business Journal

Target stores to sell Seattle entrepreneur Dan Shapiro's Robot Turtles coding game - Puget Sound Business Journal | Seattle Small Business | Scoop.it
In a big win for a crowd-funded business, Dan Shapiro's board game to teach kids to code will be sold by the national retailer.
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Death to the Demo Day — Medium

Death to the Demo Day — Medium | Seattle Small Business | Scoop.it
Is there a better way for startups to engage with investors?
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More focus on what really drives investments, rather than the fun and games typical of the tech startup scene.

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Americans Say Social Media Have Little Sway on Purchases

Americans Say Social Media Have Little Sway on Purchases | Seattle Small Business | Scoop.it
More than three in five Americans (62%) say social media have no influence at all on their purchasing decisions. Rather, the vast majority use social media to connect with people they know.
MindingYourBusiness's insight:

To repeat, social media is about engaging with customers. It's less effective as a sales tool. That's why it's essential to think about how you allocate your marketing resources.

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Wistia Product Features

Craft the entire experience around your videos with the most powerful tools in the (known) universe.
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Wistia allows you to see how well you're videos are received by showing how people watch...where they stop, repeat or skip.

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27% of Moms are Scanning Barcodes at the Grocery Store

27% of Moms are Scanning Barcodes at the Grocery Store | Seattle Small Business | Scoop.it
A new report by Placed, Moms in the Grocery Aisle , provides detailed data about Moms and their grocery shopping behavior. The information is derived from mobile survey questions and their ability to...
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Get a Kick Butt Website with this 6 Point Tuneup

Get a Kick Butt Website with this 6 Point Tuneup | Seattle Small Business | Scoop.it
Keeping a website up to date and running smoothly is no easy task, but it's essential if you want one that will help your business succeed. Here are some ideas for getting your site primed for the...
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PubliCalendar: Fair Transit Fares, Chicks in the City, and Summer in West Seattle

PubliCalendar: Fair Transit Fares, Chicks in the City, and Summer in West Seattle | Seattle Small Business | Scoop.it
Today's picks for civic nerds.
For Sunday

Image: wsjunction.org/summerfest
West Seattle Fest
The entire West Seattle Junction will be closed off from traffic this weekend to celebrate summer in West Seattle.
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Mobile marketing is finally becoming a priority for b2b - BtoB Magazine

Mobile marketing is finally becoming a priority for b2b - BtoB Magazine | Seattle Small Business | Scoop.it
Mobile marketing is finally becoming a priority for b2b
BtoB Magazine
Mobile marketing, which for years has been in the early adoption stages for b2b marketers, is finally moving to the forefront.
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