21st Century Marketing
59 views | +0 today
Follow
Your new post is loading...
Your new post is loading...
Scooped by Scott Hedrick
Scoop.it!

The Rise of Inbound Marketing and the Death of the Cold Call

The Rise of Inbound Marketing and the Death of the Cold Call | 21st Century Marketing | Scoop.it
Why an "outbound" focus could be costing you sales prospects.
more...
No comment yet.
Scooped by Scott Hedrick
Scoop.it!

B2B Sales Benchmark Research Finds Some Pipeline Surprises [INFOGRAPHIC]

B2B Sales Benchmark Research Finds Some Pipeline Surprises [INFOGRAPHIC] | 21st Century Marketing | Scoop.it
Implisit analyzed the pipelines of hundreds of companies to discover the channels that deliver the highest conversion rate. Are you focusing on the right channels?
B2B sales processes are complex, with myriad stakeholders and prolonged decision cycles. That’s why it’s hard to know from the top of
more...
No comment yet.
Scooped by Scott Hedrick
Scoop.it!

Facebook expands LiveRail ad platform, but it's not in a deathmatch with Google -- yet | VentureBeat | Marketing | by Barry Levine

Facebook expands LiveRail ad platform, but it's not in a deathmatch with Google -- yet | VentureBeat | Marketing | by Barry Levine | 21st Century Marketing | Scoop.it
AnalysisIt’s not exactly Facebook’s Tyson versus Google’s Holyfield.
more...
No comment yet.
Scooped by Scott Hedrick
Scoop.it!

5 Ways To Keep Customers Engaged Before They Slip Away

5 Ways To Keep Customers Engaged Before They Slip Away | 21st Century Marketing | Scoop.it
Generating buzz around your product or service is great, but how do you keep hold of your customers? Shannon Byrne gives her top five tips.
more...
No comment yet.
Scooped by Scott Hedrick
Scoop.it!

7 SEO Strategies You Can't be Without in 2015

7 SEO Strategies You Can't be Without in 2015 | 21st Century Marketing | Scoop.it
Search Engine Optimization (SEO) sounds a bit like rocket science. With the right combo of this widget and that module, add in time, subtract theory and maybe the equation will…
more...
No comment yet.
Scooped by Scott Hedrick
Scoop.it!

5 Compelling Reasons To Ramp Up Your Digital Marketing Strategy

5 Compelling Reasons To Ramp Up Your Digital Marketing Strategy | 21st Century Marketing | Scoop.it
Most consumers shop across multiple channels – in fact, a whopping 72% want to connect and engage with brands through digital channels. Most businesses have made or are beginning to make the transi…
more...
No comment yet.
Scooped by Scott Hedrick
Scoop.it!

Four marketing tips from an internet billionaire

Four marketing tips from an internet billionaire | 21st Century Marketing | Scoop.it
Peter Thiel, a PayPal founder and an early Facebook investor, is one of the most talked-about and revered internet business pioneers. And a billionaire.
more...
No comment yet.
Scooped by Scott Hedrick
Scoop.it!

Check out the stunning mural for Apple's next Chinese retail store

Check out the stunning mural for Apple's next Chinese retail store | 21st Century Marketing | Scoop.it
Apple commissioned a world famous calligrapher to make it's next Chinese store opening a memorable one.
more...
No comment yet.
Scooped by Scott Hedrick
Scoop.it!

A Teenager’s View on Social Media

A Teenager's View on Social Media - Backchannel - Medium
Written by an actual teen
more...
No comment yet.
Scooped by Scott Hedrick
Scoop.it!

Top 10 Marketing Books of 2014

Top 10 Marketing Books of 2014 | 21st Century Marketing | Scoop.it
Every entrepreneur should read these groundbreaking books on how to market yourself, your product, and your company.
more...
No comment yet.
Scooped by Scott Hedrick
Scoop.it!

Dark social: Facebook is less than one-third of all social sharing

Dark social: Facebook is less than one-third of all social sharing | 21st Century Marketing | Scoop.it
So-called "dark social" accounts for twice the sharing that occurs on Facebook, and 91 percent of us use it regularly. Apparently, email's not dead. That's according to a new 9,000-consumer study c...
more...
No comment yet.
Scooped by Scott Hedrick
Scoop.it!

