Mobile and Digital Marketing
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Time Tracking App - Review of Apps for Managing Remote Employees

Time Tracking App - Review of Apps for Managing Remote Employees | Mobile and Digital Marketing | Scoop.it
If you employ remote employees, read this post for a review of best time tracking apps including recommendations.
Trainedge's insight:
The best review of top time tracking apps
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Top challenges faced by digital marketing agencies

Top challenges faced by digital marketing agencies | Mobile and Digital Marketing | Scoop.it
We talked to several digital marketing agency owners to find out their top challenges and how they solve them. Learn from the leaders.
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What I Learned About Content Marketing by Analyzing 614 Posts

What I Learned About Content Marketing by Analyzing 614 Posts | Mobile and Digital Marketing | Scoop.it
Can you believe that I’ve published 614 posts on Quick Sprout? I published my first post on April 16 bac
Trainedge's insight:
Excellent post by Neil Patel on content marketing
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Managing Remote Workers is difficult. 25 Tools that make it easy.

Managing Remote Workers is difficult. 25 Tools that make it easy. | Mobile and Digital Marketing | Scoop.it
Find the best tools for managing remote workers and building an effective team in one place. See our list of 25 tools right here.
Trainedge's insight:
Many digital agencies use remote workers. These 25 tools will help you manage them more effectively. 
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WordPress SEO - Step-by-Step Guide for Optimizing A WordPress Website

This is a step-by-step WordPress SEO guide to make sure search engines are able to find and understand the pages on your WordPress site.
Trainedge's insight:
If you  have a WordPress website or are planning to create one, you should read this guide to understand how to improve search ranking (SEO) of your site. 
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[All-In-One Marketing] Multi-channel Digital Marketing tools by EnzeMedia

As the Leading Multi-Channel Digital Marketing Tool , EnzeMedia integrates five of the most popular messaging channels including mobile SMS text marketing, ...
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Appsbar Recognizes Trust Tech as the appsbar.com App of the Day - DigitalJournal.com

Appsbar Recognizes Trust Tech as the appsbar.com App of the Day DigitalJournal.com Appsbar has recognized Trust Tech as the appsbar.com App of the Day for showcasing how small businesses are now able to capitalize on mobile marketing initiatives...
Trainedge's insight:

Appsbar opens up the mobile marketing category for small and medium-size businesses, artists and musicians, and individuals who want to create in that space. Appsbar has done this by removing the two largest barriers: cost and programming expertise.

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SMS is a good fit for mobile marketers - Bizcommunity.com

SMS is a good fit for mobile marketers - Bizcommunity.com | Mobile and Digital Marketing | Scoop.it
SMS is a good fit for mobile marketers
Bizcommunity.com
Mobile instant messaging is on the rise, rapidly emerging as one of the preferred channels for communication between mobile phone users around the world.
Trainedge's insight:

The ratio of mobile instant messages to text messages sent each day is likely to keep growing, in favour of instant messaging, as more and more users sign up for services such as WeChat and WhatsApp.

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Facebook Inc (NASDAQ: FB) Earnings News: Stock Jumps On Mobile Ad Growth - International Business Times

Facebook Inc (NASDAQ: FB) Earnings News: Stock Jumps On Mobile Ad Growth - International Business Times | Mobile and Digital Marketing | Scoop.it
Boston Herald
Facebook Inc (NASDAQ: FB) Earnings News: Stock Jumps On Mobile Ad Growth
International Business Times
... the company's advertising revenue.
Trainedge's insight:

Facebook beat Wall Street earnings and revenue estimates thanks to its strong mobile advertising business that soared “over 151 percent year-over-year” and now makes up 62 percent of the company’s advertising revenue.

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Desktop Tool for Instagram Marketing Management: Schedugram - Business 2 Community

Desktop Tool for Instagram Marketing Management: Schedugram - Business 2 Community | Mobile and Digital Marketing | Scoop.it
Business 2 Community
Desktop Tool for Instagram Marketing Management: Schedugram
Business 2 Community
ScheduGram works by allowing marketing managers and small business owners to control their Instagram account through an online interface.
Trainedge's insight:

ScheduGram is an easier way to manage Instagram marketing. It’s totally web based and brings the power of planning and scheduling to your Instagram accounts.

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Make the Most of Mobile - MobileMarketing Magazine

Make the Most of Mobile - MobileMarketing Magazine | Mobile and Digital Marketing | Scoop.it
Make the Most of Mobile
MobileMarketing Magazine
Though as marketers you can't control the weather, using mobile technology you can direct spend towards those who are experiencing the conditions which complement your brand.
Trainedge's insight:

91 per cent of mobile users have their device within reach 24/7. We take our phones to work with us, we carry them regardless of whether we’re going out to a restaurant or going to bed.

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Mobile marketing start-ups to watch

Mobile marketing start-ups to watch | Mobile and Digital Marketing | Scoop.it
Your business can no longer afford to treat mobile as an afterthought. With the growing technical capabilities of handsets and their...
Trainedge's insight:

Mobile is a core part of our offering at Brainient, which is why our campaigns are available across all devices. most companies still struggle to find the right way to tap into the marketing power of mobiles.

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Why You Should Be a Social CEO | Digital Marketing Blog

Why You Should Be a Social CEO | Digital Marketing Blog | Mobile and Digital Marketing | Scoop.it

"Three-quarters of executives wants their chief executive officer to become the social face of their brand, a new study from KRC Research and Weber Shandwick has revealed."


Via Jessica Kelly
Trainedge's insight:

Having a social CEO can bring so many benefits to a business so long as the CEO understands what social media is and doesn’t see it as a tool to push the company’s products and services on their customer’s feeds.

