Mobile Marketing
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GE's early experimentation with mobile social platforms pays off - Mobile Marketer -Social networks

GE's early experimentation with mobile social platforms pays off - Mobile Marketer -Social networks | Mobile Marketing | Scoop.it
NEW YORK – A General Electric executive at the Mobile Marketing Summit: Holiday Focus 2013 said that companies should bet on new mobile social platforms such as Instagram and Vine to build a relationship with consumers and tell the company’s story.
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Mobile Transforming the Face of Beauty & Personal Care Shopping | Mobile Advertising -InMobi – Blog

Mobile devices are transforming the consumer mobility landscape across the world, and have become more of an always-on personal companion.
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Consumers 'out of control' with mobile ads, claims study | Marketing Magazine

Consumers 'out of control' with mobile ads, claims study | Marketing Magazine | Mobile Marketing | Scoop.it
Mobile and tablet users feel increasingly
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4 use cases for personalized push notifications - Mobile Commerce Daily - Columns

4 use cases for personalized push notifications - Mobile Commerce Daily - Columns | Mobile Marketing | Scoop.it
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Fast Food Mobile Phone Marketing Programs Draw Customers | QSR magazine

Fast Food Mobile Phone Marketing Programs Draw Customers | QSR magazine | Mobile Marketing | Scoop.it
Mobile Makeover - Mobile marketing use increases as quick serves try to attract on-the-go customers.
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Interest, engagement, loyalty: mobile marketing in the mainstream

Interest, engagement, loyalty: mobile marketing in the mainstream | Mobile Marketing | Scoop.it
In a fragmented media landscape, companies have to fight for consumers’ attention. It’s time for companies to rethink how they connect with their customers. The rise of the empowered consumer has t...
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