Responsive Web Design - Blog About Infographics and Data Visualization - Cool Infographics

Responsive Web Design - Blog About Infographics and Data Visualization - Cool Infographics | 21st Century Marketing | Scoop.it
When you have your own website, there are plenty of decisions you have to make. The Responsive ...
more...
No comment yet.
Scooped by Scott Hedrick
Scoop.it!

Continuous optimization is the future of making consumers happy, but we’re stuck in the past

Continuous optimization is the future of making consumers happy, but we’re stuck in the past | 21st Century Marketing | Scoop.it
Continuous optimization takes more than technology. It requires a change in the way you work.
more...
No comment yet.
Scooped by Scott Hedrick
Scoop.it!

Mobile Ads Will Smash $100 Billion Mark Worldwide In 2016

Mobile Ads Will Smash $100 Billion Mark Worldwide In 2016 | 21st Century Marketing | Scoop.it
It's no secret that mobile devices are driving much of the growth in online advertising. Now it's becoming more apparent just how far mobile advertising has come, and far faster than expected. In a new worldwide ad spending report out April 2, eMarketer predicts that global ad spending aimed at smartphones [...]
more...
No comment yet.
Scooped by Scott Hedrick
Scoop.it!

Periscope, Twitter's answer to Meerkat-style live streaming, is now available

Live-streaming apps are the thirstiest of all media. A Facebook post wants a like, a tweet begs for favs, and a snap means little without a response. But for sheer drop-everything, look-at-me...
more...
No comment yet.
Scooped by Scott Hedrick
Scoop.it!

New Facebook data analysis tool shows marketers what their customers are talking about | VentureBeat | Marketing | by Daniel Terdiman

New Facebook data analysis tool shows marketers what their customers are talking about | VentureBeat | Marketing | by Daniel Terdiman | 21st Century Marketing | Scoop.it
Called Topic Data, the tool could let advertisers make better decisions based on what their customers are saying on Facebook.
more...
No comment yet.
Scooped by Scott Hedrick
Scoop.it!

5 Effective Twitter Strategies You Don't Know

5 Effective Twitter Strategies You Don't Know | 21st Century Marketing | Scoop.it
Did you know favoriting a tweet can create significant engagement with someone, and tools can automatically do this? Learn about this and other marketing strategies for Twitter.
more...
No comment yet.
Scooped by Scott Hedrick
Scoop.it!

18 Incredibly Useful Market Research Tools

18 Incredibly Useful Market Research Tools | 21st Century Marketing | Scoop.it
Implementing the good advice into my own social media strategy. Fortunately, there are many great tools that can help deliver insights into your audience.
more...
No comment yet.
Scooped by Scott Hedrick
Scoop.it!

Marketing automation surprise: Eloqua top market share, 10% penetration

Marketing automation surprise: Eloqua top market share, 10% penetration | 21st Century Marketing | Scoop.it
In the marketing automation world, one thing's a given: Hubspot has top market share. And it does -- with close to 40,000 installs across the web ... about as many as all other marketing automation...
more...
No comment yet.
Scooped by Scott Hedrick
Scoop.it!

How Designers Turn Data Into Beautiful Infographics

How Designers Turn Data Into Beautiful Infographics | 21st Century Marketing | Scoop.it
Behind the scenes of information architects' creative processes.
more...
No comment yet.
Scooped by Scott Hedrick
Scoop.it!

The 18 Best Infographics Of 2014

The 18 Best Infographics Of 2014 | 21st Century Marketing | Scoop.it
2014 saw stellar examples of the power of data visualization to shed light on nearly any subject, from politics to dogs.
more...
No comment yet.
Scooped by Scott Hedrick
Scoop.it!

Seven habits of highly effective digital marketers

Seven habits of highly effective digital marketers | 21st Century Marketing | Scoop.it
Recently I presented at DA University 2014, a digital marketing conference organized by Digital Annexe, which looked at what the next...
more...
No comment yet.
Scooped by Scott Hedrick
Scoop.it!

9 marketing mistakes that make you look like a rookie

9 marketing mistakes that make you look like a rookie | 21st Century Marketing | Scoop.it
Avoid these major marketing don'ts.
more...
No comment yet.
Scooped by Scott Hedrick
Scoop.it!

17 of The Best Tools to Get Your Content Its Largest Audience

17 of The Best Tools to Get Your Content Its Largest Audience | 21st Century Marketing | Scoop.it
When you’re creating useful, actionable, epic content, everyone deserves to see it. So how do you get your hard work seen by the largest audience possible?
more...
No comment yet.