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Jessica Kelly's curator insight, July 14, 2014 4:15 PM

Great post on the how having a social CEO can help an organization, from putting a positive face on the company to demonstrating an innovative outlook.

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Asana Project Management - All You Need to Know to Be an Asana Hero

Asana Project Management - All You Need to Know to Be an Asana Hero | Mobile and Digital Marketing | Scoop.it
Asana is one of the most popular and useful project management tools for remote teams. Learn how to use it for digital marketing and software development in this step-by-step guide
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Winning with Remote Employees

Winning with Remote Employees | Mobile and Digital Marketing | Scoop.it
Many Digital Marketing Agencies are getting ahead of competition by hiring remote employees. Learn how you can do it the right way.
Trainedge's insight:
How digital marketing agencies are winning with remote employees
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5 Asana Hacks (for Free version) That Will Make Marketing Folks More Productive • r/Entrepreneur

5 Asana Hacks (for Free version) That Will Make Marketing Folks More Productive • r/Entrepreneur | Mobile and Digital Marketing | Scoop.it
1) **Create Recurring Tasks** Many marketing tasks are recurring such as scheduling new social media posts every week. Normally, the tas
Trainedge's insight:
Asana hacks for marketers 
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YouTube Keyword Research - The Complete Guide

YouTube Keyword Research - The Complete Guide | Mobile and Digital Marketing | Scoop.it
This YouTube Keyword Research Guide will show you the exact steps you need to follow to find what your audience is searching for on YouTube.
Trainedge's insight:
Read this guide to uncover YouTube keywords related to your niche.
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How to Easily Manage Your Projects With Asana

How to Easily Manage Your Projects With Asana | Mobile and Digital Marketing | Scoop.it
Asana is one of the most popular and useful project management tools for remote teams. Learn how to make it work for you in this step-by-step guide
Trainedge's insight:
Asana is one of the best project management tools. This is a a great starter guide. 
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Digital Marketing Podcast Episode 83 – 5 Great Digital Marketing Tools

Digital Marketing Podcast Episode 83 – 5 Great Digital Marketing Tools | Mobile and Digital Marketing | Scoop.it
Daniel and Ciaran are back with another round up of great digital marketing tools that they have come across in their online travels. Ciaran also does the first of several terrible impressions in forthcoming episodes.

Via Joanna Hill
Trainedge's insight:

great

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Transformers: Age of Digital

Transformers: Age of Digital | Mobile and Digital Marketing | Scoop.it
Nearly all digital marketers are undergoing digital transformation. Technology is an important part of such efforts, but understanding the consumer journey is also critical.
Trainedge's insight:

The research found that definitions of “digital transformation” varied greatly among industry professionals, and in the end defined it as “the realignment of, or new investment in, technology and business models to more effectively engage digital customers at every touch point in the customer experience life cycle".

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2014 Digital Marketing Priorities - infographic

2014 Digital Marketing Priorities - infographic | Mobile and Digital Marketing | Scoop.it
This study looks at top marketing priorities and challenges of B2B marketers, whether budgets are going up or down – and how budgets are allocated across paid, owned and earned media – as well as the metrics tech marketers plan to measure...
Trainedge's insight:

Brand awareness, lead generation, content marketing and social media counts as top 4 digital marketing priorities of 2014's marketers. While 68 percent B2B marketers think increasing and/or proving Return-on-Investment is their number one challenge.

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Smartphone sites better for digital marketers - iTWire

Smartphone sites better for digital marketers - iTWire | Mobile and Digital Marketing | Scoop.it
Smartphone sites better for digital marketers
iTWire
The research reveals insights into how the best digital marketing organisations are performing relative to the average.
Trainedge's insight:

Smartphone users search sites more than other visitors, they are more likely to open email links, and they do more ‘opportunistic’ browsing.

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Mobile App Marketing For Small Business
Mobile App Marketing is important for…

Mobile App Marketing For Small Business<br/>Mobile App Marketing is important for… | Mobile and Digital Marketing | Scoop.it
Mobile App Marketing For Small Business
Mobile App Marketing is important for small business as it is a rather cheap and effective way to market your… - Peter Davis – Google+ (Mobile App Marketing For Small Business Mobile App Marketing is...
Trainedge's insight:

A easy an popular way to take advantage of Mobile App Marketing for Small Business is to install a small piece of code on your main website that when a mobile user visits your small business site a popup shows asking the mobile user to save the site on their mobile.

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Infographic: Why Marketers Must Make Women a Higher Targeting Priority on ... - Mobile Marketing Watch

Infographic: Why Marketers Must Make Women a Higher Targeting Priority on ... - Mobile Marketing Watch | Mobile and Digital Marketing | Scoop.it
Mobile Marketing Watch
Infographic: Why Marketers Must Make Women a Higher Targeting Priority on ...
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Women and social media are a powerful pair.Like never before, women now dominate sites like Tumblr, Instagram, and Pinterest.

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Social media marketing: Do these 3 things! - Beacon News (blog)

Social media marketing: Do these 3 things! - Beacon News (blog) | Mobile and Digital Marketing | Scoop.it
Beacon News (blog)
Social media marketing: Do these 3 things!
Beacon News (blog)
Social Media is the #1 Buzz word in the marketing world today, and more and more company's are jumping on the band wagon every day.
Trainedge's insight:

Social Media is about community. If you’re not prepared to interact with people on Social Media, then don’t bother being there. Take the time to comment on people’s posts, answer questions, and just share random information.

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