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Infographic: The Growing Adoption of Mobile-Friendly Email Design - Email Marketing Rules

Infographic: The Growing Adoption of Mobile-Friendly Email Design - Email Marketing Rules | Mobile Trends | Scoop.it

Beyond detailing the adoption rates of mobile-friendly email, this infographic explains the difference between desktop-centric design, mobile-aware design, and responsive design—and the future outlook for each of them. It also includes links to examples of mobile-aware design from Amazon.com, Reiss, and Vizify, and examples of responsive design from AT&T,Toms, and Foursquare from the Email Swipe File on Pinterest.


Via Lauren Moss
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Maryse Rebillot's curator insight, April 15, 2014 6:06 AM

Are you mobile? See how desktop-centric evolve vs. mobile aware design. Very relevant for B2C marketing decision-makers.

Sybille Pierru's curator insight, April 15, 2014 2:36 PM

Pour les campagnes d'emailing : prévoir un design qui s'adapte à à la lecture de mails sur mobile, sans oublier une landing page à la hauteur !

aanve's curator insight, April 21, 2014 11:00 PM

www.aanve.com

 

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3 cloud storage 'must haves' for every mobile professional

3 cloud storage 'must haves' for every mobile professional | Mobile Trends | Scoop.it

According to a 2012 survey, 74 percent of businesses now allow workers to use their own device in order to access corporate information. This “Bring Your Own Device (BYOD)” trend is giving rise to incredible freedom for workers in terms of accessing information through the cloud, but is also giving rise to security threats. As a mobile worker, you have to be on guard for malware, phishing scams and hackers while performing your day-to-day work.

Read more: http://communities.washingtontimes.com/neighborhood/new-business-bytes/2013/oct/16/3-cloud-storage-must-haves-every-mobile-profession/#ixzz2i0cBZMQD ;
Follow us: @wtcommunities on Twitter

John Boitnott's insight:

With rising concerns about security, it's nice to get some cloud storage tips for everyday use.

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Two-Factor Authentication: An Idea Whose Time Has Come

Two-Factor Authentication: An Idea Whose Time Has Come | Mobile Trends | Scoop.it

Passwords: Everyone hates them. They were a stopgap measure created in a more innocent age, when the number of connected systems on the Internet numbered in the hundreds rather than hundreds of millions. For the vast majority of web services and mobile apps, as few as 16 bytes stands between miscreants and your vital data. This is totally inadequate in the era of cloud-based rainbow table brute-forcing that is available to crooks for pennies or even for free.

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Google Drive's Price Cut, Box’s IPO and What it Could Mean for the Future of Cloud Tools

Google Drive's Price Cut, Box’s IPO and What it Could Mean for the Future of Cloud Tools | Mobile Trends | Scoop.it

Two weeks ago, Box announced their intentions to file for IPO. This comes on the heels of Google’s announcement that they will offer one terabyte (TB) of data for only $9.99 a month. Both announcements have had a chilling effect in Silicon Valley and beyond, because it could easily put smaller cloud storage players out of business. It probably will. From Dropbox to Microsoft, many are shaking in their e­boots. Cloud hosting has seemingly become a commodity, now. But has it, really? Each cloud hosting provider has some type of bell or whistle unique to their own user base. Box’s bold move will no doubt inspire other cloud players to move forward with their IPOs.

John Boitnott's insight:

There should be some very interesting developments in cloud tools over the coming years. Here are my thoughts about what may happen.

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Nexmo: Disrupting mobile marketing one SMS message at a time

Nexmo: Disrupting mobile marketing one SMS message at a time | Mobile Trends | Scoop.it
A typical iPhone user can cost $1 to $2 to acquire by traditional marketing methods. Via SMS the costs drop to nearly $0.05 per user! The intricacies of VoIP and telephony in general are lost on most people.
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