MUST READ :
USAGES In store et Out Store des Tablettes
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![]() Research from 16.2 billion visits to 150 e-retailer sites shows that the average conversion rate was 2.3% on tablets compared with 2.5% on laptop and desktop computers.
Consumers spent on average $123 per order when shopping with a tablet compared with $102 for those using laptop and desktop computers.
Retailers should develop distinct strategies for smartphones and tablets. Via Pierre Lelong |