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Scooped by Mikhael Traverse
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Is Eye-Tracking Making us Blind and Other Research Maladies | GreenBook

Is Eye-Tracking Making us Blind and Other Research Maladies | GreenBook | My pleasure | Scoop.it
I raise the question of whether eye-tracking is making us blind, along with the related questions of whether neuroscience has made us stupid and have micro-expressions made us heartless.
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Scooped by Mikhael Traverse
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What's the difference between Consumer Insights and Market Research? | GreenBook

What's the difference between Consumer Insights and Market Research? | GreenBook | My pleasure | Scoop.it
I wonder if there is a real difference between Insights and Research? Here's my take...
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