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Rescooped by Dean Ryan G. Martin from Business: Economics, Marketing, Strategy
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ROI in Content Marketing: Smart Insights Digital Marketing Advice

ROI in Content Marketing: Smart Insights Digital Marketing Advice | My Scoops | Scoop.it
Joe Pulizzi of the Content Marketing Marketing Institute gives his take on the state of content marketing Whether videos, blogs, infographics or ebooks, co. Marketing topic(s):Content marketing planning. Advice by Neil Davey.

Via Pantelis Chiotellis
Dean Ryan G. Martin's insight:

"... 70% of consumers prefer getting to know a company through a range of articles, instead of blatant advertisements."

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Rescooped by Dean Ryan G. Martin from Business: Economics, Marketing, Strategy
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Measure for Measure

Measure for Measure | My Scoops | Scoop.it

Online metrics play an important role in social media. You may have great contents in your Facebook page but without studying its metrics, your campaign won't go anywhere. That's why; READ: Getting started with social media success metrics


Via Pantelis Chiotellis
Dean Ryan G. Martin's insight:

I love data. Data are your guide to online success.

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